Barnes & Noble College Partners with Premier Wellness Brands and Products to Curate Collection of Health & Wellness Solutions
June 21 2023 - 8:33AM
Business Wire
Launch of Be Well. Be You.™ by Barnes &
Noble College helps colleges and universities address the physical
and mental wellbeing of students by offering easy access to
wellness products in campus bookstores and online.
Barnes & Noble College (BNC), a Barnes & Noble
Education, Inc. (NYSE: BNED) company and leading solutions provider
for the education industry, today announced the launch of Be Well.
Be You.™ by Barnes & Noble College, a collection
of thoughtfully curated health and wellness solutions from top
brands, including Lifelines™, Rae, OLLY®,
Vital Proteins®, Farmers Fridge,
Logitech®, iHome® Zenergy Candle,
Warmies® and more, now available in BNC campus
bookstores and their eCommerce websites.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20230621406233/en/
The Be Well. Be You. by Barnes &
Noble College health and wellness collection in the Boston
University Bookstore in Boston, Massachusetts. (Photo: Business
Wire)
The Be Well. Be You. collection was created in response to the
unique wellness needs of today’s students. According to the latest
Student Voice survey from Inside Higher Ed and College Pulse, three
in four students say that stress is negatively impacting their
ability to focus, learn and succeed academically — and that
reducing stress is their number-one health goal. The launch of Be
Well. Be You. will help to support the well-being of students,
staff and all those served by the campus bookstore by offering an
array of health and wellness products conveniently available in
campus bookstores and online.
“Supporting the health and well-being of students, staff and the
entire campus community is one more way we can make the campus
bookstore more relevant and impactful in supporting the highest
priority goals of the colleges and universities we serve,” said
Jonathan Shar, President, Barnes & Noble College and Executive
Vice President, BNED Retail. “We took great care to ensure that we
selected premier partners and products for the Be Well. Be You.
collection. Research tells us that students can achieve better
academic outcomes when they feel their best. With the launch of Be
Well. Be You., we are helping to serve the evolving needs of our
college and university partners — and a new generation of
students.”
“We value Barnes & Noble College’s recognition that our
students' success extends beyond the classroom, encompassing their
overall physical, mental and emotional well-being,” said
Christopher Bradie, Associate Vice President of Business Services,
University of Pennsylvania. “We welcome the Be Well. Be You.
initiative and look forward to collaborating with our campus
partners and Barnes & Noble College to explore additional
opportunities such as informative workshops and events that will
support Penn’s ongoing student wellness initiatives.”
The wide range of wellness products includes supplements to
promote calm, sleep and energy; sensory experience products to
reduce anxiety and relieve aches and pains; and healthy food
options like fruits and vegetables more easily accessible for
students on the go. The Be Well. Be You. collection will also be
featured at on-campus educational and experiential events such as
orientations, workshops, Welcome/VIP events and BNC De-Stress
events throughout the year.
Included in the collection is a line of products by Lifelines
that will only be available at BNC campus stores in the college
retail market. Co-founded by Melissa Bernstein, Co-Founder of
Melissa and Doug Toys, Lifelines’ Sensory Immersion™ products are a
groundbreaking, science-backed collection of tools to help the
campus community live with less stress and more joy.
“I am thrilled to be launching Lifelines Sensory Immersion™
tools as part of Be Well. Be You. at Barnes & Noble College
bookstores. Our tools are designed to switch on the body’s most
effective stress relievers: the senses,” said Melissa Bernstein,
Co-Founder and Chief Creative Officer, Lifelines, LLC. “This
groundbreaking initiative will support thousands of students across
the country through the stresses of the college years and life’s
inevitable ups and downs. Along with offering innovative products,
our unique partnership with BNC will include virtual and in-person
workshops and experiences to help students develop a comprehensive
physical, mental, emotional and spiritual well-being practice
across all areas of their lives. These are the tools that I wish I
had in college to manage stress and anxiety, and access joy and
creativity, and I can’t wait to share them with others!”
The Be Well. Be You. health and wellness collection was
introduced in campus bookstores and eCommerce websites in June and
represents BNC’s commitment to retail innovation by introducing new
products and experiences that positively impact our campus
communities.
For more information about Barnes & Noble College’s
innovative retail solutions, visit
https://www.bncollege.com/retail-services.
ABOUT BARNES & NOBLE EDUCATION, INC.
Barnes & Noble Education, Inc. (NYSE: BNED) is a
leading solutions provider for the education industry, driving
affordability, access and achievement at hundreds of academic
institutions nationwide, and ensuring millions of students are
equipped for success in the classroom and beyond. Through its
family of brands, BNED offers campus retail services, academic
solutions, wholesale capabilities and more. BNED is a company
serving all who work to elevate their lives through education,
supporting students, faculty and institutions as they make tomorrow
a better, more inclusive and smarter world. For more information,
visit www.bned.com.
Source: Barnes & Noble Education
View source
version on businesswire.com: https://www.businesswire.com/news/home/20230621406233/en/
Media and Investors: Hunter Blankenbaker Vice President
Corporate Communications and Investor Relations 908-991-2776
hblankenbaker@bned.com
Barnes and Noble Education (NYSE:BNED)
Historical Stock Chart
From Apr 2024 to May 2024
Barnes and Noble Education (NYSE:BNED)
Historical Stock Chart
From May 2023 to May 2024