Local Corporation Releases New Version of Havvit™ Shopping App, Powered by Krillion®
March 24 2014 - 7:30AM
Business Wire
Features Real-Time Product Availability and
Best-Price Comparison
Local Corporation (NASDAQ: LOCM), a leading local advertising
and technology company, today announced the release of version 1.5
of its Havvit local shopping app for iOS® 7-enabled devices,
powered by the company’s Krillion local shopping platform.
Havvit Real-Time Availability (Photo:
Business Wire)
The latest version of the top app incorporates Krillion’s
StockCheck™ technology, which provides real-time inventory
availability, and tells shoppers if the product they want is in
stock and available at nearby stores. It also includes Krillion’s
smart price comparison feature that alerts shoppers if the product
they are looking for is available at a lower price from another
retailer nearby.
New key features, powered by Krillion, include:
- Real-time product inventory
availability with map view
- Dynamic “Best/Better” price comparison
badges
- Simplified store, category and price
filters
“Product shopping research on smartphones accelerated 114
percent year over year from 2012 to 2013, with the majority of
shoppers checking product pricing and availability1, making it even
more important to give these ready-to-buy shoppers the critical
information they need to make smarter purchase decisions,” said
Michael Sawtell, president and COO, Local Corporation.
“One of the first shopping apps of its kind designed for iOS 7,
Havvit delivers a highly personalized and intuitive shopping
experience using our patented Krillion local shopping platform,
which aggregates shopping content from 90 of the top 100
retailers,” added Sawtell.
Havvit supports on-the-go consumers, allowing them to track
savings, compare prices and find products nearby, all from their
pre-selected favorite stores and brands. Download the free, iOS
7-compatible Havvit app from iTunes® (http://bit.ly/1d8Y111).
The company will be showcasing the new version of Havvit and
other exciting initiatives at ad:tech San Francisco (booth #2418),
March 26-27, 2014.
To learn more about Havvit, visit:
http://www.shophavvit.com.
About Local Corporation
Local Corporation (NASDAQ:LOCM) is a leading local advertising
and technology company that connects businesses with approximately
a million online and mobile consumers each day using a variety of
innovative digital advertising products. For more information,
visit: http://www.localcorporation.com.
1 Local Corporation and the e-tailing group, September 2013
IOS is a trademark or registered trademark of Cisco in the U.S.
and other countries and is used under license.
Forward Looking Statements
This press release contains certain forward-looking statements
that are based upon current expectations and involve certain risks
and uncertainties within the meaning of the U.S. Private Securities
Litigation Reform Act of 1995. Words or expressions such as
"anticipate," "plan," "will," "intend," "believe" or "expect" or
variations of such words and similar expressions are intended to
identify such forward-looking statements. These forward-looking
statements are not guarantees of future performance and are subject
to risks, uncertainties, and other factors, some of which are
beyond our control and difficult to predict and could cause actual
results to differ materially from those expressed or forecasted in
the forward-looking statements. Key risks are described in the
filings we make with the U.S. Securities and Exchange Commission.
The forward-looking statements in this release speak only as of the
date they are made. We undertake no obligation to revise or update
publicly any forward-looking statement for any reason. Unless
otherwise stated, all site traffic and usage statistics are from
third-party service providers engaged by the company. Traffic and
our monetization of that traffic combine to determine our revenues
for any given period. Our traffic volume alone for a period should
not be viewed as demonstrative of our financial results for such
period.
Photos/Multimedia Gallery Available:
http://www.businesswire.com/multimedia/home/20140324005394/en/
Investor Relations and Media Relations:Local
CorporationCameron Triebwasser,
949-789-5223ctriebwasser@local.com
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