Life Fitness Shows Off 'Smarts' With Launch of New Home Treadmill
December 08 2010 - 7:05AM
Marketwired
F1 SmartTM Designed for Fitness Lovers and New Year's
Resolutions
Life Fitness, recognized for providing quality fitness equipment
to health clubs and homes around the world, has launched its latest
piece of innovation in time for New Year's resolutions - the F1
SmartTM home treadmill. The F1 Smart is an easy-to-use, foldable
treadmill with seven pre-programmed workouts, plus a library of
workouts that can be created through the Virtual Trainer Website.
The new treadmill utilizes a patented FlexDeck® Shock Absorption
System to reduce joint stress by up to 30 percent, when compared to
running on concrete or other hard surfaces. Like the company's
health club equipment, the F1 Smart treadmill was refined and
tested in a laboratory to ensure the superior biomechanics.
"The F1 Smart Treadmill appeals to at-home exercisers on a
number of levels," said Bob Quast, vice president of brand
management, Life Fitness. "With a variety of intuitive features,
the F1 Smart comes at a price that many exercisers can afford, just
in time for New Year's resolutions."
For consumers, the F1 Smart offers more than a regular
treadmill. The treadmill's energy-saving feature automatically puts
the treadmill into energy- saver mode after workouts, lowering
energy use by 90 percent. The F1 Smart even features iPod®
compatibility, so that consumers can exercise and charge their
listening device while enjoying their favorite music.
For a fun and easy way to get recommended programs, create and
share workouts, plus track progress, visit
www.virtualtrainer.lifefitness.com.
The F1 Smart treadmill is available at participating retailers
nationwide. The suggested retail price is $2,499.
Follow Life Fitness on Twitter at www.twitter.com/lifefitness or
join the Facebook fan page at www.facebook.com/lifefitness.
About Life Fitness
Life Fitness is the global leader in providing fitness
equipment. The company manufactures and sells strength and
cardiovascular equipment under the brand names Life Fitness and
Hammer Strength and distributes its equipment in more than 120
countries. Headquartered outside Chicago, in Schiller Park, Ill.,
Life Fitness is a division of Brunswick Corporation (NYSE: BC).
# # #
Life Fitness and the FlexDeck® Shock Absorption System are
registered trademarks of Brunswick Corporation. iPod is a
registered trademark of Apple, Inc.
Life Fitness, 5100 River Road, Schiller Park, IL 60176. Phone:
847.288.3300, www.lifefitness.com
This announcement is distributed by Thomson Reuters on behalf of
Thomson Reuters clients. The owner of this announcement warrants
that:
(i) the releases contained herein are protected by copyright and
other applicable laws; and
(ii) they are solely responsible for the content, accuracy and
originality of the information contained therein.
Source: Brunswick Corporation via Thomson Reuters ONE
[HUG#1470078]
Media Contacts: Lauren Kamm Life Fitness 847.288.5978 Email
Contact Fabia J. Talhame JSH&A Public Relations 630.916.3031
Email Contact
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