Whalatane
3 months ago
AppLovin (NASDAQ:APP) was in focus on Thursday after Citi upped its estimates on the mobile software company, citing an increased confidence in hitting revenue growth of 20% or more.
Shares rose 2% in early trading.
"We see multiple paths for AppLovin to achieve its targeted software revenue growth of 20% to 30% including incremental share gains of mobile gaming ad spend, higher take rates, and a likely expansion into ecommerce ad budgets," analyst.
Jason Bazinet wrote in an investor note. Bazinet cited comments AppLovin made on its most recent earnings call as it pointed to overall industry growth, increased efficacy of its machine learning model and internal developer-driven enhancements.
There's also the prospects for AppLovin to increase its total addressable market, as it moves into e-commerce advertising.
"If APP maintains its current share of mobile ad spend, we estimate APP would need to capture ~1% of the ecommerce opportunity annually to hit the midpoint of the firm’s software revenue growth target," Bazinet added.
Bazinet maintained his Buy rating on AppLovin and upped his price target to $155 from $110.
Kiwi