With All New Cabin Design, JetBlue Introduces Fully Connected In-Seat Experience From Gate to Gate
January 25 2016 - 11:00AM
Business Wire
JetBlue’s First A320 Cabin Restyling After 15
Years of Flying Brings Gate-to-Gate Fly-Fi, New Inflight
Entertainment System with Internet-Streaming on HD Seatback
Televisions, Power Outlets for Personal Devices, Ergonomic Seats,
and Generous Personal Space
Flying JetBlue Like Being in Your Own Home, But
Better, With JetBlue’s Award-Winning Customer Service
JetBlue (NASDAQ:JBLU) today announced it will introduce a fully
connected in-seat experience, among other new features, as part of
its Airbus A320 cabin restyling program, first announced in
November 2014.
This Smart News Release features multimedia.
View the full release here:
http://www.businesswire.com/news/home/20160125006081/en/
JetBlue New Interior (Photo: Business
Wire)
The restyled cabin will enhance the JetBlue experience to meet
the needs of travelers today, including a greater focus on
connectivity, comfort, and space. This marks JetBlue’s first
complete redesign of the interiors on its A320 fleet since it
launched in 2000.
A major focus of the new cabin will be keeping customers
connected throughout their flight, including free gate-to-gate
Fly-Fi high-speed Internet, a new Internet-enabled inflight
entertainment system, high-definition seatback televisions, and
in-seat power outlets with USB ports.
“We launched JetBlue with a customer-focused experience that no
one expected from an airline,” said Jamie Perry, vice president
brand and product development. “Travel preferences have changed in
the last 15 years, and we’re investing in what customers want
today. Our new cabin, combined with our award-winning customer
service, is a powerful way for us to once again challenge the
status quo.”
The First Fully Connected In-Seat Experience
On its fleet of 130 A320 aircraft, JetBlue will become the first
domestic airline to launch an inflight entertainment system that
connects the much-loved seatback television to the aircraft’s Wi-Fi
Internet connection for customer use.
The new streaming television inflight entertainment system from
Thales – STV+ – is built on the Google Android platform, opening
unlimited possibilities for custom app and widget development, live
content streaming, audio-and-video-on-demand, and personal device
pairing to offer more entertainment options than ever in
collaboration with JetBlue’s industry-leading content partners.
In addition to streaming content, JetBlue will expand the number
of DirecTV® television channels offered from 36 to more than 100,
and will have the capability to offer a library of over 300
on-demand Hollywood films and other content stored locally on the
aircraft.
The experience will be delivered on a new 10-inch,
high-definition touch screen at every seat – almost double the size
of the screens today.
JetBlue will also enable gate-to-gate access to Fly-Fi – the
airline’s free wireless high-speed Internet service powered by
Thales and ViaSat. Fly-Fi delivers the highest quality streaming
Internet experience with 12 to 20 Mbps to each connected device.
With gate-to-gate connectivity, customers will be able to use
high-speed Internet on their personal devices during takeoff and
landing to surf or shop the web, post pictures to social media,
email colleagues and friends, or connect to The Hub – JetBlue’s
content portal – to access content and stream Amazon Video before
the flight even leaves the ground.
Today’s personal devices require something often not found in
the air: power. JetBlue’s new seat design offers AC power outlets
with USB ports for every seat.
“Our customers don’t want to switch off when they take off, so
we are continuing to build on our investment in Fly-Fi,” Perry
said. “Flying JetBlue is more and more like being in your own home
– with access to live television and high-speed Internet across
multiple screens while relaxing in a comfortable seat with lots of
space and all the snacks and soft drinks you want. What you can’t
get at home is the award-winning service from our friendly
crewmembers.”
Bringing the Best of A321 Design to the A320 Fleet
The A320 cabin will closely follow JetBlue’s A321 cabin design,
introduced in 2014. The cabin’s design and features have quickly
earned accolades from customers who walk onto the aircraft
surprised to see the new JetBlue look. Key features include:
- The most legroom in coach* and the
widest seat available for a narrow body aircraft so that customers
enjoy great personal space while traveling.
- Sleek ergonomic B/E Aerospace Pinnacle®
seats, great for long-haul or short-haul travel, which offer better
comfort though its patented comfort suspension system.
- Moveable headrests that slide up, down
and wrap around.
- LED cabin lighting and a modern
interior color palette that makes the cabin experience more stylish
and more comfortable.
As part of the retrofit, JetBlue will introduce Airbus’
innovative Space-Flex v2 galley and lavatory module on its A320 and
A321 All-Core aircraft. The introduction of the Space-Flex v2 will
free additional space in JetBlue’s A320 and A321 all-core cabins,
requiring a reconfiguration of seating on those aircraft. The new
A320 configuration will include 162 seats, revised from the
original plan of 165, after a comprehensive review of layout
options and feedback from frontline crewmembers who have been
integral to the redesign process. Fifteen all-core A321 aircraft
will be configured with 200 seats. The A321 Mint aircraft
configuration will not change.
JetBlue and Airbus will add the new Space Flex v2 and seating
configuration to all-core A321 aircraft in the second half of 2016.
The A320 restyling will begin in early 2017 with completion
targeted for 2019.
For photos and b-roll, visit mediaroom.jetblue.com.
About JetBlue
JetBlue is New York's Hometown Airline™, and a leading
carrier in Boston, Fort Lauderdale-Hollywood, Los
Angeles (Long Beach), Orlando, and San Juan. JetBlue carries
more than 35 million customers a year to 95 cities in the
U.S., Caribbean, and Latin America with an average
of 900 daily flights. For more information please
visit JetBlue.com.
* JetBlue offers the most legroom in coach based on average
fleet-wide seat pitch for U.S. airlines.
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