BEIJING, Jan. 17, 2017 /PRNewswire/ -- Cheetah Mobile Inc.
(NYSE: CMCM), the world's leading mobile utility and content app
developer, today announced that it has been ranked Number 1 in the
Internet Services category of WPP's first BrandZ Top 30 Chinese
Global Brand Builders 2017 ranking. Cheetah Mobile also ranked
Number 2 in the Mobile Gaming category and Number 9 overall.
The report, produced by WPP and Kantar
Millward Brown in collaboration with Google, leverages WPP's
BrandZ analytics and Google Surveys to identify and rank Chinese
brands based on the strength of their brands outside of
China.
"Four years ago, Cheetah Mobile first ventured overseas as a
utility software company," said Scarlett
Xiao, Senior Vice President, Global Marketing and Business
Development at Cheetah Mobile. "We achieved great success overseas
and many Chinese Internet companies soon followed suit. This can be
considered the first phase of our company's development. In the
second half of 2016, Cheetah began its transition towards a more
content-focused strategy. This can be considered the second phase
of our development. We are honored to be included on the BrandZ Top
30 Chinese Global Brand Builders 2017 ranking and receive
recognition as one of the strongest Chinese brands overseas."
Cheetah Mobile has successfully fulfilled its innovative mobile
utility+content strategy, growing into the first fully global
Chinese mobile Internet brand. As of September 2016, 80% of the company's 612 million
monthly active users came from outside of China.
Download the full BrandZ Top 30 Chinese Global Brand Builders
2017 report here.
About Cheetah Mobile Inc.
Cheetah Mobile (NYSE: CMCM) is a leading mobile internet company
and third largest non-game app developer in the world. It aims to
provide leading apps for mobile users worldwide and connect users
with personalized content on the mobile platform.
Cheetah Mobile's products, including its popular
mission-critical utility applications Clean Master, CM Security and
Battery Doctor, help make users' mobile internet experience
smarter, speedier, and safer. The Company has attracted 612 million
global Mobile MAUs as of September
2016, of which approximately 80% are located outside of
China. Leveraging the success of
its mission-critical applications, Cheetah Mobile has launched its
line of content-driven mobile applications, including News Republic
and Live.me.
Cheetah Mobile provides its advertising customers, which include
direct advertisers and mobile advertising networks through which
advertisers place their advertisements, with direct access to
highly targeted mobile users and global promotional channels, which
are capable of delivering targeted content to hundreds of millions
of users.
Contact:
Press@cmcm.com
+1-626.322.7241
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SOURCE Cheetah Mobile