Rovi Signs Multi-Solution Deal with Mediacom Communications
May 05 2015 - 8:10AM
Business Wire
U.S. Cable Provider Selects Rovi Analytics to
Gain Key Business Performance Insights
INTX: The Internet & Television Expo — Rovi
Corporation (NASDAQ: ROVI) today announced a multi-solution deal
with Mediacom Communications Corporation, the eighth largest cable
television provider in the United States. Under the agreement,
Mediacom is able to take advantage of the benefits of Rovi Operator
Insights, Rovi Ad Optimizer and Rovi Subscriber Analytics. These
Rovi products will provide Mediacom with new insights into network
performance and viewership trends and help the company more
efficiently utilize their available ad inventory. The deal also
includes an i-Guide renewal and enables Mediacom to launch new Rovi
discovery products on iPads, smartphones, and digital terminal
adapters (DTA) respectively with Rovi Guide xD and Rovi DTA Guide.
It also extends their intellectual property (IP) license so that it
now covers set-top boxes, as well as online and mobile devices.
“This agreement with Mediacom, a major U.S. cable provider,
underscores Rovi’s commitment to building high-quality technology
offerings for service providers,” said John Burke, executive vice
president and chief operating officer, Rovi. “As we continue to
broaden our product portfolio, we look forward to enhancing our
customers’ offerings by delivering advanced technologies that
improve the viewing experience and bring entertainment discovery to
life.”
“The data and analytics insights, enabled under this agreement,
provide essential intelligence that will fundamentally enhance our
business going forward,” said John Pascarelli, executive vice
president, operations, Mediacom. “By aligning with Rovi, we’re able
to gain relevant operational and subscriber use cases to ensure we
drive more value to our customers.”
About Mediacom Communications
Mediacom Communications Corporation is the nation’s eighth
largest cable television company and one of the leading cable
operators focused on serving the smaller cities in the United
States, with a significant customer concentration in the Midwestern
and Southeastern regions. Mediacom Communications offers a wide
array of information, communications and entertainment services,
including video, high-speed data and phone, and provides innovative
broadband communications solutions through its Mediacom Business
division. Mediacom Communications’ advertising sales and
productions services are sold under its OnMedia division. More
information about Mediacom Communications is available
at https://mediacomcable.com.
About Rovi Corporation
Rovi is leading the way to a more personalized entertainment
experience. The company’s pioneering guides, metadata and
recommendations continue to drive program search and navigation on
millions of devices across the globe. With a new generation of
cloud-based discovery capabilities and emerging solutions for
interactive advertising and audience analytics, Rovi is enabling
premier brands worldwide to increase their reach, drive consumer
satisfaction and create a better entertainment experience across
multiple screens. Rovi holds over 5,000 issued or pending patents
worldwide and is headquartered in Santa Clara, California. Discover
more about Rovi at Rovicorp.com.
Forward-Looking Statements
All statements contained herein that are not statements of
historical fact, including statements that use the words “will” or
“is expected to,” or similar words that describe the Company’s or
its management’s future plans, objectives or goals, are
“forward-looking statements” and are made pursuant to the
Safe-Harbor provisions of the Private Securities Litigation Reform
Act of 1995. Such forward-looking statements involve known and
unknown risks, uncertainties and other factors that could cause the
actual results of the Company to be materially different from the
historical results and/or from any future results or outcomes
expressed or implied by such forward-looking statements. Such
factors are further addressed in the Company’s most recent report
on Form 10-Q for the period ended March 31, 2015, and such other
documents as are filed with the Securities and Exchange Commission
from time to time (available at www.sec.gov). The Company assumes
no obligation to update any forward-looking statements in order to
reflect events or circumstances that may arise after the date of
this release, except as required by law.
Rovi CorporationStacey Hurwitz,
617-710-9171Stacey.Hurwitz@rovicorp.comorMediacom CommunicationsTom
Larsen, 845-443-2754tlarsen@mediacomcc.com
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