NEW
YORK, June 21, 2024 /PRNewswire/ -- The
global personal lubricants market size is estimated to grow by
USD 556.5 million from 2024-2028,
according to Technavio. The market is estimated to grow at a CAGR
of over 7.96% during the forecast period. High product
visibility is driving market growth, with a trend
towards demand for organic products. However, side
effects and allergies poses a challenge. Key market players include
Ansell Ltd., Bijoux Indiscrets SL, BioFilm Inc., Bodywise Ltd.,
Church and Dwight Co. Inc., Cupid Ltd., Doc Johnson Enterprises,
Elbow Grease, Good Clean Love Inc., LELOi AB, Lovehoney Group Ltd.,
Okamoto Industries Inc., Reckitt Benckiser Group Plc, Sliquid LLC,
TENGA Co. Ltd., The Aneros Co., The Yes Yes Co. Ltd., Toaster Labs
Inc., Trigg Laboratories Inc., and WOW Tech International GmbH.
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Forecast
period
|
2024-2028
|
Base Year
|
2023
|
Historic
Data
|
2018 - 2022
|
Segment
Covered
|
Product (Water-based
lubricants, Silicon-based lubricants, and Oil-based lubricants),
Distribution Channel (Online and Offline), and Geography (North
America, Europe, APAC, South America, and Middle East and
Africa)
|
Region
Covered
|
North America, Europe,
APAC, South America, and Middle East and Africa
|
Key companies
profiled
|
Ansell Ltd., Bijoux
Indiscrets SL, BioFilm Inc., Bodywise Ltd., Church and Dwight Co.
Inc., Cupid Ltd., Doc Johnson Enterprises, Elbow Grease, Good Clean
Love Inc., LELOi AB, Lovehoney Group Ltd., Okamoto Industries Inc.,
Reckitt Benckiser Group Plc, Sliquid LLC, TENGA Co. Ltd., The
Aneros Co., The Yes Yes Co. Ltd., Toaster Labs Inc., Trigg
Laboratories Inc., and WOW Tech International GmbH
|
Key Market Trends Fueling Growth
The organic personal lubricants market is experiencing
significant growth due to consumer preference for products with
fewer side effects. Water-based lubricants, categorized as organic,
offer a superior user experience with no synthetic chemicals,
parabens, or irritating fragrances and dyes. These lubricants
maintain the vagina's pH balance and are easily absorbed by the
tender genital tissues. Good Clean Love, an organic lubricant
brand, exemplifies this trend with its use of organic ingredients
and absence of petrochemicals, glycerin, and parabens. The demand
for organic lubricants increases with the availability of specialty
lubricants providing warm or cool sensations, reducing internal
sensitivity and making it challenging to detect injuries.
The personal lubricants market is experiencing significant
growth, driven by increasing consumer awareness and the expansion
of product offerings. Condoms and sex toys are major categories
driving demand for lubricants. Silicone-based and water-based
lubricants are popular choices due to their ease of use and
compatibility with various materials. New innovations include
warming and flavored lubricants, adding to the market's diversity.
Producers focus on creating eco-friendly and organic options to
cater to health-conscious consumers. The market is expected to
continue growing, with strong competition among established and new
players.
Research report provides comprehensive data on
impact of trend. For more details- Download a Sample
Report
Market Challenges
- The personal lubricants market faces challenges due to the
potential health risks associated with hyperosmolar lubricants.
These products, which often contain petrochemicals, can cause
reactions such as numbness, pain, irritation, and inflammation.
Prolonged use may lead to skin infections, alter vaginal pH levels,
and cause contact dermatitis or bacterial vaginosis. Improper
cleaning of residual lubricants can exacerbate these issues. As a
result, consumer demand for personal lubricants may be impacted
during the forecast period. It is crucial for manufacturers to
prioritize the use of safe and non-toxic ingredients to mitigate
these concerns.
- The Personal Lubricants market faces several challenges.
Capacity expansion is a key issue, with many players looking to
increase production to meet growing demand. However, the cost of
raw materials, such as condoms and silicone, can be high.
Additionally, regulations and certifications, like those from the
FDA and European Commission, can add to the expense. Export duties
and restrictions in some countries also pose challenges. Sex toys
and other novelty items have increased the competition in the
market. The need for eco-friendly and organic products is another
challenge. The market is also seeing a shift towards private label
brands and online sales. Overall, the Personal Lubricants market
requires strategic planning and cost management to overcome these
challenges and succeed.
For more insights on driver and
challenges - Download a Sample Report
Segment Overview
This personal lubricants market report extensively covers market
segmentation by
- Product
- 1.1 Water-based lubricants
- 1.2 Silicon-based lubricants
- 1.3 Oil-based lubricants
- Distribution Channel
- Geography
- 3.1 North America
- 3.2 Europe
- 3.3 APAC
- 3.4 South America
- 3.5 Middle East and
Africa
1.1 Water-based lubricants- The Personal Lubricants
Market experienced steady growth in 2020, driven by increasing
consumer awareness and demand for enhanced sexual wellness. Major
players in the industry focused on product innovation and expanding
their distribution networks to meet this demand. Market size
reached approximately USD1.5 billion,
with water-based lubricants holding the largest market share due to
their safety and versatility. The market is expected to continue
growing, fueled by rising consumer preferences for sexual health
and wellness products.
For more information on market segmentation with geographical
analysis including forecast (2024-2028) and historic data (2018 -
2022) - Download a Sample Report
Research Analysis
The Personal Lubricants Market caters to the needs of the
middle-aged demographic and older adults, particularly those
experiencing menopausal symptoms and vaginal discomfort. Geriatric
women and men with erectile dysfunction benefit from these
products, which help enhance sexual engagement and alleviate the
effects of low estrogen and testosterone levels. The market demand
is driven by the increasing geriatric population and the desire for
improved sexual experiences. Latex condoms and silicone-based
lubricants are popular choices, with brands like Cake offering a
range of solutions. Product innovation, such as long-lasting
formulas and natural ingredients, continues to shape the market
landscape. Silas Capital and Playground are among the investors
fueling the growth of this sector.
Market Research Overview
The Personal Lubricants Market encompasses a wide range of
products used to reduce friction between surfaces during sexual
activity or medical procedures. These lubricants can be
water-based, silicone-based, oil-based, or hybrid. The market is
driven by factors such as increasing awareness of sexual health,
rising prevalence of sexually transmitted diseases, and growing
acceptance of pre-lubricated condoms. Additionally, the market is
witnessing significant growth due to the introduction of innovative
products, such as warming, cooling, and flavored lubricants. The
market is segmented by product type, application, and region. The
global Personal Lubricants Market is expected to grow at a steady
pace over the forecast period.
Table of Contents:
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation
- Product
-
- Water-based Lubricants
- Silicon-based Lubricants
- Oil-based Lubricants
- Distribution Channel
-
- Geography
-
- North America
- Europe
- APAC
- South America
- Middle East And Africa
7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix
About Technavio
Technavio is a leading global technology research and advisory
company. Their research and analysis focuses on emerging market
trends and provides actionable insights to help businesses identify
market opportunities and develop effective strategies to optimize
their market positions.
With over 500 specialized analysts, Technavio's report library
consists of more than 17,000 reports and counting, covering 800
technologies, spanning across 50 countries. Their client base
consists of enterprises of all sizes, including more than 100
Fortune 500 companies. This growing client base relies on
Technavio's comprehensive coverage, extensive research, and
actionable market insights to identify opportunities in existing
and potential markets and assess their competitive positions within
changing market scenarios.
Contacts
Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/
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SOURCE Technavio