CANTON, Mass., ORRVILLE, Ohio and WATERBURY, Vt., July
19, 2016 /PRNewswire/ -- Dunkin' Brands Group, Inc.
(NASDAQ: DNKN,) The J.M. Smucker Company (NYSE: SJM) and Keurig
Green Mountain, Inc. (Keurig) (NASDAQ: GMCR) today announced that
more than 300 million Dunkin' K-Cup® pods were
sold in the first year since being made available at retail
outlets nationwide, with sales totaling nearly $220 million in IRI retail scanned data. IRI
Market Advantage, a market research company focused on the consumer
packaged goods (CPG) industry, reported the results and included
Dunkin' K-Cup® pods on its list of Rising Stars in Food
& Beverage.
According to IRI's April 2016
report, New Product Pacesetters: Harvesting the Fruits of
Innovation Done Right, over 10,000 new CPG products hit retail
shelves each year with generally less than 10 new products
capturing more than $100 million in
their first year of sales and only half of those reaching the
$200 million mark.
"We were extremely pleased with the successful launch of Dunkin'
Donuts varieties in K-Cup pods. Dunkin' Donuts coffee consumers had
been requesting this launch for quite some time and, as shown by
consumer repeat rates, they are continuing to embrace the ability
to purchase Dunkin' Donuts K-Cup pods wherever they shop for
groceries," said Steve Oakland, The
J.M. Smucker Company Vice Chair and President U.S. Food and
Beverage. "The momentum behind the brand remains strong and we are
excited to expand our K-Cup portfolio by bringing consumers two new
offerings, including Dunkin' Dark and Pumpkin Spice, two varieties
that are consumer favorites."
"The success of Dunkin' K-Cup pods speaks directly to consumers'
love for the Dunkin' brand and the great tasting, consistent
experience they get from their Keurig brewing system," said
Mark Wood, Keurig Green Mountain's
Chief Business Development and Partner Officer. "The wide
availability of Dunkin K-Cup pods has created new Dunkin' fans,
making it possible for them to enjoy their beloved Dunkin' brand
with Keurig quality and convenience."
"The launch of Dunkin' K-Cup pods in the retail channel went
much more quickly than we expected and was very well received by
retailers and consumers as evidenced by these remarkable sales
results," said Paul Carbone, Dunkin'
Brands Chief Financial Officer. "We are delighted that through our
partnership with The J.M. Smucker Company and Keurig Green Mountain
that in our first year of sales we were able to get hundreds of
millions of cups of Dunkin' Donuts coffee in the hands of new and
existing customers. As we continue into the second year of
our partnership with the Smucker Company and Keurig, we look
forward to continuing to build Dunkin' Donuts' brand equity and to
reinforce our brand's overall coffee leadership."
In support of the goal to drive its coffee leadership, the
companies also announced that this summer two new K-Cup®
pod varieties – Dunkin' Dark® and Pumpkin Spice – would
be available at grocery stores and retailers nationwide. Dunkin'
Dark coffee features a bold, rich taste with the signature
smoothness expected from Dunkin' Donuts coffee. New Pumpkin Spice
offers a seasonal blend of favorite fall flavors including pumpkin,
nutmeg, and cinnamon. Both K-Cup® pod varieties are made
with 100% premium Arabica coffee, and will be available at select
retailers throughout the U.S. beginning this month.
In addition to retail outlets, Dunkin' K-Cup® pods
are also made available for sale online at OnlineStore.Smucker.com
and Keurig.com, as well as DunkinDonuts.com. Dunkin'
Donuts K-Cup® pods are available in several varieties,
including Original Blend, Dunkin' Decaf®, French Vanilla
and Hazelnut. Dunkin' Donuts Bakery Series® Chocolate
Glazed Donut, Dunkin' Dark and Pumpkin Spice K-Cup® pods
are available exclusively at retailers nationwide and select
varieties are available at Dunkin' Donuts restaurants.
