Comcast, Everbridge, NetNumber, Numeracle, and Twilio
announce key milestone in protecting consumers from fraudulent
robocalls and building greater trust and transparency for phone
users
A group of technology companies and voice service providers
today announced a key milestone in protecting consumers from
fraudulent robocalls, and building a more secure and trustworthy
telephone ecosystem. Comcast, Everbridge, NetNumber, Numeracle, and
Twilio completed what is believed to be the first ever call to
combine authenticated caller ID and Rich Call Data (RCD), powered
by the STIR/SHAKEN framework and protocols.
Enhancing authenticated caller ID as an extension of
STIR/SHAKEN, Rich Call Data is an evolutionary leap forward for
trust in the phone ecosystem. Using public key cryptography and the
global STIR/SHAKEN family of protocols, Rich Call Data allows
legitimate callers to tell recipients exactly who they are, where
they’re calling from, and even why they are calling, with the
highest degree of trust and certainty. This technology is
particularly important for enterprise callers, who need reliable
tools to reach their customers.
The history-making call was completed on Comcast’s voice network
using a suite of interoperable technologies and networks from
Everbridge, NetNumber, Numeracle, and Twilio.
“With this milestone, we’re beginning to tap into the full power
of STIR/SHAKEN to protect consumers and further increase trust in
the global telephone ecosystem,” said Chris Wendt, Director of
Technical Research and Development, IP Communications Services,
Comcast Cable. “While call authentication is powerful by itself,
the ability to deliver Rich Call Data to recipients has the
potential to create a level of trust and visibility that was never
before possible.”
Enterprise callers, contact centers, and their telephone
services technology providers use a complex set of call-initiation
and routing relationships to deliver calls to customers and
consumers. Everbridge, a communications service provider supporting
critical event calls and notifications for emergency scenarios –
calls that need to be answered – was selected as a demonstration of
the power of delivering authenticated enhanced caller
identification in this proof of concept. The ability for
enterprises to provide Rich Call Data associated with calls they
control is a recent addition to the STIR/SHAKEN family of call
authentication specifications.
“The Rich Call Data enhancements demonstrated here are key to
providing consumers a trusted experience while ensuring that
essential calls will reach the intended recipients and that
citizens will be reliably notified,” said Dr. Eric Golin, Chief
Architectural Officer for Everbridge, the global leader in critical
event management. “In an emergency such as a wildfire or hurricane,
for example, people must have the confidence to answer an incoming
call from local authorities to receive potentially life-saving
instructions.”
To begin the end-to-end caller ID authentication, Everbridge and
its enterprise clients first completed the Numeracle Verified
Identity™ entity vetting and validation process. Verified Identity
provides a compliance-based, know your customer (KYC) and customer
due diligence solution used to validate the business identity and
calling competency in support of the TRACED Act’s goal of ensuring
the calling party is accurately identified.
Utilizing Numeracle’s Entity Identity Management™ platform, the
relationship between the Everbridge Verified Identity enterprise,
its authorized phone numbers, and its active relationship with
outbound VoIP Service Provider, Twilio, was validated and
certified. Branded Rich Call Data was associated with the
Numeracle-validated enterprise call profile and pushed to the
NetNumber Guaranteed Caller™ platform for issuance of a SHAKEN
delegate certificate, and for use in call signing via Twilio as the
originating service provider (OSP).
“Twilio eagerly participated in one of the first end-to-end
caller ID authentications that successfully transmitted Branded
Rich Call Data signed by a delegate certificate within the Public
Switched Telephone Network,” said Jesper Joergensen, General
Manager of Voice and Video for Twilio. “Since the ratification of
the STIR/SHAKEN standard, Twilio has recognized the importance of
KYC and authenticating direct and indirect customers in order to
restore trust between businesses and consumers.”
Based on the receipt of the RCD signed call, Twilio was then
able to confidentially and reliably sign the call with a SHAKEN
signature using A-Level Attestation, the highest level of
verification. Comcast then demonstrated the receipt and
verification the RCD and STIR/SHAKEN signed call with the display
of the Verified Identity of the Everbridge enterprise caller via
Caller ID Name, brand logo, and call reason.
“We thank Comcast for understanding and investing in the
challenges of STIR/SHAKEN enterprise call delivery through its
active leadership role in the standards and development of the
delegate certificate model,” said Rebekah Johnson, Founder and CEO,
Numeracle. “The proof of concept we demonstrated here, through the
participation of NetNumber, Everbridge, and Twilio, proves the
collaborative ability to bridge the gap between the enterprise
caller and the point of entry to STIR/SHAKEN call authentication so
critical, legal, and wanted calls can be delivered without
interruption to the consumer.”
