Medical Publisher Haymarket Media Launches Curated Video With Magnify.net Video Platform
March 15 2012 - 10:53AM
Marketwired
Magnify.net today announced that it had been chosen to power video
content delivery for ClinicalAdvisor.com.
The Clinical Advisor, the leading website and medical journal
for nurse practitioners and physician assistants, is one of the
first of 130 Brands under Haymarket Media Group's umbrella to
launch a Curated Video Platform powered by Magnify.net. With a
circulation of more than 125,000 subscribers, The Clinical Advisor
offers practical, up-to-date guidance for diagnosing and treating
the conditions commonly seen in daily medical practice. Check out
their new video site here: http://video.clinicaladvisor.com/
"We are big believers in serving the content needs of our
readers," said Cy Caine, Vice President - Digital Product
Development of Haymarket Media. "Video is fast becoming an
important part of our content mix, and we knew our editors would be
able to do extraordinary things with the Magnify.net Curation
solution."
Along with their monthly print publication, their website
ClinicalAdvisor.com features content from their magazine, as well
as web-only content. This content includes photo slideshows,
breaking news, conference coverage and reader contests. With
Magnify.net, the site has added video to that list. Visitors can
now watch the latest medical videos on the web and get all of the
information they need in one place.
"Adding curated video to the medical category has been a goal of
the team at Magnify.net for the past year," said Magnify CEO Steven
Rosenbaum. "The Clinical Advisor implementation is a remarkable
example of best practices. It's got strong taxonomy, clear
navigation, and most importantly videos that all reflect the
quality of the publication."
ABOUT MAGNIFY.NET
Magnify.net platform currently provides a patented video
curation and discovery of video and photos for more than 90,000+
publishers, ecommerce sites, and communities. The technology is
protected via U.S. Patent # 8,117,545.
ABOUT HAYMARKET
The Clinical Advisor is published by Haymarket Media Inc. (HMI),
a global publication and communications company with operations on
five continents. Founded in 1957 and headquartered in the United
Kingdom, HMI publishes titles in 23 languages in more than 100
nations. In the United States HMI publishes a number of health-care
journals, including The Clinical Advisor, Monthly Prescribing
Reference (primary care and specialty editions), and Renal &
Urology News.
Add to Digg Bookmark with del.icio.us Add to Newsvine
Contact: Brittany Gavanter Email Contact