NEW YORK, Jan. 13, 2011 /PRNewswire/ -- Dr. Melanie Grossman, NYC cosmetic and laser
dermatologist, today announced the availability of the
PaloVia™ Skin Renewing Laser™ at her Madison Avenue
office. The PaloVia laser is the first FDA-cleared, at-home
laser clinically proven to reduce fine lines and wrinkles around
the eyes.
"We're excited to be among the first practices in the U.S. to
offer the PaloVia laser for sale to patients," said Dr. Grossman.
"I have used fractional lasers in my office for many years -
now Palomar Medical Technologies, Inc. has miniaturized and
perfected the technology for use at home. It's an exciting
step that truly empowers women and men to address the signs of
aging around their eyes."
Lines and wrinkles around the eyes, commonly called "crow's
feet," are typically the first signs of aging as the skin is
thinner and more susceptible to collagen depletion. While
lotions and creams treat the appearance of wrinkles on the skin's
surface, the PaloVia laser also works deep under the skin's surface
where wrinkles begin to form to stimulate the body's production of
new collagen and elastin. Short pulses of micro-fine, or
fractional, laser energy trigger the body's natural healing process
to eliminate damaged tissue and rebuild the skin's natural support
structure.
After 12 weeks of use, 84% of clinical study participants agreed
that the PaloVia laser appears to eliminate fine lines rather than
just reduce their appearance. After one month of daily treatments,
a panel of doctors specializing in dermatology and plastic surgery
saw a 'noticeable reduction' in wrinkles in 92% of clinical study
participants.
Consumers who use the PaloVia laser need to treat the area
around the eyes every day for one month, then occasional use (twice
per week) thereafter. Each treatment typically takes three to
four minutes. Users must first apply the PaloVia
Pre-Treatment Gel that works with the "smart" sensors on the laser
to ensure proper contact with the skin. The PaloVia laser has
audio and visual cues throughout treatment, a rechargeable
lithium-ion battery and an automatic shut-off. The retail
price is $499 with a 60-day
money-back guarantee.
"The PaloVia laser represents the most modern technology for
at-home wrinkle treatment whether you're just starting to see fine
lines or have deeper wrinkles," said Dr. Grossman. "The
results are very natural-looking, providing a younger and more
refreshed appearance around the eyes in just a few weeks."
About Dr. Grossman
Dr. Melanie Grossman is a leading
Harvard trained, board certified
cosmetic and laser dermatologist, renowned globally as a pioneer of
laser science. Her private practice on Madison Avenue in NYC
offers a wide range of state-of-the-art options to achieve healthy,
beautiful skin. For more information on her practice, visit
www.drmelaniegrossman.com.
About Palomar Medical Technologies
Palomar Medical Technologies, Inc. (NASDAQ: PMTI) designs,
manufactures and sells the most advanced cosmetic lasers and
intense pulsed light (IPL) systems to dramatically improve the
appearance of women's and men's skin. For more information on
the PaloVia Skin Renewing Laser, visit palovia.com.
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Melanie Grossman
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SOURCE Dr. Melanie Grossman