The Alkaline Water Company® Enters Into the Mexican Bottled Water Market
March 03 2021 - 9:15AM
Business Wire
- Alkaline88 bottled water will soon be
available at Tiendas Sindicales, a Mexico based Superstore Grocery
Chain and Food Service and Vending Service Provider in the Mexican
Free Trade Zone.
The Alkaline Water Company Inc. (NASDAQ and
CSE: WTER) (the “Company”) is a producer of premium bottled
alkaline water, flavor-infused waters, and CBD infused products
sold under the brand names Alkaline88®, A88 Infused™, and A88CBD™,
respectively. Today, the Company announces that it has partnered
with Tiendas Sindicales, a superstore grocery chain and food
service and vending service provider in the Mexican free trade
zone.
Mexico has one of the largest consumption of bottled water per
capita in the world. Per The Beverage Strategist February 24, 2021
edition, Beverage Marketing Corp, Mexico leads North America in
bottled water consumption and had a per capita consumption of 73.7
gallons in 2019. Eight out of every 10 Mexican citizens report
regularly consuming bottled water.
“We are pleased to announce that we will begin shipping to
Mexico this month. Tiendas Sindicales provides consumer products
through grocery stores, cafeterias, and vending machines in all of
the Maquiladora factories in the Mexican Free Trade Zone. Monthly,
approximately six million customers purchase products from their
locations. We believe this is a significant opportunity for us to
“test the waters” in a major international market and that this
expansion marks the beginning of our international brand presence,”
stated Richard Wright, President and CEO of The Alkaline Water
Company Inc.
“This is our first step into Mexico and expect this will lead to
additional opportunities in North America and other foreign
jurisdictions. We continue to dominate the US supermarkets and
expect similar results in the Mexican and other international
markets. As with all our current customers, we expect to exceed
Tiendas’ forecast as our friends in Mexico enjoy the smooth clean
taste of Alkaline88.”
About Tiendas Sindicales
Tiendas Sindicales is a Superstore Grocery Chain in the Mexican
Free Trade Zone catering to 1.5 million customers in 1,500
Maquiladora factories. The factories are mostly owned by American
Fortune 500 companies such as Ford and General Motors.
Tiendas Sindicales Food Service division supplies the cafeterias
and concessionaires with grocery products and ingredients used in
serving all meals for each of the 1,500 factories.
The Vending Service division supplies the Maquiladoras with all
of the snacks for their vending machines placed throughout the
factories.
The Alkaline Water Company
Founded in 2012, The Alkaline Water Company (NASDAQ and CSE:
WTER) is headquartered in Scottsdale, Arizona. Its flagship
product, Alkaline88®, is a leading premier alkaline water brand
available in bulk and single-serve sizes along with eco-friendly
aluminum packaging options. With its innovative, state-of-the-art
proprietary electrolysis process, Alkaline88® delivers perfect 8.8
pH balanced alkaline drinking water with trace minerals and
electrolytes and boasts our trademarked label ‘Clean Beverage.’
Quickly being recognized as a growing lifestyle brand, Alkaline88®
launched A88 Infused™ in 2019 to meet consumer demand for
flavor-infused products. A88 Infused™ flavored water is available
in six unique all-natural flavors, with new flavors coming soon.
Additionally, in 2020, the Company launched A88 Infused Beverage
Division Inc., which includes the Company’s CBD water and
flavor-infused water. For the Company’s topical and ingestible
offerings, A88 Infused Products Inc. includes both the Company’s
lab-tested full-spectrum hemp salves, balms, lotions, essential
oils, and bath salts, along with broad-spectrum hemp, powder packs,
oil tinctures, capsules, and gummies.
To purchase A88CBD™ products online, visit us at www.A88CBD.com. To learn more about The Alkaline
Water Company, please visit www.thealkalinewaterco.com or connect with us on
Facebook, Twitter, Instagram, or LinkedIn.
Notice Regarding Forward-Looking Statements
This news release contains “forward-looking statements.”
Statements in this news release that are not purely historical are
forward-looking statements and include any statements regarding
beliefs, plans, expectations or intentions regarding the future.
Such forward-looking statements include, among other things, the
following: that the Company will have additional opportunities in
North America and other foreign jurisdictions; that the Company
will continue to dominate the US supermarkets and achieve similar
results in Mexico and other international markets; and that the
Company will exceed Tiendas’ forecast for sales in Mexico.
The material assumptions supporting these forward-looking
statements include, among others, that the demand for the Company’s
products will continue to significantly grow; that the past
production capacity of the Company’s co-packing facilities can be
maintained or increased; that there will be increased production
capacity through implementation of new production facilities, new
co-packers and new technology; that there will be an increase in
number of products available for sale to retailers and consumers;
that there will be an expansion in geographical areas by national
retailers carrying the Company’s products; that there will be an
expansion into new national and regional grocery retailers; that
there will be an expansion into new e-commerce, home delivery,
convenience, and healthy food channels; that there will not be
interruptions on production of the Company’s products; that there
will not be a recall of products due to unintended contamination or
other adverse events relating to the Company’s products; and that
the Company will be able to obtain additional capital to meet the
Company’s growing demand and satisfy the capital expenditure
requirements needed to increase production and support sales
activity. Actual results could differ from those projected in any
forward-looking statements due to numerous factors. Such factors
include, among others, governmental regulations being implemented
regarding the production and sale of alkaline water or any other
products, including products containing hemp/CBD; the fact that
consumers may not embrace and purchase any of the Company’s
CBD-infused products; the fact that the Company may not be
permitted by the FDA or other regulatory authority to market or
sell any of its CBD-infused products; additional competitors
selling alkaline water and enhanced water products in bulk
containers reducing the Company’s sales; the fact that the Company
does not own or operate any of its production facilities and that
co-packers may not renew current agreements and/or not satisfy
increased production quotas; the fact that the Company has a
limited number of suppliers of its unique bulk bottles; the
potential for supply-chain interruption due to factors beyond the
Company’s control; the fact that there may be a recall of products
due to unintended contamination; the inherent uncertainties
associated with operating as an early stage company; changes in
customer demand and the fact that consumers may not embrace
enhanced water products as expected or at all; the extent to which
the Company is successful in gaining new long-term relationships
with new retailers and retaining existing relationships with
retailers; the Company’s ability to raise the additional funding
that it will need to continue to pursue its business, planned
capital expansion and sales activity; and competition in the
industry in which the Company operates and market conditions. These
forward-looking statements are made as of the date of this news
release, and the Company assumes no obligation to update the
forward-looking statements, or to update the reasons why actual
results could differ from those projected in the forward-looking
statements, except as required by applicable law, including the
securities laws of the United States and Canada. Although the
Company believes that any beliefs, plans, expectations and
intentions contained in this news release are reasonable, there can
be no assurance that any such beliefs, plans, expectations or
intentions will prove to be accurate. Readers should consult all of
the information set forth herein and should also refer to the risk
factors disclosure outlined in the reports and other documents the
Company files with the SEC, available at www.sec.gov, and on the SEDAR, available at
www.sedar.com.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20210303005238/en/
The Alkaline Water Company Inc. Richard A. Wright President and
CEO 800-923-1910 investors@thealkalinewaterco.com
Media Jessica Starman 888-461-2233 jessica@elev8newmedia.com
Alkaline Water (NASDAQ:WTER)
Historical Stock Chart
From Mar 2024 to Apr 2024
Alkaline Water (NASDAQ:WTER)
Historical Stock Chart
From Apr 2023 to Apr 2024