Interactive Intelligence Launches “Ditch the Frustration” Campaign
September 14 2010 - 9:00AM
Business Wire
Interactive Intelligence (Nasdaq: ININ), a global provider of
unified IP business communications solutions, has launched a new
customer service campaign titled “Ditch the Frustration.”
The campaign was designed to help eliminate the things that
frustrate customers the most by providing both service
representatives and those who receive service, educational and
entertaining resources for giving and getting amazing customer
service.
Initial resources are now available on the company’s new
interactive “Ditch the Frustration” microsite at
www.ditchthefrustration.com.
“There’s a ton of existing customer service-related information
out there, but it’s incredibly time-consuming to sift through it
all to find the items that are really useful,” said Interactive
Intelligence chief marketing officer, Joe Staples. “So we’ve taken
some of our own resources based on over fifteen years of experience
developing customer service software, along with resources from a
select group of experts in the field, and created a single
user-friendly place for people to easily find the most useful and
current information available.”
The Interactive Intelligence “Ditch the Frustration” microsite
features customer service articles, white papers, blog posts,
videos, podcasts, and more. Topics include advice about handling
customer service interactions, tactics consumers can use to receive
better service, and guidance about incorporating the latest
technologies into a customer service strategy.
The microsite enables visitors to submit their own tips, with
the chance to be selected for a monthly prize drawing. Visitors can
also give tips a “thumbs-up” or “thumbs-down” rating, and view
these ratings online.
In addition, the microsite enables visitors to submit questions
about customer service, with answers provided by a dedicated
Interactive Intelligence team of experts.
Interactive Intelligence plans to announce highlights from the
campaign, including giveaways and awards, at Technology Marketing
Corp.’s ITEXPO in Miami, Florida, held Feb. 2 - 4, 2011.
To get in on the action, visit www.ditchthefrustration.com.
About Interactive Intelligence
Interactive Intelligence Inc. (Nasdaq: ININ) is a global
provider of unified business communications solutions for contact
center automation, enterprise IP telephony, and business process
automation. The company was founded in 1994 and has more than 3,500
customers worldwide. Interactive Intelligence is among Software
Magazine’s top 500 global software and services suppliers, is a
BusinessWeek “hot growth 50” company, and is among Fortune Small
Business magazine’s top 100 fastest growing companies. The company
is also positioned in the leaders’ quadrant of the Gartner Magic
Quadrant for Contact Center Infrastructure, Worldwide report (Feb.
22, 2010). Interactive Intelligence employs approximately 700
people and is headquartered in Indianapolis, Indiana. It has 14
offices throughout North America, Latin America, Europe, Middle
East, Africa and Asia Pacific. Interactive Intelligence can be
reached at +1 317.872.3000 or info@inin.com; on the Net:
www.inin.com.
This release may contain certain forward-looking statements that
involve a number of risks and uncertainties. Factors that could
cause actual results to differ materially are described in the
company's SEC filings.
Interactive Intelligence Inc. is the owner of the marks
INTERACTIVE INTELLIGENCE, its associated LOGO and numerous other
marks. All other trademarks mentioned in this document are the
property of their respective owners.
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