Avid | Edit On Demand Brings Over-The-Shoulder Collaboration to Remote Production Workflows
July 28 2022 - 9:18AM
Avid® (Nasdaq: AVID) today announced that the Avid | Edit On
Demand® solution now supports “over-the-shoulder" workflows, made
possible by SRT (Secure Reliable Transport) protocol support in the
latest edition of Media Composer® editing software. This new
capability further enhances the powerful, quickly deployable Avid |
Edit On Demand cloud editing environment by securely streaming the
video and audio output of Media Composer over the internet to
anyone, anywhere using an SRT-enabled decoder, set-top box, video
player or mobile device to view the playback in real time.
The Avid | Edit On Demand user experience is virtually
indistinguishable from on-premises editing setups. It allows
distributed post production teams to collaborate in the cloud as
effectively as working together in a studio or other facility.
Production teams can spin up virtualized resources including Media
Composer seats with Avid NEXIS® cloud storage within hours, access
their workflows from anywhere, and shut them down quickly when
projects are complete. With greater collaboration through SRT,
broadcast and post-production teams can distribute multiple outputs
to multiple devices simultaneously, allowing for faster client
review and feedback leading to timely project completion.
“In-person over-the-shoulder access for content review and
approval has always been essential to successful workflows and now
SRT ensures this is possible in remote and distributed editorial
workflows,” David Colantuoni, Vice President, Product Management
for Video and Media Solutions, Avid. “Avid | Edit On Demand
provides large and small teams with a virtual turnkey post
production facility in the cloud that provides even greater
agility, flexibility, and security to complete and deliver projects
on time and within budget.”
What is SRT? SRT is an open source video
transport protocol and technology stack originally developed by
Avid’s partner Haivision. Supporting SRT ensures choice and
flexibility in establishing over-the-shoulder workflows that can be
based on software, or a mix of hardware and software. Avid is one
of four advisory members of the SRT Alliance, a collaborative
community of industry leaders and developers striving to achieve
lower latency internet video transport by continuously improving
SRT.
While SRT ensures secure streaming of content with end-to-end
128/256-bit AES encryption, Avid | Edit On Demand can also
restrict client access to Media Composer output. Teams can connect
to a Haivision SRT Gateway on premises or in the cloud to enable
stream replication and firewall traversal so that devices behind a
firewall can access streams without breaching network security.
Learn how Avid | Edit On Demand uniquely enables remote
collaboration integrating over-the-shoulder experiences at
www.avid.com/products/avid-edit-on-demand.
Avid Powers Greater Creators People
who create media for a living become greater creators with Avid’s
award-winning technology solutions to make, manage and monetize
today’s most celebrated video and audio content—from iconic movies
and binge-worthy TV series, to network news and sports, to recorded
music and the live stage. What began more than 30 years ago with
our invention of nonlinear digital video editing has led to
individual artists, creative teams and organizations everywhere
subscribing to our powerful tools and collaborating securely in the
cloud. We continue to re-imagine the many ways editors, musicians,
producers, journalists, and other content creators will bring their
stories to life. Discover the possibilities at avid.com and join
the conversation on social media with the multitude of brilliant
creative people who choose Avid for a lifetime of
success. © 2022 Avid Technology,
Inc., Avid, its logo, Avid | Edit on Demand, Avid
NEXIS and Media Composer are trademarks or registered trademarks of
Avid Technology, Inc. or its subsidiaries in the United States
and/or other countries. All rights reserved. All
other trademarks are property of their respective owners.
Product features, specifications, system requirements and
availability are subject to change without
notice.
PR Contacts
Avid Technology, Inc. Dave
Smith david.smith@avid.com 978.502.9607
Red Lorry Yellow Lorry (Avid’s PR
agency) avid@rlyl.com
Avid Technology (NASDAQ:AVID)
Historical Stock Chart
From May 2024 to Jun 2024
Avid Technology (NASDAQ:AVID)
Historical Stock Chart
From Jun 2023 to Jun 2024