Integration of Lionbridge Translation Solutions and Sitecore
Customer Experience Platform Enables Global Enterprises to Increase
Customer Engagement with Global-Scale, Locally-Relevant Marketing
Campaigns and Content
WALTHAM, Massachusetts,
Oct. 5, 2015 /PRNewswire/
-- Lionbridge Technologies, Inc. (NASDAQ: LIOX) the world's
leading provider of global content and communication solutions,
announced it has been named a Platinum technology partner by
Sitecore, the global leader in customer experience management. This
latest collaboration is the culmination of a decade-long
partnership built upon a shared commitment to provide robust,
scalable solutions for global marketing campaigns and
content.
Lionbridge's selection by Sitecore as a platinum technology
partner is based on the value Lionbridge brings to Sitecore clients
and partners. This partnership recognizes the longstanding
integration of Lionbridge and its Clay Tablet solution into
Sitecore, enabling customers to easily incorporate translation into
existing global content publishing processes.
"We are honored to be named a Sitecore Platinum technology
partner. This partnership demonstrates the excellence Sitecore and
Lionbridge bring to enterprises who are seeking to manage marketing
content and campaigns across channels, geographies and languages.
This partnership gives our customers the best of both
worlds -- the powerful experience platform built by Sitecore,
and our knowledge of and expertise in global marketing services,"
said Jason Hobart, Vice President of
Digital Channels & Alliances, Lionbridge.
Collectively, Lionbridge and Sitecore offer a powerful platform
through which companies can manage their global branding and
website properties. Using the market-leading integration between
content management and translation technology, Lionbridge and
Sitecore customers can easily craft personalized, relevant content
and campaigns that resonate with local consumers, regardless of
language or geography, and uphold corporate branding
standards -- all without ever needing to leave the Sitecore
user interface. This integration reduces turnaround times, enabling
users to launch campaigns quickly. The Platinum partnership is a
natural next step in the longstanding relationship between the two
companies and further differentiates Lionbridge as a key technology
partner that upholds Sitecore's standards of excellence and
customer experience.
"Selecting Sitecore and Lionbridge has allowed us to craft
effective localized marketing channels," said Tobias Bergstrom, Director Digital Channels,
Thule Group. "Their combined capabilities have made our internal
content creation processes incredibly streamlined and efficient, so
we can very quickly respond to new product launches and market
trends with up-to-date and highly relevant content."
"The Lionbridge partnership demonstrates our strong joint
commitment to providing end user customers with best of breed
software products that allow marketers to develop more effective
global marketing campaigns that focus on a more personalized
digital experience," added Scott
Anderson, Chief Marketing Officer, Sitecore. "We are
thrilled to add Lionbridge as a Platinum partner into our
Technology Partner Program ecosystem."
For more information, please visit www.lionbridge.com/sitecore
or contact jason.hobart@lionbridge.com.
About Lionbridge
Lionbridge enables more than 800 world-leading brands to increase
international market share, speed adoption of products and
effectively engage their customers in local markets worldwide.
Using our innovative cloud technology platforms and our global
crowd of more than 100,000 professional cloud workers, we provide
translation, online marketing, global content management and
application testing solutions that ensure global brand consistency,
local relevancy and technical usability across all touch points of
the customer lifecycle. Based in Waltham,
Mass., Lionbridge maintains solution centers in 27
countries. To learn more, visit http://www.lionbridge.com.
About Sitecore
Sitecore is the global leader in
customer experience management. The company delivers highly
relevant content and personalized digital experiences that delight
audiences, build loyalty and drive revenue. With the Sitecore®
Experience Platform™, marketers can own the experience of every
customer that engages with their brand, across every channel. More
than 4,000 of the world's leading brands -- including American
Express, Carnival Cruise Lines, EasyJet and L'Oreal trust Sitecore
to help them deliver the meaningful interactions that win customers
for life. For more information,
visit: http://www.sitecore.net/.