Skechers Performance™ Signs 17-Time National Champion Edward Cheserek
September 06 2017 - 9:00AM
Business Wire
Winningest male athlete in NCAA history
partners with Performance footwear and apparel brand.
Skechers Performance™, a division of SKECHERS USA, Inc.
(NYSE:SKX), announces today that 17-time NCAA National Champion,
Edward Cheserek, will join the roster of Skechers Performance elite
athletes. The former University of Oregon Track and Cross Country
Champion signed a multi-year global deal with Skechers Performance
and will be featured in marketing campaigns for Skechers GO RUN
footwear and apparel.
This Smart News Release features multimedia.
View the full release here:
http://www.businesswire.com/news/home/20170906005574/en/
(Photo: Business Wire)
“I am so happy to be joining the Skechers Performance team as I
start this next chapter of my career,” said Cheserek, who will make
his professional debut on September 10, 2017 in New York City at
the 5th Avenue Mile. “I have big goals and dreams and know that
Skechers Performance product will help me get where I want to go…I
am excited for what is ahead."
Originally from Kenya, Cheserek attended Saint Benedict’s
Preparatory School in New Jersey, where he was named the Gatorade
2013 National Cross Country Runner of the Year, before choosing to
continue his collegiate career at distance running powerhouse,
University of Oregon. In 2013, Cheserek became the first freshman
in school history to win the NCAA National Cross Country
Championships, and would then go on to repeat as cross country
champion in his sophomore and junior years. Now at 23 years old,
Cheserek begins his professional career, having left behind an
incredible collegiate legacy by becoming the winningest male
athlete in NCAA Division 1 athletics’ history, winning a combined
17 national championships in cross country and indoor and outdoor
track and field.
“Edward has already accomplished so much in his young career and
proven he is among the best of his sport,” said Michael Greenberg,
Skechers President. “We are thrilled to have him on the Skechers
Performance team and to be part of his journey as he embarks on his
professional career.”
Cheserek will be wearing Skechers Performance GO RUN footwear
and apparel as part of the sponsorship. Known for its innovative
and award winning designs, Skechers Performance GO RUN offers
performance product featuring the latest innovative and technical
properties, enabling athletes of all levels to perform at their
best.
As Skechers Performance enters its eighth year with the GO RUN
line, Edward Cheserek will join a roster of running’s elite,
including Meb Keflezighi, Kara Goucher, and Tara Welling, who are
all Skechers Performance ambassadors. Cheserek will be the youngest
running athlete on the Skechers Performance roster and signifies
the brand’s commitment to investing in the future of the running
business.
Skechers Performance GO RUN is available at Skechers retail
stores, select retail partners including specialty run stores, and
online at Skechers.com.
About SKECHERS USA, Inc.
SKECHERS USA, Inc., based in Manhattan Beach, California,
designs, develops and markets a diverse range of lifestyle footwear
for men, women and children, as well as performance footwear for
men and women. SKECHERS footwear is available in the United States
and over 160 countries and territories worldwide via department and
specialty stores, more than 1,410 SKECHERS Company-owned and
third-party retail stores, and the Company’s e-commerce website.
The Company manages its international business through a network of
global distributors, joint venture partners in Asia, and
wholly-owned subsidiaries in Brazil, Canada, Chile, Japan, Latin
America and throughout Europe. For more information, please visit
skechers.com and follow us on Facebook (facebook.com/SKECHERS) and
Twitter (twitter.com/SKECHERSUSA).
This announcement contains forward-looking statements that are
made pursuant to the safe harbor provisions of the Private
Securities Litigation Reform Act of 1995. These forward-looking
statements include, without limitation, the Company’s future
domestic and international growth, financial results and operations
including expected net sales and earnings, its development of new
products, future demand for its products, its planned domestic and
international expansion and opening of new stores, and advertising
and marketing initiatives. Forward-looking statements can be
identified by the use of forward-looking language such as
“believe,” “anticipate,” “expect,” “estimate,” “intend,” “plan,”
“project,” “will be,” “will continue,” “will result,” “could,”
“may,” “might,” or any variations of such words with similar
meanings. Any such statements are subject to risks and
uncertainties that could cause actual results to differ materially
from those projected in forward-looking statements. Factors that
might cause or contribute to such differences include international
economic, political and market conditions including the uncertainty
of sustained recovery in Europe; entry into the highly
competitive performance footwear market; sustaining, managing and
forecasting costs and proper inventory levels; losing any
significant customers; decreased demand by industry retailers and
cancellation of order commitments due to the lack of popularity of
particular designs and/or categories of products; maintaining brand
image and intense competition among sellers of footwear for
consumers; anticipating, identifying, interpreting or forecasting
changes in fashion trends, consumer demand for the products and the
various market factors described above; sales levels during the
spring, back-to-school and holiday selling seasons; and other
factors referenced or incorporated by reference in the Company’s
annual report on Form 10-K for the year ended December 31,
2015 and its quarterly report on Form 10-Q for the three months
ended June 30, 2016. The risks included here are not
exhaustive. The Company operates in a very competitive and rapidly
changing environment. New risks emerge from time to time and the
companies cannot predict all such risk factors, nor can the
companies assess the impact of all such risk factors on their
respective businesses or the extent to which any factor, or
combination of factors, may cause actual results to differ
materially from those contained in any forward-looking statements.
Given these risks and uncertainties, you should not place undue
reliance on forward-looking statements as a prediction of actual
results. Moreover, reported results should not be considered an
indication of future performance.
View source
version on businesswire.com: http://www.businesswire.com/news/home/20170906005574/en/
SKECHERS USA, Inc.Kelly O’Rourke, (310)
424-8366kellyor@skechers.com
Skechers USA (NYSE:SKX)
Historical Stock Chart
From Aug 2024 to Sep 2024
Skechers USA (NYSE:SKX)
Historical Stock Chart
From Sep 2023 to Sep 2024