LAS VEGAS, March 28, 2017 /PRNewswire/ -- Caesars
Entertainment today announced that Christian Stuart has been appointed to the newly
created position of Executive Vice President of Gaming and
Interactive Entertainment. He will be responsible for all gaming
products and services across the company's existing portfolio of 47
casino properties located in 13 states and 5 countries, as well as
the development of innovative and exciting offerings for the future
of gaming.
"As technology continues to evolve, our gaming and entertainment
offerings must also grow to meet the needs and expectations of our
customers," said Caesars Entertainment President and CEO,
Mark Frissora. "While we have
excelled at creating some of the most popular gaming and
entertainment experiences in the world, Christian's appointment
underscores our companywide commitment to continually advance these
efforts. In addition, under Christian's leadership Caesars will
pursue a gaming development roadmap that creates new products,
greater customer engagement and more interactive experiences.
Special emphasis will be placed on mobile connectivity and apps
within our worldwide resort properties."
As a member of the Senior Management Team, Stuart will also be
charged with furthering Caesars efforts to intertwine mobility,
technology and innovation with our best-in-class gaming,
hospitality and entertainment offerings.
"Our more than 50 million Total Rewards customers have come to
expect Caesars to be at the forefront of the gaming and
entertainment industry. While traditional gaming technology
continues to advance year after year, there are also new trends
emerging for more multi-player, skill based games in social
settings." said Stuart. "We will add leadership resources and
capital in order to develop these new immersive technologies and
interactive environments."
Melissa Price, Senior Vice
President of Enterprise Gaming will continue to lead the gaming
team. Under Melissa's direction as a progressive industry
executive, Caesars has already executed on exciting partnerships
with innovative gaming companies like GameCo™ and Gamblit™ – who
have married skill-based gaming in an interactive video game
setting. Melissa will ensure the company remains focused on its
core gaming customers while at the same time deploying a rapid test
and learning agenda to trial these new technologies and
offerings.
Caesars will also look to expand its customer base and partner
with new, emerging industries. In the past year alone, Caesars has
played host to Amazon's first-ever eSports tournament for mobile
games, launched Las Vegas' first virtual reality lounge
featuring Oculus Rift®, and will be hosting the Gears
Pro Circuit™ Open at Bally's Atlantic
City. The upcoming event is an open eSports circuit for
"Gears of War 4," the latest interactive video game developed by
the Coalition and published by Microsoft® Studios for
Microsoft® Windows® and Xbox
One®.
In his new capacity, Stuart will work alongside gaming vendors,
innovation teams, gaming content providers and start-ups to ensure
Caesars continues to be the worldwide leader in all forms of
gaming.
During his 12-year tenure with Caesars Entertainment, Stuart has
gained considerable exposure and experience in both the gaming and
hospitality sides of the business. He has worked closely with
corporate, property and senior management and most recently served
in the position of Senior Vice President and Chief of Staff to
Caesars Entertainment President and CEO, Mark Frissora.
Stuart also brings a wealth of experience in analytics,
operations, finance and marketing, having worked in several Caesars
Entertainment markets including New
Orleans, Gulf Coast, London, Egypt, South
Africa and now Las Vegas.
When Stuart first joined the Las
Vegas team in 2012, he worked as General Manager of The
Cromwell, Flamingo Las Vegas and The LINQ Hotel & Casino and
also served as Regional Chief Marketing Officer. Recently honored
with VEGAS INC's 40 Under 40 award, Stuart has been
recognized as a thought leader in the Las
Vegas community.
About Caesars Entertainment Corporation
Caesars
Entertainment Corporation (CEC) (Nasdaq: CZR) is the world's most
diversified casino-entertainment provider and the most
geographically diverse U.S. casino-entertainment company. CEC is
mainly comprised of the following three entities: the majority
owned operating subsidiary Caesars Entertainment Operating Company,
wholly owned Caesars Entertainment Resort Properties and Caesars
Growth Properties, in which we hold a variable economic interest.
Since its beginning in Reno,
Nevada, 75 years ago, CEC has grown through development of
new resorts, expansions and acquisitions and its portfolio of
subsidiaries now operate 47 casinos in 13 U.S. states and five
countries. CEC's resorts operate primarily under the Caesars®,
Harrah's® and Horseshoe® brand names. CEC's portfolio also includes
the London Clubs International Limited family of casinos. CEC is
focused on building loyalty and value with its guests through a
unique combination of great service, excellent products,
unsurpassed distribution, operational excellence and technology
leadership. CEC is committed to environmental sustainability and
energy conservation and recognizes the importance of being a
responsible steward of the environment. For more information,
please visit www.caesars.com.
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SOURCE Caesars Entertainment