CROX Crocs Inc

LAS VEGAS, July 31 /PRNewswire/ -- Crocs(TM) Inc. (NASDAQ:CROX), manufacturer of a new breed of comfort shoes, today announced the new Mary Jane(TM) model will also be available in kids' sizes at the World Shoe Association Show (WSA) August 1 - 4, at the Sands Expo & Convention Center in Las Vegas in booth #361. In addition, Crocs will unveil four new fall colors -- army green, burgundy, charcoal and sienna -- expanding its vibrant color palette to include seasonal hues. The new Crocs shoe model offers a classic Mary Jane style with a strap across the instep, while maintaining Crocs' signature heel-strap, comfort and unique design, including ventilation holes in the toe. The Kids Mary Jane model features the unique Croslite(TM) material, the slip-resistant, non-marking, anti-microbial, proprietary closed-cell resin from which all CROCS shoes are constructed. Crocs' Croslite material is ideal for children's shoes, with its inherent ability to resist bacteria and easy-to-clean surface. The unique qualities of the Croslite(TM) material united with a classic Mary Jane design offers a new model that is functional, yet extraordinarily fun and feminine. The Kids Mary Jane (MSRP: $24.99) will be offered in 11 vibrant colors, including the newly introduced army green, burgundy, charcoal, sienna and will be available to consumers in late fall 2006 in girls' sizes 6/7 - 3. "Crocs, Inc. is dedicated to creating shoes for children and adults that are both fashionable and functional," said Ron Snyder, CEO of Crocs, Inc. "With the introduction of new children's designs, such as the Kids Mary Jane, and an expanded seasonal color palette, we are further diversifying our footwear line to provide consumers with comfortable shoes without compromising style." The release of the four new colors brings the Beach model color offerings to 23. The introduction of the Crocs Beach model marked the beginning of an international phenomenon and elevated Crocs to its status as a leader in the footwear industry's movement towards comfort. Featuring multiple ventilation ports, Croslite(TM) material, and an ergonomic design, the Beach model comes in eight sizes. About CROCS: CROCS Founders dreamed about the perfect boat shoe. They wanted fashion, function and fun in an extremely comfortable shoe. In just three years, CROCS has become a phenomenon all its own, loved by, doctors, chefs, athletes, outdoor enthusiasts, celebrities, families and of course -- boaters. In 2005, Footwear News, a leading footwear trade publication, named CROCS "Brand of the Year" to honor the company's success in the retail industry and the overwhelmingly positive response to the brand from consumers. Hop on a boat, stroll on the beach, or walk to a meeting, and you'll see that CROCS shoes are the most comfortable and versatile shoes you'll ever own. CROCS are a new breed of footwear that provides comfort and performance through its unique materials and designs. All CROCS shoes feature CROCS' proprietary closed cell resin, Croslite(TM), which warms and softens with body heat and molds to the user's feet. The European styling of the orthotic heel, built-in arch support, and tarsal bar position your feet for the ultimate in foot comfort and health. They will not mark floors or boat decks and are ideal for people who are on their feet all day and need light, comfortable shoes. CROCS are sold in more than 7,300 North American retail locations and come in a wide array of colors and styles. http://www.crocs.com/ DATASOURCE: Crocs, Inc. CONTACT: Media, Tia Mattson of CROCS Footwear, +1-303-848-7199, ; or Ashley Kamen Saunders of Ogilvy Public Relations Worldwide, +1-303-634-2628, , for CROCS Footwear Web site: http://www.crocs.com/

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