First-Ever Roku Stream-a-thon Kicks Off December 26
December 10 2018 - 9:00AM
Business Wire
Roku Customers Can Access Full Seasons of Top
Shows in Featured Free from December 26-January 1
Roku, Inc. (Nasdaq: ROKU) today announced the company is kicking
off its first-ever Stream-a-thon, a week during the holiday season
dedicated to delivering a selection of top shows and premium TV to
Roku® users for free. Starting December 26, viewers will be able to
watch hand-picked, unauthenticated quality television, including
complete seasons and movies from such networks as Acorn TV, Adult
Swim, Discovery Channel, EPIX, Food Network, HGTV, Hopster, NBC,
TLC, Travel Channel, and more within Featured Free, a section of
the Roku home screen offering a wide range of free content from
channel partners. Roku customers will be able to easily find and
enjoy hundreds of additional episodes from a nearly a dozen
streaming channel publishers from December 26, 2018 until January
1, 2019, to celebrate the season of streaming.
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Roku Stream-a-thon (Graphic: Business
Wire)
“The holidays are the perfect time for new and avid streamers
alike to discover, enjoy and share in full seasons of top shows for
free,” said Roku Chief Marketing Officer, Matthew Anderson. “The
Roku platform is easy to use, offers content people love and
delivers unrivaled value. As the leading platform for streaming
free content, the Stream-a-thon is a great way to thank our
customers. We’re delighted with the quality of shows and to be
working in partnership with some of the biggest and best providers
across television.”
“The content across our various brands touches the lives of
consumers every single day and the affinity for our programming is
even more prevalent during the holidays,” said Michael Bishara, SVP
& GM, OTT & Digital Syndication, Discovery. “We’re thrilled
to partner with Roku to provide easy access to select content from
our GO TV everywhere apps and introduce new audiences to the GO
experience.”
“As a destination for premium content, our focus is to deliver
great programming to consumers how, where and when they want to
access it,” said Michael Wright, President, EPIX. “We’re thrilled
to partner with Roku on its first-ever Stream-a-thon, offering Roku
users free, unauthenticated access to the first season of our
critically acclaimed series Deep State this holiday season, giving
a sampling of the types of quality content on EPIX at no additional
cost.”
Top Shows for Free
Premium entertainment such as the first full season of “Deep
State” from EPIX will be available to Roku customers. Additionally,
select full seasons and episodes of popular shows such as “Agatha
Christie’s Witness for the Prosecution” and “Agatha Raisin and the
Quiche of Death” (Acorn TV); “Rick and Morty” (Adult Swim); “Storm
Chasers” (Discovery); “Diners, Drive-in and Dives” and “Beat Bobby
Flay” (Food Network); “Fixer Upper” and “Property Brothers,”
(HGTV); “Two Minute Tales” (Hopster); “Making It” and “New
Amsterdam” (NBC); “My Big Fat Fabulous Life” (TLC); “Bizarre Foods
with Andrew Zimmern” and “Ghost Adventures” (Travel Channel), and
more will be available for free for Roku customers to enjoy.
Featured Free
In August, Roku announced the launch of “Featured Free,” a new
menu item on the home screen that provides Roku users a simple way
to find free streaming entertainment on the platform. Featured Free
includes the latest in-season episodes of top network shows, full
past-season and catch-ups that are free and available to browse in
a single experience.
About Roku, Inc.
Roku pioneered streaming to the TV. We connect users to the
streaming content they love, enable content publishers to build and
monetize large audiences, and provide advertisers with unique
capabilities to engage consumers. Roku streaming players and Roku
TV™ models are available around the world through direct retail
sales and licensing arrangements with TV OEMs and service
operators. Roku is headquartered in Los Gatos, Calif. U.S.A.
Roku is a registered trademark and Roku TV is a trademark of
Roku, Inc. in the U.S. and in other countries.
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version on businesswire.com: https://www.businesswire.com/news/home/20181210005227/en/
Abbygail ReyesAReyes@roku.com
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