Sysorex Rebrands to Inpixon, Signifying Increased Focus on Indoor Positioning Analytics
March 01 2017 - 9:30AM
Business Wire
Delivers GPS for the indoors; Harnesses
powerful analytics to modernize the brick-and-mortar market;
Creates security dome to keep unauthorized devices off the
enterprise premises
Sysorex (NASDAQ: SYRX) today announced that it has re-branded
the organization to Inpixon. The Company’s common stock will begin
trading on The Nasdaq Capital Market (“Nasdaq”) under its new name
and the trading symbol “INPX” effective with the market opening on
March 1, 2017. The name change signifies a strategic and unified
focus on the Company’s indoor positioning and data analytics
offerings and professional services expertise for security and
business environments.
“Our new name, Inpixon, captures our vision and direction as a
technology product company that is leading the charge to harness
the power of Indoor Positioning Analytics,” said Nadir Ali, Inpixon
Chief Executive Officer. “Under the Inpixon brand, we will continue
to deliver in-depth analytics and intelligence that will help the
$4 trillion traditional brick-and-mortar market in the U.S. to
modernize its businesses by gaining insights into consumer behavior
and preferences for the first time, just like websites have been
offering for years.”
Inpixon provides rich positional information and web
browser-like intelligence for the indoors. Its patented sensor
technology finds all accessible cellular, Wi-Fi, and Bluetooth
signals from mobile and Internet of Things (IoT) devices and
collects them in a lightning fast data mining engine to provide
invaluable visibility and business intelligence based on the
industry. For instance, with Inpixon, mall owners and retail
property managers benefit from rich data on visitor location, time
spent, loyalty and customer journey. With a deeper understanding of
the who, what, when and where of shoppers, retailers can more
easily identify ways to maximize revenue through leasing return,
visitor spend, managed operations, commercialization,
marketing events, and more.
“Traditionally, shopping malls, airports, hospitals, banks and
many other consumer businesses use inadequate metrics collected by
archaic systems to measure their marketing effectiveness. This
results in spending millions of marketing dollars erroneously.
Furthermore, failing to appreciate and respond to consumer
sentiments and Generation Z preferences yields the unintended
consequence of growing the divide between technology savvy
consumers and companies’ ability to meet their expectations,” said
Ali.
In addition, Inpixon secures enterprise buildings from the
‘Bring Your Own Device’ or BYOD epidemic. Physical security at the
door, closed circuit cameras and password protection policies are
increasingly inadequate in preventing data theft and keeping
unauthorized devices off the enterprise premises. Inpixon offers an
extra dimension of safety with sophisticated sensors that create a
security dome that can detect devices in real time, send alerts
when a secured zone is breached, and provide continuous protection
to uphold companies’ security policies.
The new name is effective immediately and will be implemented
across the Company's products and services throughout 2017. As part
of its rebrand, Inpixon launched a new corporate website that
clearly outlines its products and services, and communicates the
Company’s value to customers, along with a refreshed corporate logo
to better reflect the Company’s mission.
“The Inpixon brand encapsulates our Indoor Positioning Analytics
technologies, integration services, and infrastructure partner
relationships,” said Soumya Das, Inpixon Chief Marketing Officer.
“Our new logo and tag line speak to indoor locations empowered with
sensor technology, capturing data, and highlighting complex
customer insights. The ‘X’ represents the convergence of the
physical and the digital worlds as we combine real-world locations
and wireless devices to create a unique user experience. ‘GPS for
the Indoors’ instantly conveys the scale and power of our
technology and the depth of value it brings to our customers.”
Supporting ResourcesTo learn more about Inpixon’s new
corporate brand and logo usage, click here.For more information
about Inpixon’s products and services, click here.
About InpixonInpixon (NASDAQ: INPX) is a leader in Indoor
Positioning and Data Analytics. Inpixon sensors are designed to
find all accessible cellular, Wi-Fi, and Bluetooth devices
anonymously. Paired with a high performance, data analytics
platform this technology delivers visibility, security, and
business intelligence on any commercial or government premises
world-wide. Inpixon’s products, infrastructure solutions, and
professional services group help customers take advantage of
mobile, big data, analytics, and the Internet of Things (IoT) to
uncover the untold stories of the indoors. For the latest insight
on Indoor Positioning and Data Analytics,
follow Inpixon on LinkedIn and @_Inpixon on
Twitter.
Safe Harbor StatementAll statements in this release that
are not based on historical fact are “forward-looking statements”
within the meaning of the Private Securities Litigation Reform Act
of 1995 and the provisions of Section 27A of the Act, and Section
21E of the Securities Exchange Act of 1934, as amended. While
management has based any forward-looking statements included in
this release on its current expectations, the information on which
such expectations were based may change. These forward-looking
statements rely on a number of assumptions concerning future events
and are subject to a number of risks, uncertainties and other
factors, many of which are outside of the control of Inpixon and
its subsidiaries, which could cause actual results to materially
differ from such statements. Such risks, uncertainties, and other
factors include, but are not limited to, the fluctuation of global
economic conditions, the performance of management and employees,
the Company’s ability to obtain financing, competition, general
economic conditions and other factors that are detailed in the
Company’s periodic and current reports available for review at
www.sec.gov. Furthermore, we operate in a highly competitive and
rapidly changing environment where new and unanticipated risks may
arise. Accordingly, investors should not place any reliance on
forward-looking statements as a prediction of actual results. We
disclaim any intention to, and undertake no obligation to, update
or revise forward-looking statements.
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version on businesswire.com: http://www.businesswire.com/news/home/20170301005543/en/
Inpixon Investor Relations:CorProminence LLCScott Arnold,
+1 516-222-2560Managing Directorwww.corprominence.comorMedia
Contact:PAN CommunicationsHilary Katulak, +1
617-502-4347hkatulak@pancomm.com
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