TigerDirect.com: Marketing Drives 82% More Visitors in July 2005 Than Previous Year According to Internet Retailer; TigerDirect'
October 04 2005 - 11:26AM
Business Wire
TigerDirect.com, the website of multi-channel retailer TigerDirect,
Inc. (a subsidiary of Systemax Inc. (NYSE:SYX)), experienced the
largest increase of visits year over year of all multi-category
computer and electronics websites according to Nielsen//NetRatings.
"TigerDirect.com led the group with an 82% increase...from a year
earlier," reported Internet Retailer Magazine, for the month of
July 2005. "TigerDirect continues to gain consumer confidence and
additional market share with our customer-first policies," says
Tiger's CEO Gilbert Fiorentino. "We are the first in the industry
to put our money where our mouth is when it comes to making sure
our customers are well taken care of," he continues. "For example,
Tiger is the first in the industry to provide a 'Rebate Guarantee'
for our customers." The TigerDirect rebate guarantee is available
on most rebates, allowing customers to file a claim with
TigerDirect if they do not receive payment for a Manufacturer
rebate and have kept the proper documentation. Upon receipt and
confirmation of the submitted materials, Tiger pays the customer
for the unpaid rebate. Customers have become frustrated with unpaid
rebates so TigerDirect created this program to help instill more
confidence in its customers that they will get the deal they were
promised. "The rebate guarantee is just one example of how we go
beyond the competition to serve our customers," said Mr.
Fiorentino. "We have been working for years creating the preeminent
authoritative website on the products we sell so that our customers
have all their questions answered without having to leave our site.
And when our customers have questions, our knowledgeable agents are
here 24 hours a day, 7 days a week staffing our toll-free sales and
customer service lines." TigerDirect offers computer and
electronics products through various sales channels, including
online at http://www.TigerDirect.com, through the TigerDirect
catalog distributed to over 2 million homes monthly,
Business-to-Business sales, Direct Response through
television-based infomercials and television shopping channels, and
the TigerOutlet Retail Stores. TigerDirect started offering
software products in 1987 and has evolved into a top-10
multi-channel retailer. "Consumers and businesses alike can
continue to count on TigerDirect for unparalleled service and value
everyday," adds Fiorentino. About TigerDirect TigerDirect,
http://www.tigerdirect.com, (a subsidiary of Systemax Inc.
(NYSE:SYX)) is part of an integrated system of branded e-commerce
web sites, direct mail catalogs, and relationship marketing
companies selling private-label and name-brand PC hardware, related
computer products and industrial products to consumers and
businesses in North America and Europe with 2004 annual sales of
$1.92 billion. Forward-Looking Statements This press release
contains forward-looking statements about the Company's
performance. These statements are based on management's estimates,
assumptions and projections and are not guarantees of future
performance. The Company assumes no obligation to update these
statements. Actual results may differ materially from results
expressed or implied in these statements as the result of risks,
uncertainties and other factors including, but not limited to: (a)
unanticipated variations in sales volume, (b) economic conditions
and exchange rates, (c) actions by competitors, (d) the
continuation of key vendor relationships, (e) the ability to
maintain satisfactory loan agreements with lenders, (f) risks
associated with the delivery of merchandise to customers utilizing
common carriers, (g) the operation of the Company's management
information systems, and (h) unanticipated legal and administrative
proceedings. Please refer to the Forward Looking Statements section
contained in Item 7 of Systemax Inc.'s Form 10-K for a more
detailed explanation of the inherent limitations in such
forward-looking statements.
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