CANTON, Mass., Jan. 4, 2018 /PRNewswire/ -- Dunkin' Donuts is
kicking off 2018 with news sure to give donut fans a sweet start to
the New Year. The brand has removed artificial dyes from its donuts
in the U.S., declaring donuts now sold at Dunkin' Donuts
restaurants nationwide are no longer being made using colors from
artificial sources*. As part of the company's ongoing efforts
to offer guests great-tasting, high-quality products and cleaner
menu labels, Dunkin' Brands Group, the parent company of Dunkin'
Donuts and Baskin-Robbins, previously pledged to eliminate
artificial dyes from all of its food and beverages in the U.S. by
the end of 2018.
According to Tony Weisman, Chief
Marketing Officer, Dunkin' Donuts U.S., "We are pleased to start
the New Year with exciting and important donut news for our guests.
Eliminating artificial dyes from our donuts is an incredible
milestone moment for a fun brand whose products are synonymous with
bright, colorful confections. After years of research and
development, we are thrilled to be taking such a big step in
providing guests with simpler ingredients while still delivering
the delicious taste and vivid colors expected with our donuts. We
look forward to sharing a sweet 2018 with more donut news and
innovative new flavors in the months ahead."
Weisman added that customers will be hard pressed to see the
color difference in the new donuts. For example, a cool new
addition to Dunkin's donut offerings, the Snow Flurries Donut,
features a frosted donut with wintry blue icing and special
snowflake sprinkles, all without colors from artificial sources.
The Snow Flurries Donut is available at participating Dunkin'
Donuts restaurants throughout the country for a limited
time.
By the end of this year, Dunkin' Donuts will remove artificial
dyes across its menu, including donut icings, fillings and
toppings, as well as frozen beverages such as COOLATTA® frozen
beverages, baked goods, breakfast sandwiches and coffee flavorings.
Similarly, Dunkin' Donuts' sister brand Baskin-Robbins will remove
synthetic dyes from its menu, including ice cream sold both at its
restaurants and in quarts and pints at retail locations, as well as
its syrups, sauces, sprinkles and beverages, including Cappuccino
Blast®. The exceptions on both brands' menus include select
supplier-branded ingredients produced by other companies that are
used as toppings, ice cream inclusions or decorative elements.
Additionally, Baskin-Robbins will take a longer period of time to
find replacements for the decorative elements on its ice cream
cakes.
Dunkin' Donuts has been serving guests signature donuts for 68
years. Dunkin' Donuts is the #1 retailer of donuts in America, and
sells 2.7 billion donuts and MUNCHKINS® donut hole treats annually
worldwide. Within the United
States, Dunkin' Donuts offers more than 70 varieties of
donuts, including beloved flavors such as Boston Kreme, Glazed,
Chocolate Glazed Cake and Chocolate Frosted. Additionally, some
Dunkin' Donuts restaurants also feature regional favorites like the
Sour Cream Donut in Chicago, and
the Peanut Stick in upstate New
York.
To learn more about Dunkin' Donuts, visit www.DunkinDonuts.com,
or subscribe to the Dunkin' Donuts blog to receive notifications at
https://news.dunkindonuts.com/blog.
About Dunkin' Donuts
Founded in 1950, Dunkin' Donuts is America's favorite all-day,
everyday stop for coffee and baked goods. Dunkin' Donuts is a
market leader in the hot regular/decaf/flavored coffee, iced
coffee, donut, bagel and muffin categories. Dunkin' Donuts has
earned a No. 1 ranking for customer loyalty in the coffee category
by Brand Keys for 11 years running.
The company has more than 12,400 restaurants in 46 countries
worldwide. Based in Canton, Mass.,
Dunkin' Donuts is part of the Dunkin' Brands Group, Inc. (Nasdaq:
DNKN) family of companies. For more information,
visit www.DunkinDonuts.com.
Media Contact
Heather
McIntyre
Dunkin' Brands
781-737-5200
Heather.McIntyre@dunkinbrands.com
*Toppings for limited edition and custom image donuts may
contain synthetic dyes
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SOURCE Dunkin' Donuts