Activision Blizzard Appoints Kristin Binns as SVP, Chief Communications Officer
June 14 2018 - 3:30PM
Business Wire
Activision Blizzard, Inc. (NASDAQ: ATVI) today announced the
appointment of Kristin Binns as Senior Vice President and Chief
Communications Officer. In this role, Ms. Binns will oversee global
communications, responsible for creating a comprehensive
communications strategy for the company which produces some of the
world’s most iconic franchises, including Call of Duty®, World of
Warcraft®, Overwatch®, and Candy Crush™.
Ms. Binns joins Activision Blizzard from Twitter, Inc., where
she has served as the Head of Corporate Communications since
September, 2016. During her tenure at Twitter, Ms. Binns
spearheaded a multifaceted communications strategy in support of
the company’s turnaround effort that ultimately reignited revenue
growth, increased user engagement, and drove GAAP profitability for
the first time in Twitter’s history.
Prior to joining Twitter, she served as the Vice President of
Public Relations at Anthem, Inc., where she guided the company
through the implementation of health care reform, among other high
profile issues. Binns began her career in political communications
on Capitol Hill and held a number of leadership roles at General
Electric and NBC Universal.
“I'm excited to add another dynamic leader to our talented team.
Kristin's breadth of experience and fresh perspective will help
advance our powerful narrative which extols fun, competition and
community for our hundreds of millions of fans worldwide,” said
Bobby Kotick, CEO, Activision Blizzard.
“It’s an incredible time to join Activision Blizzard whose
iconic franchises have enriched the lives of so many fans in new
and innovative ways,” said Ms. Binns. “I’m excited to help shape
and tell Activision Blizzard’s story as the world’s leading
interactive entertainment company.”
Ms. Binns will officially join Activision Blizzard in July,
reporting directly to Mr. Kotick.
About Activision Blizzard
Activision Blizzard, Inc., a member of the Fortune 500 and
S&P 500, is the world's most successful standalone interactive
entertainment company. We delight hundreds of millions of monthly
active users around the world through franchises including
Activision's Call of Duty®, Destiny, and Skylanders®; Blizzard
Entertainment's World of Warcraft®, Overwatch®, Hearthstone®,
Diablo®, StarCraft®, and Heroes of the Storm®; and King's Candy
Crush™, Pet Rescue™, Bubble Witch™, and Farm Heroes™. The company
is one of the Fortune "100 Best Companies to Work For®."
Headquartered in Santa Monica, California, Activision Blizzard has
operations throughout the world, and its games are played in 196
countries. More information about Activision Blizzard and its
products can be found on the company's website,
www.activisionblizzard.com.
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