United Online Promotes Robert Taragan to President of the Communications Segment & Promotes Matthew Wisk to President of MyPo...
November 21 2008 - 1:12PM
Business Wire
United Online, Inc. (Nasdaq: UNTD), a leading provider of consumer
products and services over the Internet, announced today that
Robert J. Taragan, 52, has been promoted to President of the
company�s Communications segment, a newly-created role, and Matthew
J. Wisk, 49, has been promoted to President of MyPoints.com, Inc.,
the company�s online loyalty marketing service within the
Classmates Media segment. Both appointments are effective December
1, 2008. Taragan joined United Online in 2000 and most recently
served as Executive Vice President of Operations with management
responsibility for the Communications segment�s technology,
customer relationship management and operations functions in the
U.S. and India. Wisk joined United Online in 2005 as Executive Vice
President and Chief Marketing Officer with responsibility for
marketing functions within the Communications segment and has also
assumed operating responsibility for the Communication segment�s
broadband and Web hosting product lines. �I am thrilled to announce
the promotion of Rusty Taragan to President of the Communications
segment and Matt Wisk to the President of our MyPoints business
within the Classmates Media segment. These promotions follow the
recent appointment of Robert Apatoff as President of FTD and the
promotion of Steven McArthur to President of the Classmates Media
segment and help to streamline the management structure of United
Online so that it is perfectly aligned with our three operating
segments,� said Mark R. Goldston, Chairman, President and Chief
Executive Officer of United Online. �Rusty Taragan is an
outstanding operating executive and his deep experience after eight
years of handling increased responsibility within our
Communications segment makes him the ideal choice�for the
newly-created President role at�that unit. Matt Wisk�s promotion to
President of MyPoints demonstrates my confidence in his leadership
ability and will leverage�his proven marketing talents to further
broaden the MyPoints program�s appeal for consumers and
advertisers,� said Goldston. �The promotion of these talented
executives underscores the significant management depth�that has
been a hallmark of�United Online for many years and provides
continuity, knowledge and proven operating experience that will
benefit the Communications segment and MyPoints going forward,�
added Goldston. Wisk assumes a role previously held by John
Fullmer, who will retire from MyPoints after making invaluable
contributions to the company�s growth and prosperity during many
years in top leadership positions. Fullmer will serve as a Senior
Advisor to Mark Goldston through December 31, 2008 to ensure a
smooth transition of leadership responsibilities. Prior to joining
United Online, Taragan spent 21 years at Nielsen Media Research
where he served in key management roles including Executive Vice
President of Marketing and General Manager of Local Services.
Highlights of his tenure at the company include maintaining
operating responsibility for producing Nielsen TV ratings in all
U.S. television markets, establishing the Nielsen Sports Marketing
Service business and implementing the rollout of the People Meter
as a new data collection tool. Taragan earned a B.A. in Economics
from Colgate University. Prior to joining United Online, Wisk
served as Senior Vice President, Chief Marketing Officer at TiVo
and Chief Marketing Officer at Herbalife International. Earlier in
his career, Wisk served as Vice President, Marketing, North and
South America for Nokia where he provided leadership and strategic
marketing vision for the international marketing of its mobile
phone division. Wisk earned a B.A. in Marketing and an M.B.A. from
Michigan State University. About United Online� United Online, Inc.
(Nasdaq: UNTD) is a leading provider of consumer products and
services over the Internet, where the company�s brands have
attracted a large online audience that includes more than 60
million registered consumer accounts. The company�s floral and
related offerings include products and services for consumers and
retail florists, as well as for other retail locations offering
floral products and services, in the U.S., Canada, the United
Kingdom, and the Republic of Ireland. The floral business utilizes
the highly recognized FTD (www.ftd.com) and Interflora
(www.interflora.co.uk) brands, both supported by the Mercury Man
logo that is displayed in approximately 45,000 retail floral shops
worldwide. The company�s Classmates Media services include online
social networking (www.Classmates.com) and online loyalty marketing
(www.MyPoints.com) in North America. Classmates Media also operates
online social networking Web sites in a number of European
countries. The company�s Communications services include
value-priced Internet access and email provided by NetZero
(www.netzero.com) and Juno (www.Juno.com). Headquartered in
Woodland Hills, CA, United Online operates through a global network
of locations in the U.S., Canada, the United Kingdom, Germany, and
India. More information about United Online is available on the
company�s Web site located at: www.unitedonline.com.
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