Ryan Newman, Oscar Mayer Head to the Classroom Before Chicagoland
June 25 2019 - 10:19AM
Business Wire
Oscar Mayer Hotdoggers Give Newman a Lesson on
Riding “Shotbun” in the Oscar Mayer Wienermobile
Fasten your “meatbelts” — Oscar Mayer and NASCAR driver Ryan
Newman are heading to the hot dog brand’s hometown of Chicago for
the Camping World 400 at the Chicagoland Speedway on Sunday, June
30.
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For the fourth time this season, Newman will sit behind the
wheel of the No. 6 Oscar Mayer Ford Mustang and celebrate the
weekend with another set of driving experts: the Oscar Mayer
Hotdoggers.
Today, Oscar Mayer released a series of videos of the Hotdoggers
— official drivers of the 27-foot Wienermobile — taking Newman back
to school with a lesson on riding shotbun in the iconic hot dog on
wheels. Fans can check them out on Oscar Mayer’s Facebook, Twitter
and YouTube channels to get a peek under the hood of the
Wienermobile and the No. 6 Oscar Mayer Ford Mustang.
“With Chicago being home for Oscar Mayer, we’ve pulled out all
the stops heading into Chicagoland. We had a lot of fun putting
together some fun videos with the Wienermobile that the fans will
certainly enjoy,” said Ryan Newman, driver of the No. 6 Ford
Mustang. “Being from Indiana, going back to Chicago also reminds me
a lot of home, and it’s a fun race track where we’ve had success at
over the years. I can’t wait to get our Oscar Mayer Ford on the
track and put on a good show for the home crowd.”
As part of a season-long partnership with the brand, Newman has
sported many paint schemes that celebrate Oscar Mayer’s quality
meat offerings, including bacon, cold cuts and hot dogs. This
weekend, Newman will power the No. 6 Oscar Mayer Hot Dog Ford
Mustang. Oscar Mayer will return as the primary sponsor of the No.
6 at New Hampshire Motor Speedway and Darlington for Throwback
Weekend.
“Oscar Mayer is proud to call Chicago home, and we’re looking
forward to having home field advantage this weekend and showing off
the No. 6 in our own backyard,” said Matt Riezman, Associate
Director of Marketing for Oscar Mayer. “We hope fans of Oscar Mayer
Hot Dogs and NASCAR will get a kick out of the Hotdoggers and Ryan
swapping tricks of the trade and enjoy the videos with their
friends and family.”
For more information about Oscar Mayer Hot Dogs, visit
OscarMayer.com or Facebook, Twitter or Instagram.
About The Kraft Heinz Company
For 150 years, we have produced some of the world’s most beloved
products at The Kraft Heinz Company (NASDAQ: KHC). Our Vision is To
Be the Best Food Company, Growing a Better World. We are one of the
largest global food and beverage companies, with 2018 net sales of
approximately $26 billion. Our portfolio is a diverse mix of iconic
and emerging brands. As the guardians of these brands and the
creators of innovative new products, we are dedicated to the
sustainable health of our people and our planet. To learn more,
visit http://www.kraftheinzcompany.com/ or follow us on LinkedIn
and Twitter.
About Roush Fenway Racing
Roush Fenway Racing is the winningest team in NASCAR history,
fielding multiple teams in Monster Energy NASCAR Cup Series
competition. Moving into its 32nd season, Roush Fenway is a leader
in driver development, having launched the careers for many of the
top drivers in the sport. Off-track, Roush Fenway is a leader in
NASCAR marketing solutions, pioneering motorsport’s first
team-focused TV show and producing multiple award-winning Social
Media, digital content and experiential marketing campaigns. Roush
Fenway is co-owned by Jack Roush, the winningest team owner in
NASCAR history and Fenway Sports Group, parent company of Major
League Baseball’s Boston Red Sox and English Premier League’s
Liverpool F.C. Visit RoushFenway.com, circle on Google+, become a
fan on Facebook and Instagram, and follow on Twitter at
@roushfenway.
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version on businesswire.com: https://www.businesswire.com/news/home/20190625005684/en/
Lynne Galia 847-646-4396 Lynne.Galia@kraftheinz.com
Jenna Perlman 312-377-4130 Jenna.Perlman@icfnext.com
Kevin Woods 704-720-4642 KWoods@roushfenway.com
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