Xcel Brands, Inc. Announces Licensing Deal With Roma Industries, LLC
August 17 2012 - 12:39PM
Xcel Brands, Inc. (OTCQB:XELB) has signed an exclusive licensing
agreement with Roma Industries, LLC. This agreement will give Roma
the license to manufacture and distribute women's and men's belts
as well as small leather accessories under the Isaac Mizrahi New
York brand. The collection will be available at retail in Spring
2013.
Robert D'Loren, Chairman and Chief Executive Officer, Xcel
Brands, Inc., said, "I am very excited to partner with Roma on this
great collection of belts. This license is a complementary addition
to our accessories business."
Paul Horowitz, Chief Executive Officer, Roma Industries: "Our
partnership with Xcel Brands and Isaac Mizrahi presents a very
exciting opportunity. Isaac's creativity will bring dynamic designs
to the marketplace. We are both enthused and energized to be
working with such a recognizable brand. The team at Xcel is
experienced, focused and we are already enjoying the relationship.
We expect this to be a very successful, long-lasting
partnership."
Xcel Brands, Inc. ("Xcel") engages
in the acquisition, design, licensing, and marketing of consumer
brands. Xcel is leading the Omni Channel sales strategy across
three channels of distribution including interactive media, online
and brick and mortar retailers. In 2011, Xcel acquired designer
apparel brand Isaac Mizrahi New York. Xcel's management team
consists of executives with significant experience in creating and
growing businesses in the branded consumer products industry and
has a proven track record for successfully completing multiple
similar acquisitions. Xcel will seek to acquire brands that it can
utilize in an Omni Channel sales strategy with a focus on
identifying designers or celebrities with personalities that
connect directly with consumers through social and other media.
www.xcelbrands.com.
Isaac Mizrahi has been a leader in
the fashion industry for almost 30 years. Since his first
collection in 1987, Mr. Mizrahi's designs have come to stand for
timeless, cosmopolitan style. He has been awarded four CFDA awards,
including a special award in 1996 for the groundbreaking
documentary "Unzipped." In December 2009, Mr. Mizrahi launched his
exclusive lifestyle collection, ISAACMIZRAHILIVE! on QVC. In
addition, television audiences have come to value Isaac's media
presence through his roles on "Project Runway All Stars" for
Lifetime, "The Fashion Show" for Bravo and his own series for both
Oxygen and the Style Network. www.isaacmizrahiny.com
Roma Industries is a privately
held, multi-divisional company with headquarters in Largo, Florida.
An additional showroom and executive offices are located in New
York City. Roma Industries was established in 1961 and sold to its
present owners, Paul Horowitz (CEO) Joel Jacobs (COO) and
Paul Aglietti (Sr. Vice-President) who had been the management
team in place. The original business was the manufacturing of
quality watch attachments. Today, the company is the largest
supplier of watchstraps to independent retail jewelers throughout
the United States and continues to produce for leading watch
manufacturers and importers. Roma Industries is the only remaining
significant manufacturer of leather and exotic watchstraps in the
United States. In 1992 the company began to manufacture women's
belts and accessories. Roma Industries has continued to expand and
has signed licenses with several well-known designers while
enhancing its private label business with the ability to
manufacture products in the U.S.
CONTACT: Erika Stair
Vice President of Public Relations
Xcel Brands, Inc.
347-727-2476
Estair@xcelbrands.com
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