To learn more about Dunkin' Donuts packaged coffee, visit
DunkinAtHome.com or DunkinDonuts.com, or follow us on Facebook
(www.facebook.com/DunkinDonuts), Instagram
(www.instagram.com/DunkinDonuts) and Twitter
(www.twitter.com/DunkinDonuts).
About Dunkin' Donuts
Founded in 1950, Dunkin' Donuts is America's favorite all-day,
everyday stop for coffee and baked goods. Dunkin' Donuts is a
market leader in the hot regular/decaf/flavored coffee, iced
coffee, donut, bagel and muffin categories. Dunkin' Donuts has
earned a No. 1 ranking for customer loyalty in the coffee category
by Brand Keys for 10 years running.
The company has more than 11,800 restaurants in 44 countries
worldwide. Based in Canton, Mass.,
Dunkin' Donuts is part of the Dunkin' Brands Group, Inc. (Nasdaq:
DNKN) family of companies. For more information, visit
www.DunkinDonuts.com.
About The J. M. Smucker Company
For nearly 120 years,
The J.M. Smucker Company has been committed to offering consumers
quality products that bring families together to share memorable
meals and moments. Today, Smucker is a leading marketer and
manufacturer of consumer food and beverage products and pet food
and pet snacks in North America.
In consumer foods and beverages, its brands include
Smucker's®, Folgers®,
Jif®, Dunkin' Donuts®,
Crisco®, Pillsbury®, R.W.
Knudsen Family®, Hungry Jack®,
Café Bustelo®, Martha
White®, truRoots®,
Sahale Snacks®, Robin
Hood®, and Bick's®. In pet
food and pet snacks, its brands include Meow Mix®,
Milk-Bone®, Kibbles 'n Bits®, Natural
Balance®, and 9Lives®. The Company
remains rooted in the Basic Beliefs of Quality, People,
Ethics, Growth, and Independence established by its
founder and namesake more than a century ago. For more information
about the Company, visit jmsmucker.com.
The J.M. Smucker Company is the owner of all trademarks
referenced herein, except for the following, which are used under
license: Pillsbury® is a trademark of The
Pillsbury Company, LLC and Dunkin' Donuts® is a
registered trademark of DD IP Holder LLC.
Dunkin' Donuts® brand is licensed to The J.M.
Smucker Company for packaged coffee products sold in retail
channels such as grocery stores, mass merchandisers, club stores,
and drug stores. This information does not pertain to
Dunkin' Donuts® coffee or other products for sale
in Dunkin' Donuts® restaurants.
Keurig® and K-Cup® are trademarks of
Keurig Green Mountain, Inc. used with permission.
About Keurig Green Mountain, Inc.
Keurig Green
Mountain, Inc. (Keurig) is reimagining how beverages can be
created, personalized, and enjoyed, fresh-made in homes and
workplaces. We are a personal beverage system company
revolutionizing the beverage experience through the power of
innovative technology and strategic brand partnerships. With an
expanding family of more than 70 beloved brands and 445 beverage
varieties, our Keurig® hot beverage system delivers great taste,
convenience, and choice at the push of a button. As a company
founded on social responsibility, we are committed to using the
power of business to brew a better world through our work to build
resilient supply chains, sustainable products, thriving
communities, and a water-secure world. Keurig is a private business
owned by an investment group led by JAB Holding Co. For more
information visit: www.KeurigGreenMountain.com. To
purchase Keurig products visit:
www.keurig.com, www.keurig.ca, www.keurig.co.uk,
www.keurig.co.kr.
Contacts:
Dunkin' Brands Group, Inc.
Michelle King
Michelle.King@dunkinbrands.com
781-737-5200
The J.M. Smucker Company
Maribeth Burns
maribeth.burns@jmsmucker.com
330-682-3000
Keurig Green Mountain, Inc.
Suzanne DuLong
suzanne.dulong@keurig.com
781-418-8075
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SOURCE Dunkin' Brands Group, Inc.