MADISON, N.J., Oct. 4, 2021 /PRNewswire/ -- Century 21 Real
Estate LLC is furthering its commitment to expanding
opportunities in real estate leadership for entrepreneurs of all
backgrounds and populations, now offering the industry-first
Inclusive Ownership Program. Celebrating its milestone 50th
anniversary in 2021, the industry leader is now offering
entrepreneurs who represent diverse populations including Women,
LGBTQ+, Veterans and Ethnic and Racial Groups the opportunity to
grow their business. By affiliating with a global brand that
provides access to an innovative productivity platform, world-class
marketing, agent learning and coaching, and industry-best quality
service ratings, these companies are able to deliver what home
buying and selling clients deserve—and demand—an extraordinary real
estate experience.
Launched in 2020 by parent company, Realogy, the Inclusive
Ownership Program offers franchise owners affiliated with the
CENTURY 21® Brand business and financial incentives
that support growth and productivity, exclusive education and
business mentorship opportunities such as a tuition discount to
enroll in Realogy's exclusive Ascend: The Executive
Leadership ExperienceSM program, diverse market
coaching and consulting, discounted brand leadership development
experiences, and assistance to attain a Certification by National
Minority Supplier Development Council (NMSDC). Franchise
owners affiliated with CENTURY21 Brand also receive a complimentary
membership and conference registration to an industry partner
organization of choice, including the National Association of Real
Estate Brokers (NAREB®), the National Association of
Hispanic Real Estate
Professionals® (NAHREP®), the Asian Real
Estate Association of America (AREAA) and the LGBTQ+ Real Estate
Alliance.
"We believe that representation within the
CENTURY21® network should reflect the same diverse
communities that we serve," said Michael
Miedler, president and CEO of Century 21 Real Estate. "It is
not only important for us to recruit an inclusive agent salesforce
but to also open a pathway for real estate entrepreneurs
representing underserved populations to achieve sustainable success
in business ownership. The Inclusive Ownership Program allows us to
attract and invest in the most promising leaders and provide them
with the resources and access they need to drive growth and deliver
extraordinary for their home buying and selling clients."
"We are proud to be at the forefront of this innovative
Inclusive Ownership Program," said Juan
Sanchez, broker owner of CENTURY 21 Bear Facts Realty in
Denver, Colorado. "As home
ownership becomes a reality for a more diverse population, it's
more important than ever that our company and our affiliated agents
truly represent the buyers and sellers we serve across the full
spectrum. It's smart business and, more importantly, it's the right
thing to do. With the power of the CENTURY 21® Brand
behind us and access to its breakthrough technology, marketing and
learning platforms, we will be able to further elevate the real
estate experience for the agents and their clients."
Over the past year, the CENTURY 21 Brand has welcomed six new
companies via the Inclusive Ownership Program adding to its roster
of more than thirty U.S.-based affiliated brokerages owned by
veterans, women, Hispanic, African American, Asian-American Pacific
Islander and LGBTQ+ industry leaders. This growth in
inclusive ownership further reinforces the crucial leadership role
diverse entrepreneurs play in a fast-growing industry. The
C21® affiliated companies joining the brand as part
of this new program include:
- CENTURY 21 Bear Facts Realty, Denver,
CO
- CENTURY 21 Bridgeway Realty, Syracuse, NY
- CENTURY 21 Guardian Real Estate Services, Wakefield, RI
- CENTURY 21 The Avenues, Calhoun,
GA
- CENTURY 21 Sandstone Real Estate Group, Conway, AR
- CENTURY 21 Rucker Real Estate, Charlotte, NC
To qualify for the Inclusive Ownership program, a brokerage must
have one or more individuals with majority ownership (51% or more)
in at least one of the following segments: Ethnic and Racial
(Hispanic/Latino, African American/Black, Asian American Pacific
Islander), Women, Lesbian, Gay, Bisexual, Transgender or Veteran.
To learn more about the CENTURY 21 value proposition and the
Inclusive Ownership opportunities, please go to
century21.com/about-us/franchise.
About Century 21 Real Estate LLC
The approximately
155,000 independent sales professionals in approximately 14,250
offices spanning 86 countries and territories in the CENTURY
21® System live their mission every day: to defy
mediocrity and deliver extraordinary experiences. By consistently
chasing excellence, giving 121% and always elevating, the CENTURY
21 Brand is helping its affiliated brokers and agents to be the
first choice for real estate consumers and industry professionals
worldwide. Century 21 Real Estate has numerous websites to help
answer specific consumer needs. They
are century21.com, century21.com/global, century21.com/commercial,
century21.com/finehomes and century21.com/espanol.
Century 21 Real Estate LLC is a subsidiary of Realogy Holdings
Corp. (NYSE: RLGY), a global leader in real estate franchising and
provider of real estate brokerage, relocation, and settlement
services.
©2021 Century 21 Real Estate LLC. All Rights Reserved. CENTURY
21®, the CENTURY 21 Logo and C21® are
registered service marks owned by Century 21 Real Estate LLC.
Century 21 Real Estate LLC fully supports the principles of the
Fair Housing Act and the Equal Opportunity Act. Each office is
independently owned and operated.
Contact:
Erin
Siegel
Century 21 Real Estate LLC
Phone: 201.913.1432
Email: erin.siegel@century21.com
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SOURCE Century 21 Real Estate LLC