BOULDER,
Colo., Aug. 11, 2023 /PRNewswire/
-- Celestial Seasonings announces the
much-anticipated grand reopening of its campus to visitors as its
popular Tea Tour resumes on Saturday, August
12, along with the reopening of its Tea Shop. Coinciding
with the 13th Annual Celestial Seasonings B Strong Ride
benefitting the Boulder Community Health Center for Integrative
Care and other local cancer charities, Tea Tour resumes as an
expected 700 cyclists start and finish their ride on the grounds of
Celestial Seasonings headquarters at 4600 Sleepytime Drive in
Boulder.
The newly designed facility will greet visitors with captivating
visuals and engaging displays that showcase the passion and
innovation behind the tea-making process. The 45 minute tour has
been reimagined as a multi-sensory experience that includes a walk
through the art gallery featuring more than 50 years of tea box
art; complimentary samples at the Tea Bar, featuring more
than 90 tea varieties; and an up-close view of the factory where
eight million tea bags are produced daily. Plus the Sleepytime
Bear Cottage, a recreation of the box artwork, offers a
fun photo opp and guests will get an exclusive look – and
experience the exhilarating scent – of the famous Mint Room,
which has led many a guest to exclaim "I survived the Mint Room!"
Historically more than 140,000 visitors come through the Tour
Center each year.
"We are so pleased to welcome visitors back to our campus," said
Tim Collins, General Manager of
Celestial Seasonings. "Whether you are a long-time fan or new to
tea, we invite you to Celestial Seasonings. We like to say our
teas are a little bit of magic in your mug."
Celestial Seasonings is America's first herbal tea company. In
1969, its first tea was created from herbs and botanicals foraged
in the forests of the Rocky Mountains. Today the Company sources
quality ingredients from 35 countries around the world and is the
#1 herbal tea brand. Its Sleepytime brand is the #1 sleep
tea1. Unique to Celestial Seasonings is
its iconic custom art commissioned for its boxes, along with
stringless, tagless, stapleless and individual wrapper free tea
bags – saving 3.5 million pounds of waste from entering landfills
every year.2
For more information on Celestial Seasonings, a Tea Tour or the
Tea Shop, please visit celestialseasonings.com or follow
Celestial Seasonings on Facebook, Instagram, or TikTok.
About Celestial Seasonings, Inc.
For more than 50
years, Celestial Seasonings, Inc. (a subsidiary of The Hain
Celestial Group Nasdaq: HAIN) has created delicious specialty
teas that add magic to every moment. The brand currently offers
more than 90 flavorful varieties of herbal, green, black, wellness,
rooibos and chai teas. Each blend is expertly crafted by our
Blendmaster from the finest herbs, teas, spices and botanicals and
is presented in packaging adorned with beautiful artwork and
inspiring quotes. From calming and relaxing to refreshing and
rejuvenating to everyday wellness support, there's a Celestial
Seasonings® product for all the moods and moments of your day. For
more information, visit celestialseasonings.com or follow Celestial
Seasonings on Facebook, Instagram, or TikTok.
Media Contact:
Robin Shallow, Robin Communications,
LLC
robin@robincomm.com
m) 914.841-5572
1 Circana, MULO+C, latest 52 week
data ending 7/30/23
2 Calculation of the weight of string
+ tag multiplied by the total number of teabags made
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SOURCE Hain Celestial Group