CORRECTION: Yappn Launches Social Imaging Technology That Make
Pictures "Talk" in Almost Any Language
NEW YORK, NEW YORK--(Marketwired - Jan 8, 2014) -
This document corrects and replaces the press release that was
sent today at 08:45 ET. The changes occur in the sixth and seventh
paragraphs.
Yappn Corp (OTCQB:YPPN) ("Yappn or "Company") (www.yappn.com) is
pleased to announce that as part of Yappn's commitment to develop
new and engaging programs to create global social engagement and
revenue opportunities, it is launching a new tool set and service
program that enables stock photos, graphic images and other "still"
media with the ability to engage or "talk" in almost 70
languages.
Traditionally, still images are single dimension for display
only and limit the social content or engagement factors. Yappn's
new social imaging technology allows stock images to be directly
"connected" to an array of social and multimedia content, including
Twitter, Facebook, Instagram, other social networks, video and
other interactive media as part of their creation process when the
image is originally managed or at a later date. Connected content
will be available natively in the viewer's language of choice,
making it easy to globalize any content.
The Yappn platform creates and updates content "on the fly" and
can be complemented with global, multi-language chat and
monetization through sponsorship, advertising and other revenue
programs. Yappn has created a number of business models around its
social imaging technology and is working with industry leaders to
create scalable revenue opportunities.
With the insertion of a "sticker" on or around the image,
content is easily connected to the image and multiple pages
creating secondary and tertiary single and multiple language
viewing opportunities can become available to provide additional
content and revenue opportunities for online publishers.
To view a sample of the technology visit http://www.yappn.com/
and click on the "sticker" to the right of the Yappn logo. This
leads you to http://socialimages.yappn.com where you can see a
sample page that contains an example of a still image, any
licensing or usage privileges, any connected social images, video
or other multimedia along with interactive user chat. All content
can be displayed in the user's native language making the image
engage or "talk" in almost 70 languages.
As reference to the size and scope of the stock and still image
market, in 2012, the Global Stock Image Market Research Group,
based out of Heidelberg University in Germany, conducted the first
ever global survey on over 2,400 image suppliers globally and in
its first report found that in 2011, industry global revenues were
$2.88 Billion, of which micro and smaller industry firms
(approximately 2,000) generated $1.32 Billion. In the same report,
the 4 largest firms, that included Getty, Corbis, Shutterstock and
Fotolia accounted for a total of $1.4 Billion. Still images
accounted for 94% of total image stock.
http://digitalassetmanagementnews.org/industry-news/global-stock-image-market-2012-report-published/
In May 2012, a report by paidcontent.org,
http://paidcontent.org/2012/05/16/microstock/ quoted Shutterstock's
IPO, as referencing a BCC Research report projecting the stock
photography market to be worth $5.1 billion by 2013.
"Yappn is continuing to find exciting new opportunities to
monetize globalization as both domestic and international clients
look for ways to grow their brands," said David Lucatch Founder and
CEO of Yappn. "There are tens of thousands of new editorial,
creative, sports, entertainment and stock images created daily.
Yappn wants to be part of that ecosystem and we are striving to
create innovative solutions to enable our technologies to be first
to market in a truly global business arena."
Learn more at www.yappn.com.
Like the Yappn Facebook page and follow Yappn on Twitter:
@YappnCorp.
About Yappn
Corp. - http://corporate.yappn.com/
Yappn provides people and brands the power to be social, conduct
commerce and communicate freely without a language barrier.
Creating successful digital programs in today's changing global
environment requires the ability to communicate in your customer's
language. Today, over 66 Million people in the US don't speak at
home and over 67% of worldwide online users surf in a language
other than English.
Yappn Chat (chat.yappn.com) allows people to meet, chat, engage
and consumer content based on their interests and not just where
they live, their friends or the language that they speak.
Yappn has developed cost effective unique and proprietary
technology tools (tools.yappn.com) and services that create dynamic
solution that enhance a client's social and media platforms. Yappn
also provides complementary programming for Twitter, Facebook,
YouTube, Instagram, Flickr, Pinterest and Tumblr.
While this sounds simple, creating a unique and dynamic social
environment that transcends devices, platforms and languages takes
a lot of experience and finesse. Yappn creates amplification for
media messaging while increasing a brand's global footprint all in
real-time without the interference of cross language issues.
Our clients constantly think up unique ways to use Yappn that
extends their growing social audience, while increasing brand
engagement with today's multi-lingual audience. We look forward to
the growing need to support global amplification and provide our
clients with the best services in the industry.
Intertainment Media Inc.
(TSX-VENTURE:INT)(OTCQX:ITMTF)(FRANKFURT:I4T) has a controlling
interest in Yappn Corp.
Yappn Corp. is publicly in the US on the OTCQB - symbol
"YPPN"
Forward Looking Information
Legal Notice and Safe Harbor Statement
This press release contains "forward-looking statements" within
the meaning of Section 21E of the Securities Exchange Act of 1934.
All statements, other than statements of historical fact, and those
preceded by or that include the words "believes," "expects,"
"given," "targets," "intends," "anticipates," "plans," "projects,"
"forecasts" or similar expressions, are "forward-looking
statements." Although Yappn Corp.'s management believes that such
forward-looking statements are reasonable, it cannot guarantee that
such expectations are, or will be, correct. These forward-looking
statements involve a number of risks and uncertainties, which could
cause the Company's future results to differ materially from those
anticipated. Additional information regarding the factors that may
cause actual results to differ materially from these
forward-looking statements is available in the Company's filings
with the SEC including the Current Report on Form 8-K filed on
April 3, 2013 and each subsequently filed Quarterly Report on Form
10-Q and Current Report on Form 8-K. The Company assumes no
obligation to update any of the information contained or referenced
in this press release.
Yappn Corp.David LucatchFounder and
CEOinfo@yappn.comwww.yappn.com
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