Doug Ranalli, Founder and VP Products & Strategy - GDS,
NetNumber added, “Beyond anything else, this proof of concept
demonstrates the level of collaboration and cooperation needed
across telecommunications providers to deliver end-to-end trust
from enterprise to consumer across a full ecosystem of technology
providers. By leveraging standards and supporting KYC requirements
for service providers, we have actively employed technology to
support legal callers and deny bad actors entry to the trust
network.”
For more information on the FCC’s Caller ID Authentication
requirements, visit https://www.fcc.gov/call-authentication.
About Comcast
Comcast Corporation (Nasdaq: CMCSA) is a global media and
technology company with three primary businesses: Comcast Cable,
NBCUniversal, and Sky. Comcast Cable is one of the United States’
largest high-speed internet, video, and phone providers to
residential customers under the Xfinity brand, and also provides
these services to businesses. It also provides wireless and
security and automation services to residential customers under the
Xfinity brand. NBCUniversal is global and operates news,
entertainment and sports cable networks, the NBC and Telemundo
broadcast networks, television production operations, television
station groups, Universal Pictures, and Universal Parks and
Resorts. Sky is one of Europe's leading media and entertainment
companies, connecting customers to a broad range of video content
through its pay television services. It also provides
communications services, including residential high-speed internet,
phone, and wireless services. Sky operates the Sky News broadcast
network and sports and entertainment networks, produces original
content, and has exclusive content rights. Visit
www.comcastcorporation.com for more information.
About Everbridge
Everbridge, Inc. (NASDAQ: EVBG) is a global software company
that provides enterprise software applications that automate and
accelerate organizations’ operational response to critical events
in order to Keep People Safe and Businesses Running™. During public
safety threats such as active shooter situations, terrorist attacks
or severe weather conditions, as well as critical business events
including IT outages, cyber-attacks or other incidents such as
product recalls or supply-chain interruptions, over 5,400 global
customers rely on the Company’s Critical Event Management Platform
to quickly and reliably aggregate and assess threat data, locate
people at risk and responders able to assist, automate the
execution of pre-defined communications processes through the
secure delivery to over 100 different communication devices, and
track progress on executing response plans. Everbridge serves 8 of
the 10 largest U.S. cities, 9 of the 10 largest U.S.-based
investment banks, 47 of the 50 busiest North American airports, 9
of the 10 largest global consulting firms, 8 of the 10 largest
global automakers, 9 of the 10 largest U.S.-based health care
providers, and 7 of the 10 largest technology companies in the
world. Everbridge is based in Boston with additional offices in 14
cities around the globe. For more information visit
www.everbridge.com
About NetNumber
NetNumber, Inc. brings over 20 years of experience delivering
core network signaling control platforms that power global telecom
and enterprise networks. Our software-based signaling-control
solutions accelerate delivery of new services like Private Networks
and IoT/M2M solutions across multi-gen networks, dramatically
simplifying the core and reducing OPEX. These solutions span a
range of network types from 2G-3G-4G-5G to future G delivered on
the industry's most robust signaling platforms, TITAN and
TITAN.IUM. NetNumber Data Services are essential for global
inter-carrier routing, roaming, voice and messaging. Data powers
fraud detection and prevention solutions and enables enterprise B2B
and B2C communications platforms. NetNumber multi-protocol
signaling firewall, fraud-detection, and robocalling solutions help
secure networks against current/emerging threats.
About Numeracle
Numeracle’s Entity Identity Management™ and Verified Identity™
platform enables legal entities to prevent improper call blocking
and labeling and prepare for enterprise call delivery with
STIR/SHAKEN. By working with technology providers, carriers, device
manufacturers, analytics companies, and others, Numeracle provides
visibility and management across the major stakeholders who have an
effect on the way communications are presented to consumers to give
legal call originators control over their brand's presentation. To
learn more, visit www.numeracle.com.
About Twilio
Millions of developers around the world have used Twilio to
unlock the magic of communications to improve any human experience.
Twilio has democratized communications channels like voice, text,
chat, video, and email by virtualizing the world’s communications
infrastructure through APIs that are simple enough for any
developer to use, yet robust enough to power the world’s most
demanding applications. By making communications a part of every
software developer’s toolkit, Twilio is enabling innovators across
every industry — from emerging leaders to the world’s largest
organizations — to reinvent how companies engage with their
customers.
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version on businesswire.com: https://www.businesswire.com/news/home/20201123005376/en/
David McGuire, Comcast 215-422-2732
David_McGuire@comcast.com
Molly Weis, Numeracle 814-380-1181 Molly@numeracle.com
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