SAN FRANCISCO, Nov. 28, 2017 /PRNewswire/ -- Timed to
Giving Tuesday, Old Navy is donating $1
million to Boys & Girls Clubs after a successful Black
Friday trigger donation campaign.
On Black Friday, Old Navy offered customers the opportunity to
get cozy while giving back. For every pair of $1 Cozy Socks purchased in-store on Black Friday,
Old Navy pledged $1 to Boys &
Girls Clubs, up to $1 million.
Customers paid it forward and stocked up on the playful novelty
print socks. Over 2 million pairs of cozy socks were sold, enough
to line the entire coastline of California. 1
"At Old Navy, we believe in paying it forward. Opening doors for
youth and helping them build promising futures is just one of the
ways we give back," said Sonia
Syngal, president & CEO, Old Navy. "We are in this
together – our teams, our families, our communities. That's why
this Black Friday, we welcomed shoppers to join us in that mission
through our Cozy Sock trigger donation campaign. And we are so
proud to make this $1 million
donation to Boys & Girls Clubs as part of our continuing
ONward! program."
Through its cause platform ONward!, Old Navy is committed to
taking the next generation to the next level, and has long
supported Boys & Girls Clubs to help turn learners into
leaders. The $1 million donation will
go to creating an employment program for Boys & Girls Club
youth2, offering them career mentoring and a first job
at Old Navy stores.
"We are grateful for Old Navy's partnership and their continued
commitment to supporting America's youth," said Jim Clark, president and CEO of Boys & Girls
Clubs of America. "Old Navy's donation will help our young people
reach their full potential as productive and responsible
citizens."
Old Navy believes in giving the next generation a foot in the
door for the future. Through the This Way Ahead job training
program, Gap Inc. has committed to
providing 10,000 jobs for youth from local nonprofits by 2020. The
partnership with Boys & Girls Clubs will help expand the
program to impact more young adults in additional cities. Learn
more about Old Navy's cause work at Oldnavy.com/ONward.
About Old Navy
Old Navy is a global apparel and
accessories brand that makes current American essentials accessible
to every family. Originated in 1994, the brand celebrates the
democracy of style through on-trend, playfully optimistic,
affordable and high-quality product. A division of
San Francisco-based Gap Inc.
(NYSE: GPS), Old Navy brings a fun, energizing shopping environment
to its customers in more than 1,000 stores around the world. For
more information, please visit www.oldnavy.com.
About Boys & Girls Clubs of America
For more than
150 years, Boys & Girls Clubs of America (BGCA.org) has enabled
young people most in need to achieve great futures as productive,
caring, responsible citizens. Today, 4,300 Clubs serve 4 million
young people through Club membership and community outreach. Clubs
are located in cities, towns, public housing and on Native lands
throughout the country, and serve military families in
BGCA-affiliated Youth Centers on U.S. military installations
worldwide. They provide a safe place, caring adult mentors, fun and
friendship, and high-impact youth development programs on a daily
basis during critical non-school hours. Club programs promote
academic success, good character and citizenship, and healthy
lifestyles. In a Harris Survey of alumni, 54 percent said the Club
saved their lives. National headquarters are located in
Atlanta. Learn more at on Facebook
and Twitter.
Media Contacts:
Dava Huber
dava_huber@gap.com
212-206-4678
Taylor Frazier
taylorf@alisonbrodmc.com
212-230-1800
1General coastline of California is 840 miles according to the
Congressional Research Service
https://fas.org/sgp/crs/misc/RS21729.pdf. At 26 inches per pair and
over 2.2 million pairs sold on Black Friday (Nov. 24, 2017), the socks would line over 900
miles.
2Funds will be divided proportionally between Boys &
Girls Clubs of America ("BGCA") and Boys & Girls Clubs of
Canada ("BGCC") based on the
respective sales in the US and Canada.
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SOURCE Old Navy