Melco Crown Entertainment Limited (Nasdaq:MPEL) (“
Melco
Crown Entertainment” or the “
Company” or
“
we”), a developer, owner and operator of casino
gaming and entertainment casino resort facilities in Asia, today
unveiled the new hotel brand created for the new fifth hotel tower
at City of Dreams –
Morpheus, which is named after
the God of Dreams. The brand differentiates itself by embodying a
new contemporary, simple yet stunning, and sophisticated kind of
luxury like no others. Morpheus signifies the beginning of a new
wave of opulent hospitality experience in Macau that has the
potential to attract visitors from global destinations.
Photo accompanying this announcement are available at
http://www.globenewswire.com/NewsRoom/AttachmentNg/cb9a3389-ac48-49b9-8194-2ad397cc9f73, http://www.globenewswire.com/NewsRoom/AttachmentNg/51bdeeb7-133c-47f9-a9ab-e28aac0df401,
and http://www.globenewswire.com/NewsRoom/AttachmentNg/e7daf2fe-2909-4db8-843b-fc12bd47e5e5.
A video accompanying this announcement is available
at http://www.globenewswire.com/NewsRoom/AttachmentNg/8501d9d1-5d32-4a56-8cb5-5d4964b3f37c.
Morpheus, the new luxury hotel situates at a
prime location within the premium integrated entertainment complex,
City of Dreams, in Cotai, Macau. Its new vision on design,
architecture and luxury is a unique representation of
sophistication, smartness and conscientious contemporary hedonism.
Morpheus champions a philosophy of quality in substance, which
gracefully balances simplicity and style in an up-to-the-minute
expression. The new hotel at City of Dreams is expected to commence
operation in 2018.
“The new hotel brand Morpheus is designed to
satisfy and inspire the dreams of tomorrow’s most sophisticated and
aspirational international travelers. The intricately elegant
tower that embodies Morpheus is the world’s first free-form
exoskeleton high rise. It is another of the Company’s striking
world’s first contribution to Macau to expedite the city’s
development into a world center of tourism and leisure. We pride
ourselves on being the curator of excitements and we strive to
build the coolest, most distinctive integrated resorts. This
world-leading architectural masterpiece at City of Dreams is
destined to become an icon in the Macau skyline and to set a new
benchmark for a contemporary ultra-luxurious hospitality
experience,” said Mr. Lawrence Ho, Chairman and Chief
Executive Officer of Melco Crown Entertainment.
“We take a long term view on Macau and are
dedicated to providing innovative and best-in-class hospitality,
impeccable resort design with truly world-class entertainment and
non-gaming attractions. Adding Morpheus into our mix is another
demonstration of our faith in the city. We believe we are doing the
city proud, and at the same time, leading Macau into an exciting
future.”
Mr. Lionel Leong Vai Tac, Secretary for
Economy and Finance said, “The Macau SAR Government is
committed to the balanced development of the gaming
industry and has always encouraged the operators to provide
more non-gaming offerings. We appreciate the continuous
effort of the gaming industry in creating world-class
entertainment and non-gaming offerings. We are delighted to
see another iconic landmark being erected in the heart of Macau.
We believe it will further enhance Macau’s development of
economic diversification.”
Dr. Alexis Tam Chon Weng, Secretary for
Social Affairs and Culture said, “Having a new hotel
designed by an architect as significant as the late Dame Zaha Hadid
enriches not only the architectural but also the hospitality
landscape of Macau. We are glad that Melco Crown
Entertainment has chosen Macau to debut the Morpheus brand which
offers avant-garde hospitality unseen in Macau. It will further
reinforce Macau’s reputation as the World Center of Tourism and
Leisure.”
Morpheus will be situated in the iconoclastic
mega sculpture designed by the late Dame Zaha Hadid, DBE. The new
tower is one of the last and most brilliant designs created by the
legendary architect. It presents the world’s first free-form
exoskeleton architectural composition incorporating a number of
architectural and technological breakthroughs. Inspired by jade
artefacts, no two pieces on the structure are the same. It
comprises two towers with a total of 39 floors, connected at both
the podium levels and the roof. A series of voids gives it
sophistication and volume along with a distinctive appearance as
well as exciting internal space. The epitome of contemporary
luxury, Morpheus offers state-of-the-art amenities and
courteous, world-class and attentive services to guests
that satisfy the subconscious beyond the physical senses.
The unparalleled accommodations housing
approximately 780 guest rooms along with suites, sky villas and
duplex villas and the unique quality of luxury hotel services will
be perfectly complemented by guest facilities exceeding 5-star
hotel standards topped off by an infinity swimming pool some 130
meters above the ground. Among these will stand out three posh
villas with an interior private pool presenting a truly exclusive
experience for our VIP guests. Morpheus will also offer yet another
choice to guests who already appreciate our gastronomic delights at
City of Dreams with a dining experience at sky bridges presenting a
panoramic view over Cotai. A good array of premium food and
beverage outlets will serve a range of international cuisines.
