SAN JOSE, Calif., Nov. 21, 2019 /PRNewswire/ -- Make your
lists and check them twice! Today, eBay, the world's most dynamic
marketplace, reveals their second annual definitive list of the top
toys and trends for the 2019 holiday season. New to this year's
lineup are the most in-demand nostalgic and retro toys in addition
to the season's hottest new picks, all based on the marketplace's
team of experts and global and US toy data.
To help shoppers with a little inspiration timed to the peak
cyber shopping period, eBay will also release a digital toy book
next week bursting with a broad selection of rare, retro and right
now toys for kids of all ages, from collectible Star Wars action
figures to new Kindi Kids dolls, and the My Size Barbie of
yesterday to the Astronaut Barbie of today. Shoppers everywhere
will be able to explore the toy book online, and can discover more
coveted holiday toys and gifts at eBay's ultimate Toytopia
destination (eBay.com/toytopia) all season long.
"There's a revival of all things retro right now and we're
seeing classic toys gaining popularity alongside the most coveted
new offerings; the thing is, it isn't always easy for shoppers to
cross the vintage and hard-to-find gifts off their lists," said
Sam Bright, VP and GM of
Merchandising, eBay. "On eBay, we have a selection of hundreds of
thousands of toys spanning the decades, so whether it's the latest
toys or childhood gadgets that are steeped in nostalgia, shoppers
can find the very thing on our marketplace."
eBay's Top 'Retro & Right Now' Holiday Toy
Insights:
- '90s gamers delight: Millennials are eager to get
their hands on remakes of the games they loved as kids. In fact,
searches for the Nintendo Switch and Switch Lite spiked 425%
in the past 6 months. And, kids of all ages continue to hunt for
the latest and greatest Magic: The Gathering cards as sales
over the past 5 years have steadily climbed 127%.
Toytopia Picks: For the throwback gamer, you can't go wrong
with My Arcade Micro Players featuring classics like Pac-Man, Super
Mario 64, the O.G. Gameboy, Sega Genesis
Mini, the Nintendo Switch and Resident Evil 2.
- The Furby of today: Hatchimals first sparked a
frenzy in 2016 when they sold out. Three years later and they're
still a major favorite among kids with an average of 4
Hatchimals purchased on eBay per hour over the past 6
months.
Toytopia Picks: Hatchimal favorites include Hatchimal
Colleggtibles, Mermal Magic 4 Pack, Hatchibabies and this season's
toy to watch - Hatchimals Wow, Llalacorn - a robotic stuffed
unicorn-llama hybrid that grows to 32 inches tall.
- Central Perk popularity: Legendary sitcom
Friends celebrates its 25th anniversary this year and fans
are turning to eBay to buy commemorative merch, from the 'Joey
Doesn't Share Food' coffee mug to rare mini replicas of the beloved
Central Perk couch created only in limited quantities for cast and
crew.
Toytopia Picks: Shoppers can't get enough of the new
'Central Perk' LEGO set, which was created by a fan in honor of the
milestone; the set broke eBay's 2019 top 20 most popular toys.
- The newest Teddy Ruxpin: The popular storytelling bear
from the 1980s made a major comeback in 2017 with high-tech new
tricks and LED eyeballs, and has inspired even more animated and
interactive plush toys.
Toytopia Picks: On this year's list is furReal Cubby – the
curious bear that talks, dances and even give hugs.
- Get the retro look: The anticipation is real among kids
young and old for this season's ultimate throwback toy releases. My
Little Pony's Rainbow Retro Mane collectible figures set is
inspired by the original pony figures introduced in the 1980s. A
Star Wars Retro collection of action figures inspired by the
original Kenner series of the late 1970s and an Escape from the
Death Star board game that includes an exclusive Gran Moff Tarkin
figure were recently released as well.
Toytopia Picks: For the action lover, gift a set of
X-Men 6-inch action figures - all featuring retro designs and
packaging - which were released to celebrate Marvel's
80th anniversary.
- Surprise toys continue to delight: L.O.L. Surprise!
Dolls, a line of collectible dolls and accessories that start the
fun at the unboxing process, are still one of the most popular toys
sold on eBay. In fact, more than 148k L.O.L. Surprise! toys were sold on eBay
in the past six months. Other hot surprise toys of the season
include the new Hairdorables Series 3 Surprise Dolls and Skyrocket
Blume Dolls. Kids of the 90s will also revel in the release of the
30th Anniversary Polly Pocket Partytime Surprise Keepsake
Compact.
Toytopia Picks: Surprise toys topping this year's list
include the L.O.L Surprise! O.M.G. Doll and L.O.L. Surprise! Ooh La
La Baby Surprise.
- LEGO Star Wars Anniversary: From the new Disney+
series The Mandalorian, to the final saga, Rise of
Skywalker, Star Wars mania is at an all-time high. In fact,
sales for The Mandalorian related purchases jumped
97% from July to September. This holiday, LEGO Star Wars, in
particular, are hugely popular as the duo celebrates their
20th anniversary; tens of thousands of retro and new
sets have sold on eBay within the past year
alone.
