Chinese steel mills and Australian miner Fortescue Metals Group Ltd. (FMG.AU) Monday said they have reached an agreement on iron ore prices that represents a 35% discount from the Anglo-Australian benchmark set last year.

The China Iron and Steel Association, which represented Chinese steel mills in this year's price negotiations, said the two sides have agreed on a price of 94 cents per dry metric ton unit for iron ore fines, the grade that most Chinese mills buy.

That about 3% below the 97 cents a dry metric ton unit for the same grade that Australian miners Rio Tinto Ltd (RTP) and BHP Billiton Ltd. (BHP) agreed with Japanese and South Korean steel makers earlier this year.

Fortescue will sell iron ore pellets at 100 cents/dry metric ton unit, down 50.42% from 2008 levels.

Fortescue Chief Executive Andrew Forrest said the deal breaks the market impasse that had enveloped the Chinese steel industry, creating uncertainty and increasing risk for individual companies.

The Chinese government was quick to endorse the deal, saying it could lead to a more balance outcome for Chinese mills and global miners.

"The iron ore deal reflects adequate negotiations on both sides," Commerce Ministry Spokesman Yao Jian said at a press briefing.

But analysts said it was unlikely this could become an industry benchmark given Fortescue is relatively smaller supplier and that it's ore is of a slightly inferior quality.

Rio Tinto also played down the development, saying the deal won't have any bearing on its own price talks with China. "We do not see this pricing agreement as relevant to our pricing for fiscal 2009," a Rio Tinto spokesman said. "Rio Tinto conducts its own negotiations with its customers worldwide. Whether and how other producers reach their own agreements is up to them."

BHP declined to comment.

It is the first time Fortescue is setting a term price for its ore and in a departure from the past, the price is valid only for six months, with the terms to be renegotiated after that.

Fortescue shares initially rose 4% following the announcement. The stock is still up 2.7% at A$4.57 compared with an overall market that is down 0.9%.

The deal is a small step forward for China which is yet to agree on this year's term prices with bigger miners such as Rio, BHP and Vale S.A (VALE) which together control around 70% of the global sea-borne trade in iron ore. In the past, the big three have taken the lead in setting prices which are usually for the full contract year starting April 1.

The contract with Fortescue runs from July 1 through Dec. 31, 2009, CISA said adding it will start iron ore negotiations for the 2010 term in December.

Announcing the deal at a news conference, CISA said it hoped the terms of this deal will be accepted by the big three miners.

"We need to (talk) further with other miners," and the association hopes the pricing terms struck with Fortescue will be the basis for those talks, CISA Vice Chairman Luo Bingsheng said.

 
   Difficult To Make China-Fortescue Deal A Benchmark 
 

Fortescue, a relatively new entrant with big ambitions in China, is the first to strike a price deal with Chinese mills following protracted price negotiations this year. Despite Rio Tinto, BHP and Vale setting prices with other Asian mills at a discount of around 33% for iron ore fines, the Chinese have been holding out for deeper price cuts.

China has insisted that as the biggest buyer of the product, it should have a greater say in pricing decisions. More recently, price talks have also got entangled in a controversy surrounding China's detention of four Rio Tinto employees on charges of securing information related to price talks using illegal means.

But analysts said the deal with Fortescue is too insignificant and may not become an industry benchmark.

Fortescue has an annual capacity of only around 45 million tons, a very small amount considering China has regularly been importing in excess of 50 million tons of iron ore a month this year.

Fortescue's deal is also conditional on the completion of a funding arrangement with Chinese financiers for between $5.5 billion and $6 billion by Sep. 30.

As the deal is part of an arrangement to secure financing, it is unlikely to have a negative flow-on effect for spot prices, said Justin Smirk, senior commodities analyst with Westpac in Sydney.

Fortescue is willing to forego price in return for funding security given the company is a small player which wants to get itself into position of strength in the longer-term, Smirk said. "Naturally China is going to try and leverage this deal for pricing, but the size of the deal looks too small."

Moreover, the deal only offers China a relatively small discount from the Anglo-Australian benchmark this year, said Henry Liu, an analyst with Macquarie Research. Fortescue offers an ore grade of 59%, which means it is of a lower quality than the kind offered by Rio or BHP, he said.

"At the kind of ore grade Fortescue offers, the free-on-board price of 94 cents amounts to about $55 a metric ton of ore," Liu said. "The other Australian miners are offering $57-$58 a ton. So the discount is really not that big."

Also, Fortescue supplies only China, while other miners have already struck benchmark deals in Japan, Korea and Europe, and can't change their contract terms willy-nilly, so it's unlikely they will take Fortescue's cue, Liu said. "This is more of a face-saving issue for China."

-By Chuin-Wei Yap, Juan Chen and Alex Wilson, Dow Jones Newswires; 8610 6588-5848; chuin-wei.yap@dowjones.com