Iconix Brand Group Announces Charisma Direct-To-Retail Agreement With Costco
April 29 2009 - 8:00AM
PR Newswire (US)
NEW YORK, April 29 /PRNewswire-FirstCall/ -- Iconix Brand Group,
Inc. (NASDAQ:ICON) ("Iconix" or the "Company") announced today that
it has signed a non-exclusive direct-to-retail agreement with
Costco for the Company's Charisma(R) brand. Neil Cole, Chairman and
CEO of Iconix, stated, "This partnership marks the 15th
direct-to-retail agreement for Iconix and our first license with
Costco. We believe this is a great time for Iconix to enter the
Warehouse Club business and expect a strong brand such as Charisma
to be a great addition to Costco." Carolyn D'Angelo, VP of Brand
Management, Iconix Home Division, commented, "This is an exciting
opportunity for the Charisma brand to reach a new customer.
Charisma products will begin rolling out this fall in a number of
core home categories." Iconix Brand Group Inc. (NASDAQ:ICON) owns,
licenses and markets a growing portfolio of consumer brands
including CANDIE'S (R), BONGO (R), BADGLEY MISCHKA (R), JOE BOXER
(R), RAMPAGE (R), MUDD (R), LONDON FOG (R), MOSSIMO (R), OCEAN
PACIFIC(R), DANSKIN (R), ROCA WEAR(R), CANNON (R), ROYAL VELVET
(R), FIELDCREST (R), CHARISMA (R), STARTER (R) and WAVERLY (R). The
Company licenses its brands to a network of leading retailers and
manufacturers that touch every major segment of retail distribution
from the luxury market to the mass market in both the U.S. and
around the world. Iconix, through its in-house advertising,
promotion and public relations agency, markets its brands to
continually drive greater consumer awareness and equity. Safe
Harbor Statement under the Private Securities Litigation Reform Act
of 1995. The statements that are not historical facts contained in
this press release are forward looking statements that involve a
number of known and unknown risks, uncertainties and other factors,
all of which are difficult or impossible to predict and many of
which are beyond the control of the Company, which may cause the
actual results, performance or achievements of the Company to be
materially different from any future results, performance or
achievements expressed or implied by such forward looking
statements. Such factors include, but are not limited to,
uncertainty regarding the results of the Company's acquisition of
additional licenses, continued market acceptance of current
products and the ability to successfully develop and market new
products particularly in light of rapidly changing fashion trends,
the impact of supply and manufacturing constraints or difficulties
relating to the Company's licensees' dependence on foreign
manufacturers and suppliers, uncertainties relating to customer
plans and commitments, the ability of licensees to successfully
market and sell branded products, competition, uncertainties
relating to economic conditions in the markets in which the Company
operates, the ability to hire and retain key personnel, the ability
to obtain capital if required, the risks of litigation and
regulatory proceedings, the risks of uncertainty of trademark
protection, the uncertainty of marketing and licensing acquired
trademarks and other risks detailed in the Company's SEC filings.
The words "believe", "anticipate," "expect", "confident", "will",
"project", "provide" "guidance" and similar expressions identify
forward-looking statements. Readers are cautioned not to place
undue reliance on these forward looking statements, which speak
only as of the date the statement was made. Contact Information:
Jaime Sheinheit Investor Relations Iconix Brand Group 212.730.0030
DATASOURCE: Iconix Brand Group, Inc. CONTACT: Jaime Sheinheit,
Investor Relations, Iconix Brand Group, +1-212-730-0030 Web Site:
http://iconixbrand.com/
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