DRX and Colibrium Partners Announce Partnership
March 15 2012 - 9:59AM
Business Wire
DRX, a leading provider of healthcare comparison tools,
technology and data, and Colibrium Partners, LLC, a leader
in health insurance sales, service, and wellness automation, today
announced a partnership to promote each other’s respective
solutions for health plan comparison and enrollment. This
collaboration will provide health plans with a full spectrum of
tools to acquire and retain members in both the under-65 and
over-65 markets.
“We are very excited about this relationship with Colibrium
Partners. They bring deep expertise in the under-65 market, which
provides a nice compliment to our nearly decade-long experience
powering the exchanges for Medicare Advantage, Medicare Part D and
Medicare Supplemental,” said Randy Herman, CEO of DRX.
“Together, we look forward to providing health plan carriers
with industry-leading plan comparison and enrollment solutions to
capture and retain a wide membership base, from those still in the
workforce, to retirees looking for a Medicare plan,” said Mark T.
Poling, Co-Founder and CEO of Colibrium Partners.
DRX and Colibrium will jointly participate in Requests for
Proposals (RFPs) when carriers are looking for plan comparison and
enrollment solutions that capture a wide demographic of members,
including those who are under age 65 as well as seniors. Both
companies will continue to leverage their existing capabilities and
look for opportunities to enhance each other’s solutions.
Focused on the under-65 market, Colibrium’s Tuo® product suite
is an end-to-end sales service and wellness solution that allows
business users to reach and interact with brokers, groups,
consumers and members during their entire lifecycle, on their
desired channel, to drive retention, cross-selling and wellness
programs.
In the over-65 market, DRX’s PlanCompare tools for Medicare plan
comparison and enrollment are licensed by the government, America’s
leading health plans, insurance field marketing organizations,
brokers and call centers to help potential members with the
decision-making process around Medicare plan selection and
enrollment. This award-winning technology has been used to enroll
over 10 million Medicare beneficiaries to date.
About Colibrium Partners
Colibrium Partners provides health insurance plans with the
award winning Tuo® Sales, Service and Wellness automation suite,
fully integrated with Microsoft Dynamics CRM. Colibrium Partners’
Tuo® suite of products and consulting services provide health
insurance plans with a state-of-the-art marketing, sales, service,
underwriting, and wellness management platform enabling unification
across traditional, online, social media and mobile channels. For
more information, please visit: www.colibriumpartners.com.
About DRX (formerly DestinationRx)
DRX is the leading provider of web-based prescription drug
comparison, Medicare health plan comparison and enrollment
services. These services help organizations control costs and
increase revenues by equipping consumers with the educational,
strategic and transaction-support tools necessary to navigate
today’s complex healthcare marketplace. DRX data and tools are
licensed by the government, America’s largest health plans,
pharmacy benefit managers (PBMs), field marketing organizations
(FMOs), brokers, pharmacies, and other consumer advocates including
AARP and Consumers Union. For more information, please visit:
www.DRX.com.