Penn National Gaming Set to Open Barstool Sportsbooks at Hollywood Casino Lawrenceburg and Ameristar East Chicago This Week
December 22 2020 - 3:00PM
Business Wire
Penn National Gaming, Inc. (PENN: Nasdaq) (“Penn National” or
the “Company”) announced today that it expects to open its
rebranded Barstool Sportsbooks at Hollywood Casino Lawrenceburg
(“Hollywood Lawrenceburg”) on December 23, 2020 and Ameristar East
Chicago Casino & Hotel (“Ameristar East Chicago”) on December
24, 2020, subject to any final regulatory approvals.
“We are very excited to be opening our newly branded Barstool
Sportsbooks,” said Rafael Verde, Senior Vice President of Regional
Operations for Penn National. “The new designs incorporate the
spirit of the Barstool Sports brand, resulting in unique sports
wagering and dining experiences that we expect our customers will
thoroughly enjoy.”
The Company has rebranded the existing sportsbooks located near
the entrance to the casino floor at Hollywood Lawrenceburg and by
the entrance to the property at Ameristar East Chicago. Each
Barstool Sportsbook features a captivating entryway, sports viewing
area, redesigned dining space, betting counter that features large
odds boards, numerous sports betting kiosks and ticket writer
stations that will support thousands of sports wagering options for
customers. Guests will enjoy a first class wagering experience in
close proximity to dining and numerous televisions showcasing
sports action from across the country and around the world. Guests
will also be able to earn tier points and mycash using the
Company’s myChoice© loyalty program when wagering at the
sportsbook.
“Hollywood Lawrenceburg and Ameristar East Chicago have been
offering sports wagering in Indiana for well over a year,” said Mr.
Verde. “The passionate sports fans in the Tri State area and
Chicagoland have been eagerly awaiting the opening of our new
Barstool Sportsbooks, and we look forward to introducing both in
the coming days.”
About Penn National Gaming
With the nation's largest and most diversified regional gaming
footprint, including 41 properties across 19 states, Penn National
continues to evolve into a highly innovative omni-channel provider
of retail and online gaming, live racing and sports betting
entertainment. The Company's properties feature approximately
50,000 gaming machines, 1,300 table games and 8,800 hotel rooms,
and operate under various well-known brands, including Hollywood,
Ameristar, and L'Auberge. Our wholly-owned interactive division,
Penn Interactive, operates retail sports betting across the
Company's portfolio, as well online social casino, bingo, and
iCasino products. In February 2020, Penn National entered into a
strategic partnership with Barstool Sports, whereby Barstool is
exclusively promoting the Company's land-based and online casinos
and sports betting products, including the Barstool Sportsbook
mobile app, to its national audience. The Company's omni-channel
approach is bolstered by the myChoice loyalty program, which
rewards and recognizes its over 20 million members for their
loyalty to both retail and online gaming and sports betting
products with the most dynamic set of offers, experiences, and
service levels in the industry.
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version on businesswire.com: https://www.businesswire.com/news/home/20201222005632/en/
Eric Schippers Sr. Vice President – Public Affairs, Penn
National Gaming, Inc. | 610/373-2400
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