Creative Export Canada helps Canadian businesses expand
globally
GATINEAU, QC, June 21,
2024 /CNW/ - The Government of Canada is committed to helping Canadian
creative businesses and organizations enhance their visibility and
increase their profits in global markets, benefiting Canada's creative professionals and our
economy.
The Honourable Pascale St-Onge, Minister of Canadian Heritage,
announced today that Aurora Heat is receiving funding from the
Creative Export Canada program as part of the latest cohort of the
Export Development Stream. This support helps Canadian companies
and organizations grow their business and achieve financial success
abroad.
Aurora Heat specializes in handcrafted, sustainable winter
accessories for adults and children. They focus on environmentally
conscious products and have begun expanding into international
markets. The Creative Export Canada program's Export Development
Stream is providing $80,000 to help
fund a targeted advertising campaign and website development, aimed
at reaching environmentally conscious consumers in the United States.
The inaugural intake of the Export Development Stream supports
projects by Canadian businesses and organizations that are entering
international markets and expanding their global networks. This
includes creative businesses and organizations from
equity-deserving communities, including Indigenous recipients.
Quotes
"It can be difficult for small and medium-sized businesses to
expand into international markets. Creative Export Canada provides
these companies with the support they need to meet the global
demand for quality Canadian craftsmanship. Aurora Heat is an
excellent example of how Canadian creativity and culture can be
expressed in unique ways and provide valuable products to markets
abroad. We're proud to support Canadian innovation and talent
breakthrough in global markets."
—The Honourable Pascale St-Onge, Minister of Canadian
Heritage
"Small businesses like Aurora Heat are the backbone of Northern
communities. I look forward to seeing this local business continue
to grow and expand their market here in Canada and abroad with this support."
—Michael McLeod, Member of Parliament (Northwest Territories)
Quick Facts
As part of the renewal of the Creative Export Strategy in
April 2023, the Creative Export
Canada program received $33 million
over three years, from 2023 to 2026. The Export-Ready Stream
invests $7 million per year in
export-ready projects that generate export revenues and help
Canadian creative industries reach more people around the world.
The new Export Development Stream invests $4
million per year in new and early-stage exporters entering
international markets and in experienced exporters expanding their
global networks.
With the inaugural intake of the Export Development Stream, the
Creative Export Canada program expanded its eligibility criteria to
businesses specializing in artistic crafts. Aurora Heat is one of
the first recipients resulting from this expanded funding
model.
Since its launch in 2018, Creative Export Canada has invested
$51.7 million in 117 export-ready
projects under the Export-Ready Stream, and $5.95 million in 80 projects under the Export
Development Stream.
Canadian Heritage recently published a new guide for Doing
business with Indigenous creative industries in Canada. This publication was developed in
collaboration with an Indigenous advisory panel and is designed to
help foster more positive interactions between international buyers
and Indigenous creative industries in Canada.
Related Products
Helping Canada's creative
industries succeed in global markets
Associated Links
Creative Export Canada
Creative Export Strategy
Doing business with Indigenous creative industries in
Canada
SOURCE Canadian Heritage