UniFirst Wins Bronze in 2016 Best in Biz Awards
December 21 2016 - 8:11AM
UniFirst Corporation (NYSE:UNF), an industry leader in the supply
and servicing of uniforms, workwear, and ancillary facility
products throughout the U.S. and Canada, has been named a bronze
winner in the Film or Video of the Year category by the Best in Biz
Awards. Best in Biz is the only independent business awards program
judged by members of the press and industry analysts.
Award winners were determined based on scoring from an
independent panel of 50 judges from highly recognized outlets,
including AdWeek, Associated Press, Entrepreneur, Forbes, Inc., and
Wall Street Journal. More than 600 nominations were received this
year in a variety of company, executive, team, and product-focused
categories. Nominations were fielded from public and private
companies of all sizes, in virtually every major industry and
region throughout the U.S. and Canada.
UniFirst partnered with whiteboard animation company Ydraw to
create a set of videos to help with company recruitment efforts.
The first of the two videos was created and directed toward
recruiting sales professionals who sell new accounts; closely on
its heels was the creation of a second video directed toward
recruiting route sales representatives who service existing
accounts. For the second video, UniFirst wanted to expand the look
of the video and create more interest by introducing a 2.5-D
animated experience.
The challenge with each video was to capture interest, highlight
the career perks and opportunities, and direct the viewer to the
company’s career website – all in an easily digestible length as
close to 02:30 as possible. Google Analytics reports show that the
videos have increased web traffic and page viewing time for the
career site when posted.
“Feedback from our recruitment specialists, as well as sales and
service executives, has been quite positive. In fact, many have
said that since the introduction of the videos there has been an
increase in the number and the quality of the candidates who have
shown interest,” said Julia Davis, a sales training and recruitment
specialist at UniFirst. “Many members of our sales and service
teams have even opted to include direct links to the videos in
their email signatures because they have been so
well-received.”
“It was an honor to be invited to judge the Best in Biz Awards
and the competition was extremely fierce this year,” said judge Joe
Pettit from Tripwire. “It was extremely difficult to pick out the
winners, as all the applicants were of such a high
standard.”
Best in Biz Awards 2016 honors were presented in 60 categories,
including Company of the Year, Fastest-Growing Company of the Year,
Most Innovative Company of the Year, Best Place to Work, Technology
Department of the Year, Executive of the Year, Most Innovative
Product of the Year, Best New Product of the Year, App of the Year,
PR Campaign of the Year and Website of the Year.
About UniFirst
Headquartered in Wilmington, Mass., UniFirst Corporation
(NYSE:UNF) is a North American leader in the supply and servicing
of uniform and workwear programs, as well as the delivery of
facility service programs. Together with its subsidiaries, the
company also provides first aid and safety products, and manages
specialized garment programs for the cleanroom and nuclear
industries. UniFirst manufactures its own branded workwear,
protective clothing, and floorcare products, and with 240 service
locations, 300,000 customer locations, and 13,000 employee Team
Partners, the company outfits nearly 2 million workers each
business day. For more information, contact UniFirst at
800.455.7654 or visit www.unifirst.com.
About Best in Biz Awards
Now in its sixth year, Best in Biz Awards recognizes companies
for their business success as judged by established members of the
press and industry analysts. Best in Biz Awards honors are
currently conferred in two separate programs: North America and
International, and in more than 60 categories, including company,
team, executive, product and PR and media. Entries for Best in Biz
Awards 2017 International are currently being accepted until the
final deadline on April 28, 2017. For more information,
visit http://www.bestinbizawards.com.
Contact:
Meghan Marcus
Marketing Communications Manager
UniFirst Corporation
68 Jonspin Rd.
Wilmington, MA 01887
978.527.3974
Meghan_Marcus@unifirst.com
UniFirst (NYSE:UNF)
Historical Stock Chart
From Aug 2024 to Sep 2024
UniFirst (NYSE:UNF)
Historical Stock Chart
From Sep 2023 to Sep 2024