Charter Deploys TelVue HyperCaster(TM) Broadcast Servers Delivering Longform Advertising in Los Angeles Area
January 12 2011 - 11:00AM
Marketwired
TelVue Corporation (OTCBB: TEVE), the innovation leader in digital
broadcast video servers and live Internet streaming technology for
hyperlocal and community media, today announced deployment of its
HyperCaster IP broadcast servers by Charter in its Los Angeles
market. With this deployment, Charter consolidates its infomercial
servicing from multiple headend locations into its regional fiber
fed facility, reducing both capital and operational costs by
delivering multiple longform infomercial channels from each
HyperCaster server. TelVue's HyperCaster™ broadcast servers are
currently being used to provide seven channels to more than 380,000
customers in the Los Angeles market.
"There are many efficiencies Charter gains from this regional
consolidation, but the most important benefits are experienced by
our advertising clients," said Clint Blackburn, Manager Digital
Encoding for Charter Media. "With Charter Media's new technology,
our clients' advertisements and infomercials have speed to market
advantage and great brand visibility."
"Charter's deployment of our HyperCaster broadcast servers for
use in longform advertisement delivery is a great example of how
TelVue is making it easy and cost-effective for operators to launch
and consolidate new, revenue-generating local origination and
leased access channels," said Jesse Lerman, TelVue President and
CEO. "Through technology innovation in channel density, and by
enabling all digital IP delivery, TelVue is changing the appeal and
revenue potential of local origination and leased access."
TelVue HyperCaster™ - A New Generation in
Digital Broadcast Servers
TelVue's HyperCaster™ multi-channel IP broadcast servers provide
local origination, leased access (LO/LA) and longform video
services supporting up to 20 channels in a three rack unit (RU)
server box. The HyperCaster's IP origination capability reduces
operator capital costs by eliminating the need for real-time
encoders to deliver longform advertisements and other LO/LA
channels. There is also a reduction in overall channel delivery
costs as the server supports multiple channels in a single box.
Operators who previously delivered individual infomercial channels
from local headends, can now consolidate delivery of those channels
to a regional fiber-fed facility greatly reducing operational
costs. The HyperCaster's interoperability with popular campaign
managers like OpenTV's EclipsePlus®, also enables Charter to
achieve automated inventory management for longform advertisements
from a single database.
About TelVue Corporation
TelVue Corporation is a broadcast technology innovator and
leader in high quality, cost-effective hyperlocal and community
television broadcast delivery. Core markets include: Pro Broadcast,
Cable, Telco, College Broadcast and University Television, K-12,
PEG, and Government. TelVue's professional quality equipment and
services, including digital broadcast server, live Internet
streaming, IP video on demand (VOD) services, and web-based digital
signage enable our customers to dramatically improve and enhance
their cable and web-based broadcast capabilities, reduce costs, and
be better positioned to meet the new challenges of a rapidly
evolving media landscape. For more information on TelVue, please
visit http://www.TelVue.com.
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PR Contacts: Paul Andrews TelVue Corp. 800-885-8886 x102
Email Contact Jerry Budge TelVue Corp. 800-885-8886 x251 Email
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