Mint Reinvents App Experience, Paving the Way to a Better Money Management Solution
August 27 2018 - 8:00AM
Business Wire
New Features Unlock Powerful
MintSights™
Mint, America’s most popular personal finance app with more than
10 million active annual users is updating its iOS app experience
with new design features, added benefits and exclusive data-driven
MintSights™. The refreshed app, from Intuit Inc. (Nasdaq: INTU),
will provide users with a simplified view of what’s important with
their money and feature personalized actionable insights. These
MintSights will help users save more, spend smarter and budget
accurately – giving users the confidence they are on top of their
money and on track to meet their long-term financial goals.
The average Mint user with savings has $17 thousand that they
could be investing, equaling $30 billion in missed investment
opportunities. Many of these users are comfortable watching their
money grow slowly over time, and may not realize the investment
opportunities they can benefit from. The new MintSights, can do
much of this work for the user by applying sophisticated models to
show exactly how a user can get started with investing and connect
them with one of Mint’s trusted partners to get their best rate
possible.
MintSights will crunch a user’s numbers to provide a
personalized recommendation, much like a financial advisor.
MintSights currently identify and make recommendations for 10
unique situations, from creating a first budget to debt
consolidation to growing investments. The MintSights feature will
grow with users over time to learn their patterns of behavior,
ultimately helping them save more money, uncover trends and
opportunity areas they may not be aware of, and find unbeatable
offers from Mint’s trusted partners.
“We've heard from users for years that they wished for an easier
way to figure out what actions they should take to improve their
financial health. With this refresh, we are leveraging the rich
financial data that users have shared to help create unique
financial profiles and insights for each user,” said Varun Krishna,
Vice President of Product Management for Intuit’s Consumer
Division. “This update will help people have a healthy relationship
with their money, reduce stress and ultimately, understand how to
make smart financial decisions.”
This refreshed Mint app is now being rolled out across iPhone
and will be available for Android and web experiences in the coming
months. Current Mint users will continue to enjoy existing features
including budgeting, savings, bill tracking and checking credit
scores.
To learn more, visit the MintLife blog or connect with Mint on
Facebook, Twitter or Instagram.
ABOUT INTUIT: Intuit’s mission is to Power Prosperity
Around the World. Its global products and platforms, including
TurboTax, QuickBooks, Mint and Turbo, are designed to empower
consumers, self-employed, and small businesses to improve their
financial lives, finding them more money with the least amount of
work, while giving them complete confidence in their actions and
decisions. Intuit’s innovative ecosystem of financial management
solutions serves partners and 46 million customers worldwide,
unleashing the power of many for the prosperity of one. For the
latest news and in-depth information about Intuit and its brands,
visit Intuit.com and follow on Facebook.
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version on businesswire.com: https://www.businesswire.com/news/home/20180827005122/en/
Intuit Inc.Keri DanielskiHead of Communications, Intuit Turbo
& MintKeri_Danielski@intuit.com
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