Twelve high speed observation lifts through the atrium with
spectacular views of the interior architecture will whisk guests
from one spot to another. In creating these facilities we will tap
the greatest talent available to make sure Morpheus delivers the
best of luxurious experience.
Guests of Honor attending the press conference
included: Mr. Lionel Leong Vai Tac, Secretary for Economy and
Finance, Dr. Alexis Tam Chon Weng, Secretary for Social Affairs and
Culture, Mr. Wang Xindong, Secretary-General of the Central
People´s Government Liaison Office in Macao SAR, and Mr. Lawrence
Ho, Chairman and Chief Executive Officer of Melco Crown
Entertainment.
Morpheus – Luxury for a new
age
Safe Harbor Statement
This press release contains forward-looking
statements. These statements are made under the “safe harbor”
provisions of the U.S. Private Securities Litigation Reform Act of
1995. The Company may also make written or oral forward-looking
statements in its periodic reports to the U.S. Securities and
Exchange Commission (the “SEC”), in its annual
report to shareholders, in press releases and other written
materials and in oral statements made by its officers, directors or
employees to third parties. Statements that are not historical
facts, including statements about the Company’s beliefs and
expectations, are forward-looking statements. Forward-looking
statements involve inherent risks and uncertainties, and a number
of factors could cause actual results to differ materially from
those contained in any forward-looking statement. These factors
include, but are not limited to, (i) growth of the gaming market
and visitation in Macau and the Philippines, (ii) capital and
credit market volatility, (iii) local and global economic
conditions, (iv) our anticipated growth strategies, (v) gaming
authority and other governmental approvals and regulations, and
(vi) our future business development, results of operations and
financial condition. In some cases, forward-looking statements can
be identified by words or phrases such as “may”, “will”, “expect”,
“anticipate”, “target”, “aim”, “estimate”, “intend”, “plan”,
“believe”, “potential”, “continue”, “is/are likely to” or other
similar expressions. Further information regarding these and other
risks, uncertainties or factors is included in the Company’s
filings with the SEC. All information provided in this press
release is as of the date of this press release, and the Company
undertakes no duty to update such information, except as required
under applicable law.
About Melco Crown Entertainment
Limited
Melco Crown Entertainment, with its American
depositary shares listed on the NASDAQ Global Select Market
(NASDAQ: MPEL), is a developer, owner and operator of casino gaming
and entertainment casino resort facilities in Asia. Melco Crown
Entertainment currently operates Altira Macau
(www.altiramacau.com), a casino hotel located at Taipa, Macau and
City of Dreams (www.cityofdreamsmacau.com), an integrated urban
casino resort located in Cotai, Macau. Melco Crown Entertainment’s
business also includes the Mocha Clubs (www.mochaclubs.com), which
comprise the largest non-casino based operations of electronic
gaming machines in Macau. The Company also majority owns and
operates Studio City (www.studiocity-macau.com), a
cinematically-themed integrated entertainment, retail and gaming
resort in Cotai, Macau. In the Philippines, Melco Crown
(Philippines) Resorts Corporation’s subsidiary, MCE Leisure
(Philippines) Corporation, currently operates and manages City of
Dreams Manila (www.cityofdreams.com.ph), a casino, hotel, retail
and entertainment integrated resort in the Entertainment City
complex in Manila. For more information about Melco Crown
Entertainment, please visit www.melco-crown.com.
Melco Crown Entertainment is strongly supported
by its single largest shareholder, Melco International Development
Limited (“Melco”) and its other major shareholder,
Crown Resorts Limited (“Crown”). Melco is a listed
company on the Main Board of The Stock Exchange of Hong Kong
Limited and is substantially owned and led by Mr. Lawrence Ho, who
is the Chairman, Executive Director and Chief Executive Officer of
Melco Crown Entertainment. Crown is a top-100 company listed on the
Australian Securities Exchange and led by Mr. James Packer, who is
the Deputy Chairman and a Non-executive Director of Melco Crown
Entertainment.
The photos are also available at Newscom,
www.newscom.com, and via AP PhotoExpress.
For investment community, please contact:
Ross Dunwoody
Vice President, Investor Relations
Tel: +853 8868 7575 or +852 2598 3689
Email: rossdunwoody@melco-crown.com
For media enquiries, please contact:
Maggie Ma
Senior Vice President, Corporate Communications and Public Relations
Tel: +853 8868 3767 or +852 3151 3767
Email: maggiema@melco-crown.com
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