STRONG Technical Services Completes Drive-in Movie Theatre Test Concept for Marcus Theatres®
May 21 2020 - 8:00AM
STRONG Technical Services, Inc., a wholly-owned subsidiary of
Ballantyne Strong, Inc. (NYSE American: BTN) and a leader in
projection equipment sales, engineering, and services (“STRONG
Technical Services”), assisted Marcus Theatres® with the addition
of a drive-in movie theatre test concept at the Twin Creek Cinema
in Bellevue, NE, with additional locations under consideration.
“Providing industry-leading technical services
is what we do. Our talented sales and engineering teams have worked
on many projects over the past two months to assist our exhibition
customers, including the addition of drive-in movie theatres to
existing buildings,” said Blake Titman, Vice President and General
Manager, STRONG Technical Services. “This recent project builds
upon the long-lasting partnership between STRONG Technical Services
and Marcus Theatres. While most exhibitors have been unable to
continue their regular operations, we have collaborated with Marcus
to fulfill an immediate need to provide a fun and safe
entertainment option for their customers.”
“STRONG Technical Services was instrumental in
bringing Parking Lot Cinema to our Twin Creek location,” said
Rolando Rodriguez, chairman, president & CEO of Marcus
Theatres. “It has been more than 25 years since we’ve had any type
of drive-in theatre, and here we are bringing it to life again.
STRONG was the right partner with the technological expertise to
help ensure an enjoyable and comfortable moviegoing experience
during a time of uncertainty.”
“We are thankful Marcus Theatres has chosen
STRONG Technical Services as its partner for this and many other
projects. We take great pride in serving companies like Marcus
Theatres and their unique needs during this crisis,” added Ray
Boegner, President. “We were able to leverage our storied history
and knowledge of equipment for drive-in theatres with modern day
equipment and technology to accomplish what we hope are just the
first steps towards a full recovery of the cinema industry.”
Those wishing to obtain more information
regarding the full range of products and services offered by STRONG
Technical Services are invited to contact management directly,
either by phone at 800-722-4445 or by email at
sales@strong-tech.com.
About STRONG Technical Services
STRONG Technical Services, Inc.
(www.strong-tech.com), a Ballantyne Strong, Inc. company, is an
equipment sales, engineering, and service provider located in
Omaha, NE. The company, with its nationwide service and engineering
team, designs, integrates, and installs technology solutions for a
broad range of applications including audio, projection, and
signage applications with comprehensive managed service offerings
to ensure solution uptime and availability.
About Ballantyne Strong, Inc.
Ballantyne Strong, Inc.
(www.ballantynestrong.com) and its subsidiaries engage in diverse
business activities including the design, integration and
installation of technology solutions for a broad range of
applications; development and delivery of out-of-home messaging,
advertising and communications; manufacturing of projection
screens; and providing managed services including monitoring of
networked equipment. The Company focuses on serving the
entertainment, retail and advertising markets.
About The Marcus
Corporation
Headquartered in Milwaukee, The Marcus
Corporation is a leader in the lodging and entertainment
industries, with significant company-owned real estate assets. The
Marcus Corporation’s theatre division, Marcus Theatres®, is the
fourth largest theatre circuit in the U.S. and currently owns or
manages 1,110 screens at 91 locations in 17 states under the Marcus
Theatres, Movie Tavern® and BistroPlex® brands. The company’s
lodging division, Marcus® Hotels & Resorts, owns and/or manages
19 hotels, resorts and other properties in eight states. For more
information, please visit the company’s website at
www.marcuscorp.com.
STRONG Technical Services
ContactBlake TitmanStrong Technical Services, Inc.Vice
President - General
Manager1-800-722-4445blake.titman@strong-tech.com
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