A Delicious New Twist on a Southern Tradition
to Roll Out in Limited States Just in Time for Spring
SAN
ANTONIO, April 18, 2024 /PRNewswire/ --
Jack Daniel's Country Cocktails is
synonymous with delivering amazing-tasting beverages with Southern
sophistication and established tradition. This spring, Jack Daniel's Country Cocktails announces the
launch of its new hard tea, a nod to its Southern heritage, yet
designed to meet the needs of the modern drinker.
Jack Daniel's Country Cocktails
Hard Tea perfectly combines black tea, ripe, true-to-fruit flavor,
and a balanced, sweet finish. Jack
Daniel's Country Cocktails Hard Tea will debut in four
flavors, Original, Peach, Raspberry, and Blackberry, giving
drinkers a bold and refreshing quality experience for those who
know what tea is all about. Each flavor is perfect for sipping on
the porch paired with a good conversation.
"We are excited about our launch of Jack
Daniel's Country Cocktails Hard Tea entering the
fast-growing hard tea category. Through our partnership with
Brown-Forman and the iconic Jack
Daniel's brand, we've developed a new twist on the beverage
that pays homage to its traditional southern roots," says
Keith Cunningham, VP of Partnerships
- Pabst. "All four of our great flavors each shine in their own
way. It'll be hard to choose a favorite, but every flavor is
guaranteed to deliver a smooth, bright and refreshing experience
for consumers."
Customers will be able to try all four flavors of Jack Daniel's Country Cocktails Hard Tea in a
convenient 12oz can twelve-pack that will be carried in retail and
convenience stores in thirteen states at launch, including CA, TX,
ID, AL, GA, SC, NC, TN, KY, IL, MI, WI, and PA; with the Original
& Peach offered in 16oz and 23.5oz single serve cans in those
limited states.
About Jack Daniel's Country
Cocktails
Jack Daniel's
Country Cocktails are premium malt beverages from the Jack Daniel's
Family of Brands. Jack Daniel's
Country Cocktails was introduced in May
1992. Jack Daniel's Country
Cocktails and their respective flavor names are registered
trademarks. © 2024 Jack Daniel's. Jack Daniel Beverage Co.,
Louisville, Ky. Flavored Malt
Beverage. For more information, please visit
www.countrycocktails.com.
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SOURCE Jack Daniel's Country
Cocktails