FORM 4
[ ] Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).         
UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP OF SECURITIES
                                                                                  
OMB APPROVAL
OMB Number: 3235-0287
Expires: February 28, 2011
Estimated average burden
hours per response... 0.5
                      
Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934, Section 17(a) of the Public
Utility Holding Company Act of 1935 or Section 30(f) of the Investment Company Act of 1940
                      

1. Name and Address of Reporting Person *

TACKA DAVID W 		2. Issuer Name and Ticker or Trading Symbol

HERSHEY CO [ HSY ] 		5. Relationship of Reporting Person(s) to Issuer (Check all applicable)

_____ Director                      _____ 10% Owner
_____ Officer (give title below)      _____ Other (specify below)
VP CAO
(Last)          (First)          (Middle)

100 CRYSTAL A DRIVE 		3. Date of Earliest Transaction (MM/DD/YYYY)

4/18/2009
(Street)

HERSHEY, PA 17033
(City)        (State)        (Zip)
4. If Amendment, Date Original Filed (MM/DD/YYYY)

 
6. Individual or Joint/Group Filing (Check Applicable Line)

_ X _ Form filed by One Reporting Person
___ Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1.Title of Security
(Instr. 3) 		2. Trans. Date 2A. Deemed Execution Date, if any 3. Trans. Code
(Instr. 8) 		4. Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4 and 5) 		5. Amount of Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 3 and 4) 		6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock                  5470.954   (1) I   401(k) Plan  
Common Stock   4/18/2009     M    250   (2) A $0   19563.8238   D    
Common Stock   4/18/2009     D    250   D $35.84   19313.8238   D   (8)  

Table II - Derivative Securities Beneficially Owned ( e.g. , puts, calls, warrants, options, convertible securities)
1. Title of Derivate Security
(Instr. 3) 		2. Conversion or Exercise Price of Derivative Security 3. Trans. Date 3A. Deemed Execution Date, if any 4. Trans. Code
(Instr. 8) 		5. Number of Derivative Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4 and 5) 		6. Date Exercisable and Expiration Date 7. Title and Amount of Securities Underlying Derivative Security
(Instr. 3 and 4) 		8. Price of Derivative Security
(Instr. 5) 		9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form of Derivative Security: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Restricted Stock Units   $0   (3) 4/18/2009     M        250   (4)     (6)   (7) Common Stock   250   $0   (5) 0   D    

Explanation of Responses:
( 1)  The total amount of securities reported as indirectly owned by the reporting person includes 44.569 shares acquired from February 1, 2009 through March 31, 2009, pursuant to the Company?s 401(k) Plan (?Plan?). The information is based on a report dated April 1, 2009, provided by the Plan Trustee.
( 2)  RSUs granted on April 18, 2005 of which the final 250 RSUs vested on April 18, 2009. Once vested, RSUs may be: (1) settled in cash having a value equivalent to the closing price of Common Stock on the New York Stock Exchange on the day preceding the vesting date, in an equal number of shares of Common Stock, or in a combination of cash and Common Stock; or (2) deferred under the Company's Deferred Compensation Plan. RSUs deferred as phantom shares of Common Stock are payable only in shares of Common Stock at the end of the deferral period. The reporting person has elected to settle the vested RSUs for cash.
( 3)  Each Restricted Stock Unit represents a contingent right to receive one share of Common Stock of The Hershey Company or its cash equivalent.
( 4)  See Footnote (2) above.
( 5)  See Footnote (3) above.
( 6)  See Footnote (2) above.
( 7)  See Footnote (2) above.
( 8)  The total amount of securities reported as directly owned by the reporting person includes the acquisition of 63.0052 shares on March 13, 2009 pursuant to the Company's Dividend Reinvestment Plan.

Reporting Owners
Reporting Owner Name / Address
Relationships
Director 10% Owner Officer Other
TACKA DAVID W
100 CRYSTAL A DRIVE
HERSHEY, PA 17033

VP CAO

Signatures
David W. Tacka 4/21/2009
** Signature of Reporting Person Date


Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4(b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations. See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB control number.
Hershey (NYSE:HSY)
Historical Stock Chart
From Jun 2024 to Jul 2024 Click Here for more Hershey Charts.
Hershey (NYSE:HSY)
Historical Stock Chart
From Jul 2023 to Jul 2024 Click Here for more Hershey Charts.