Jamba, Inc. Announces New Chief Marketing Officer
October 30 2017 - 4:05PM
Business Wire
Jamba, Inc. (Nasdaq: JMBA) announced Claudia Schaefer will join
the company as Chief Marketing Officer. Ms. Schaefer will start on
November 6, and will oversee all aspects of global marketing,
consumer insights, public relations, product innovation, and
research & development. She will report to Dave Pace, President
and Chief Executive Officer, and succeeds Rachel Phillips-Luther
who left the company to pursue other interests.
Ms. Schaefer brings over 20 years of experience successfully
building restaurant brands and increasing sales. She most recently
served as Chief Marketing Officer at Cheddar’s Scratch Kitchen, and
was a key contributor to the company’s turnaround and sale. Prior
to joining Cheddar’s in 2015, Ms. Schaefer held leadership
positions at Brinker International and T.G.I. Friday’s. She also
spent nine years in advertising at major agencies including Leo
Burnett, Tracy-Locke and Moroch and Associates.
“I am delighted to have Claudia join the Jamba team and want to
thank Rachel for her contributions during her time with Jamba,”
said Mr. Pace. “Claudia brings deep restaurant experience and a
strategic analytical approach leveraging data and consumer insights
to build and reinvigorate high profile brands. Her track record of
success with multiple concepts, including her most recent work at
Cheddar’s, makes her a clear choice to lead our marketing
efforts.”
About Jamba, Inc.
Jamba, Inc. (Nasdaq: JMBA) through its wholly-owned subsidiary,
Jamba Juice Company, is a global healthy lifestyle brand that
inspires and simplifies healthful living through freshly blended
whole fruit and vegetable smoothies, bowls, juices, cold-pressed
shots, boosts, snacks, and meal replacements. Jamba’s blends
are made with premium ingredients free of artificial flavors and
preservatives so guests can feel their best and blend the most into
life.
Jamba Juice® has more than 800 franchised and company-owned
locations worldwide, as of July 4, 2017. For more information,
visit jambajuice.com.
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version on businesswire.com: http://www.businesswire.com/news/home/20171030005992/en/
Investor RelationsICRDara Dierks,
646-277-1212investors@jambajuice.com
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