Level 5 Beverage Company, Inc., a Minerco Resources, Inc. Company, Names Darin Ezra to Board of Directors
November 22 2013 - 1:20PM
Business Wire
Minerco Resources, Inc. (OTCQB: MINE) (the “Company”), the
parent company of Level 5 Beverage Company (“Level 5”), a specialty
beverage company which develops, produces, markets and distributes
a diversified portfolio of all-natural and highly functional
brands, is proud to announce Mr. Darin Ezra will join the Board of
Directors of Level 5.
Darin Ezra joins V. Scott Vanis to make up the Board of
Directors of Level 5 Beverage Company, Inc. and will take a
leadership role in both the tactical and strategic direction of the
Company.
Darin Ezra is a well-rounded, internationally experienced
beverage executive with over 15 years of experience in the packaged
consumer goods industry. He co-founded Power Brands Consulting, LLC
(“Power Brands”) in 2006 and serves as its Chief Executive Officer.
Power Brands has been party to the development of over 500 beverage
brands highlighted by household beverage products such as:
- Diabolo – French Soda –
www.drinkdiabolo.com
- Go Girl - Energy Drink –
www.gogirlenergy.com
- Street King - Energy Shots –
www.skenergyshots.com
- Neuro – Functional Beverages –
www.drinkneuro.com
- Evolution Fresh – Premium Juices -
www.evolutionfresh.com/en-us/
A more comprehensive list of Power Brands development portfolio
is available at http://www.powerbrands.us/portfolio.htm.
More about Power Brands;
http://en.wikipedia.org/wiki/Power_Brands.
Mr. Ezra started in the industry when he founded SunWorld
International (“SunWorld”), a company that specialized in the
import and distribution of top selling U.S. brands in Southern
Africa including: Celestial Seasonings (the top selling herbal tea
in the U.S. at the time), Ice Drops (breath fresheners) and Energy
Now (the top selling energy tablet in the U.S. for many years). He
later licensed then sold his SunWorld business to IS Distributors
(distributors of Dial soap products in Southern Africa).
With the proceeds of the sale of SunWorld, Mr. Ezra moved his
operations to the United States where he cofounded BBrands, a
beverage company focused on the then lucrative energy drink market.
BBrands morphed into a private label energy drink company and later
to a company with a diverse portfolio of beverages and other
consumer brands. Mr. Ezra sold his interests to the partnership
prior to launching Go Girl energy drink, America’s first female
oriented energy drink, in 2005. Go Girl was acquired by Norcal
Beverage Company, one of the largest private contract beverage
manufacturers in the country. Mr. Ezra maintains very close ties
with Norcal today, and Go Girl has gone on to become a strong
regional player in the energy drink space.
More details of Mr. Ezra’s experience are available at
http://www.powerbrands.us/bios.htm.
V. Scott Vanis, Chairman of the Company stated: “The company is
honored to welcome Mr. Ezra to the Level 5 team. He brings
invaluable experience, unprecedented motivation, unparalleled
entrepreneurial spirit and proven success to our Company. After
working closely with Mr. Ezra and Power Brands over the past year,
I believe our company is perfectly positioned with the right
products and management team; we are set to achieve our very lofty
goals. Mr. Ezra and I share the same vision of building a well
diversified, highly profitable beverage Company.”
About Level 5 Beverage Company, Inc.Level 5 is a specialty
beverage company which develops, produces, markets and distributes
a diversified portfolio of all-natural and highly functional brands
including: LEVEL 5™, COFFEE BOOST™ and VitaminFIZZ®. Our completed
products are currently available in Southern California, Arizona
and online from Amazon.com.
Public Disclosure
Details of the Company’s business, finances and agreements can
be found as part of the Company’s continuous public disclosure as a
fully reporting issuer under the Securities Exchange Act of 1934
filed with the Securities and Exchange Commission’s (“SEC”) EDGAR
database. For more information, please visit:
www.minercoresources.com.
The above statements have not been evaluated by the Food and
Drug Administration (FDA). These products are not intended to
diagnose, treat, cure or prevent any disease.
Safe Harbor Statement
This release contains forward-looking statements within the
meaning of Section 27A of the Securities Act of 1933 and Section
21E of the Securities Act of 1934 that are based upon current
expectations or beliefs, as well as a number of assumptions about
future events. Although we believe that the expectations and
assumptions upon which they are based are reasonable, we can give
no assurance that such expectations and assumptions will prove to
have been correct. Some of these uncertainties include, without
limitation, the company's ability to perform under existing
contracts or to procure future contracts. The reader is cautioned
not to put undue reliance on these forward-looking statements, as
these statements are subject to numerous factors and uncertainties,
including without limitation, successful implementation of our
business strategy and competition, any of which may cause actual
results to differ materially from those described in the
statements. We undertake no obligation and do not intend to update,
revise or otherwise publicly release any revisions to these
forward-looking statements to reflect events or circumstances after
the date hereof or to reflect the occurrence of any unanticipated
events. Although we believe that our expectations are based on
reasonable assumptions, we can give no assurance that our
expectations will materialize. Many factors could cause actual
results to differ materially from our forward-looking
statements.
Minerco Resources, Inc.John F. Powers,
603-732-6948info@minercoresources.com
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