Toytopia Picks: Fan favorite this season include the
LEGO Star Wars Snowspeeder and LEGO Star Wars Imperial Dropship
sets.
- Gotta catch 'em all: With the release of Detective
Pikachu and two new Nintendo Switch games in 2019, it's already
been a huge year for Pokémon. While long-time fans are still
collecting new and old cards and playing competitively, Pokémon is
adapting to reach new and eager audiences. In fact, sales for
Pokémon have grown nearly 50% over the past 5 years.
Toytopia Picks: Fledgling Pokémon trainers will
love the Detective Pikachu Feature Plush, which is currently
the second most popular toy on eBay's list, and the new Pokémon Sun
& Moon Cosmic Eclipse Booster Boxes.
- Family fun games then and now: Games make great holiday
gifts, and classics like Operation, Battleship, Candyland and Jenga
continue to be popular favorites among eBay shoppers. New this
year, shoppers are adding Hasbro's Plumber Pants and Uno Flip,
Monopoly The Lion King Edition and L.O.L. SURPRISE! Edition to
their shopping carts. Frozen 2 Monopoly is anticipated to be one of
the season's favorite gifts.
Toytopia Picks: For the ultimate thrill millennials
can't resist, add the Bop It to your lists. Younger generations are
sure to get hooked on the frenzy in no time.
- The magic of Harry
Potter. With 50k+ listings for Harry Potter collectibles currently on eBay,
there's never been a better time to explore the wizarding
world.
Toytopia Picks: The LEGO Minifigures Harry Potter and
Fantastic Beasts and the Harry Potter Invisibility Cloak will
captivate magical adventurers of any age.
The Top 30 New Toys of the Season1
- Hatchimals Wow, Llalacorn
- Detective Pikachu Feature
Plush
- L.O.L. Surprise! O.M.G Doll
- LEGO Star Wars Snowspeeder 20th Anniversary Set
- Wowwee Pinkfong Baby Shark Song Puppet
- Unstable Unicorns Base Game
- Nerf Fortnite AR-L Elite Dart Blaster
- Hot Wheels id
- Masters of the Universe Castle Grayskull
- LEGO Friends Central Perk
l
- LEGO Hidden Side
- furReal Cubby, the Curious Bear
- Pomsies Lumies
- Skyrocket Blume Doll
- Mr. Potato Head Toy Story 4 Classic Figure
- LEGO Minifigures Harry Potter and Fantastic Beasts
- LEGO Star Wars Imperial Dropship 20th Anniversary
Set
- L.O.L. Surprise! Ooh La La Baby
Surprise
- Harry Potter Invisibility Cloak
- Hairdorables Series 3 Surprise Doll
- Monopoly Game: Disney Frozen 2 Edition
- Barbie Astronaut Doll, Anniversary Edition
- Frozen 2 Ultimate Arendelle Castle Play Set
- Hasbro Plumber Pants
- Kindi Kids Snack Time Friends Jessicake Doll
- 2019 Tamagotchi On Virtual Reality Pet
- Marvel X-Men Retro 6 Inch Action Figures
- Polly Pocket Partytime Surprise Keepsake 30th Anniversary
Compact
- My Little Pony Retro Rainbow Mane 6 Set
- Star Wars 2019 Retro Collection Action Figures
The Top 30 Retro Toys of the Season2
- Pokemon
- Hot Wheels
- Barbie
- GI Joe
- Gameboy
- Nintendo 64
- Uno
- American Girl Doll
- My Little Pony
- Magic: The Gathering
- Teenage Mutant Ninja Turtles
- Polly Pocket
- Beanie Babies
- Resident Evil 2
- Tamagotchi
- Battleship
- Jenga
- Operation
- Slinkys
- Care Bear
- Cabbage Patch Kids
- Furby
- Yo Yo
- Super Soaker
- Super Mario 64
- Rubik's Cube
- Bop It
- Mr. Potato Head
- Rainbow Brite
- Teddy Ruxpin
With hundreds of thousands of toys to choose from, shoppers can
find an unrivaled selection of new and classic options for kids of
all ages across action figures, dolls, STEM toys, family games,
trains and more at eBay.com/Toytopia.
1Based on US toy sales on eBay from March through
September, 2019
2Based on global toy sales on eBay from January through
October 20, 2019
eBay By the Numbers
- eBay has 1.4 billion plus listings
- eBay has 183 million active buyers worldwide
- 72% of items ship for free in U.S., UK and DE
- 80% of all merchandise sold on eBay is new, and our wide
selection keeps growing
- 63% of transactions on the eBay platform involve a mobile
touchpoint
- 490 million downloads of eBay Inc. apps across the globe
About eBay
eBay Inc. (NASDAQ: EBAY) is a global
commerce leader including the Marketplace, StubHub and Classifieds
platforms. Collectively, we connect millions of buyers and sellers
around the world, empowering people and creating opportunity
through Connected Commerce. Founded in 1995 in San Jose, Calif., eBay is one of the world's
largest and most vibrant marketplaces for discovering great value
and unique selection. In 2018, eBay enabled $95 billion of gross merchandise volume. For more
information about the company and its global portfolio of online
brands, visit www.ebayinc.com.
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