Walmart Announces “Black Friday Deals for Days,” A Reinvented Black Friday Shopping Experience
October 14 2020 - 12:01AM
Business Wire
Retailer to Spread Out Best Savings of the
Season from One Single Day to Three Events in November
Walmart announced last month that it is adapting to meet the
evolving needs of its customers this holiday season. The biggest
and most exciting shopping day of the year – Black Friday – will be
no exception. That’s why today, Walmart is announcing a revamped
Black Friday savings event that will deliver the incredible prices
customers expect from the retailer in an entirely new way to help
provide a safer and more convenient shopping experience.
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Walmart will spread out its Black Friday savings this year from
one single day to three events to bring customers “Black Friday
Deals for Days.” This reinvented Black Friday experience will
offer customers the retailer’s best prices of the season on the
most sought-after items on 2020 holiday wish lists during three
separate savings events across the month of November. Each savings
event will begin online at Walmart.com and continue in Walmart
stores. And new this year, customers will have the option to pick
up their online Black Friday order through Walmart’s contact-free
curbside pickup service.
“Customers trust Walmart to deliver an amazing Black Friday year
after year. Although this year’s event looks different, our
commitment to what our customers depend on us for – the absolute
best prices of the season on hot gifts from top brands – hasn’t
changed,” said Scott McCall, executive vice president and chief
merchandising officer for Walmart U.S. “I’m really excited that
this year, when it matters most to our customers, we’re offering
them more convenient and safer ways to shop Black Friday at
Walmart, whether that’s from the shelf in one of our stores,
ordering online and picking it up curbside or having it delivered
right to their front door.”
During Walmart’s “Black Friday Deals for Days” event, customers
will discover savings on new items from top brands, like HP,
Instant Pot, LEGO, L.O.L. Surprise!, Roku and Shark, including
deals on many items that can only be found at Walmart. The retailer
will have increased availability of event items to help ensure as
many customers as possible can take advantage of the season’s best
pricing. Here’s what customers can expect for Walmart’s “Black
Friday Deals for Days” event:
- Event 1 (Deals begin online Nov. 4 with new deals in stores
Nov. 7): To kick-off “Black Friday Deals for Days,” Walmart
will offer amazing deals on toys, electronics and home
products.
Starting online at Walmart.com on Wed., Nov.
4 at 7 p.m. ET, customers can purchase amazing deals like an onn.
brand 42-inch UHD Roku TV for only $88 and popular Hotel Style bath
towels for $5.
New deals continue in Walmart stores on Sat.,
Nov. 7 starting at 5 a.m. local time with items like the Magic
Bullet Blender available for $15 and a New Bright 1:6 scale RC
Truck for $40. New deals will also go live at Walmart.com on Sat.,
Nov. 7 at 12 a.m. ET.
Walmart will also hold its annual Tire Event
in-stores and online Nov. 7-13 where customers will receive $20 off
per tire and free lifetime balance service from its Walmart Auto
Care Centers for all modular Goodyear branded tires.
- Event 2 (Deals begin online Nov. 11 with new deals in stores
Nov. 14): Walmart’s second event will offer techies great deals
on electronics, like TVs, computers and tablets. Amazing savings on
movies, music and items in apparel, hardlines, home and more will
also be available.
Deals will begin online at Walmart.com on
Wed., Nov. 11 at 7 p.m. ET with new deals at Walmart.com on Sat.,
Nov. 14 at 12 a.m. ET and in stores starting at 5 a.m. local
time.
Walmart will also host its biggest wireless
phone event ever in-stores and online on Sat., Nov. 14 with amazing
deals on iPhones and Samsung phones.
- Event 3 (Deals begin online Nov. 25 with new deals in stores
Nov. 27): Walmart will wrap up a month of savings with a third
event that will offer great prices on even more electronics, toys
and gifts across apparel and home, as well as seasonal décor
favorites.
Deals will first be offered at Walmart.com on
Wed., Nov. 25 at 7 p.m. ET. New deals will be available at
Walmart.com at 12 a.m. ET and in stores at 5 a.m. local time on
Fri., Nov. 27.
“We’ve been very thoughtful as we planned this year’s event. By
spreading deals out across multiple days and making our hottest
deals available online, we expect the Black Friday experience in
our stores will be safer and more manageable for both our customers
and our associates,” added McCall.
The health and safety of its customers and associates is
Walmart’s top priority. To help provide a safer shopping
experience, all Walmart stores will open at 5 a.m. local time on
Black Friday in-store event days. Customers will form a single,
straight line to enter the store. Associates will hand out
sanitized shopping carts to customers to help with social
distancing, and Health Ambassadors will be placed at entrances to
greet customers and remind them to put on a mask.
During these in-store Black Friday events, Walmart will meter
customers into the store to help reduce congestion and promote
social distancing inside stores. Customers will be directed to shop
down the right-hand side of aisles to be able to easily – and
safely – select the Black Friday items they’re interested in
purchasing.
Customers will find incredible savings at Walmart outside of its
“Black Friday Deals for Days” event. In addition to its everyday
low prices, the retailer is offering Rollbacks on items across
every department in stores and on Walmart.com all season long,
giving customers even more savings as they check items off their
loved ones’ wish lists.
About Walmart
Walmart Inc. (NYSE: WMT) helps people around the world save
money and live better - anytime and anywhere - in retail stores,
online, and through their mobile devices. Each week, over 265
million customers and members visit approximately 11,500 stores
under 56 banners in 27 countries and eCommerce websites. With
fiscal year 2020 revenue of $524 billion, Walmart employs over 2.2
million associates worldwide. Walmart continues to be a leader in
sustainability, corporate philanthropy and employment opportunity.
Additional information about Walmart can be found by visiting
corporate.walmart.com, on Facebook at facebook.com/walmart and on
Twitter at twitter.com/walmart.
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