Harte Hanks’ Sony Electronics email campaigns win three platinum creative awards
May 21 2018 - 8:30AM
Harte Hanks (NYSE:HHS), a leader in developing customer
relationships, experiences and interaction-led marketing, won three
platinum awards in the international 2018 Hermes Creative Awards
for innovative email campaigns the company produced for Sony
Electronics.
“We’re excited to have won platinum at this year’s Hermes
Creative Awards for three of our Sony campaigns,” says Jennifer
Geddy, Sony Electronics Head of Marketing. “Our Cyber Monday,
Signature Series, and A1E BRAVIA OLED TV Launch emails are great
examples of smartly executed marketing campaigns. We are proud of
the great work and strong collaboration between our internal CRM
team led by Afsaneh Sadri and Harte Hanks.”
“Triple platinum! Sweeping the Hermes Awards is an outstanding
feat,” states Chris Castano, Creative Director for Harte Hanks.
“All three campaigns we entered this year received the show’s
highest distinction of platinum, reflecting the innovation and
attractiveness of the work itself.”
The Hermes Creative Awards recognizes the concept, writing and
design of campaigns for traditional and emerging media. Governed by
the Association of Marketing and Communication Professionals, the
competition has grown to one of the largest of its kind in the
world. Each entry is evaluated solely on its own quality,
creativity and resourcefulness, with judges basing their decisions
on learned perceptions of creative excellence. Platinum winners are
those that receive a score between 90-100 by the Hermes Judges.
This recent distinction continues an ongoing history of Hermes
Awards won by Harte Hanks.
About Harte Hanks:Harte Hanks is a global
marketing services firm specializing in multi-channel marketing
solutions that connect our clients with their customers in powerful
ways. Experts in defining, executing and optimizing the customer
journey, Harte Hanks offers end-to-end marketing services including
consulting, strategic assessment, data, analytics, digital, social,
mobile, print, direct mail and contact center. From visionary
thinking to tactical execution, Harte Hanks delivers smarter
customer interactions for some of the world's leading brands. Harte
Hanks has approximately 4,000 employees located in North America,
Asia-Pacific and Europe. For more information, visit Harte Hanks at
www.hartehanks.com, call 800-456-9748, email us at
pr@hartehanks.com. Follow us on Twitter @hartehanks or Facebook at
https://www.facebook.com/HarteHanks.
As used herein, “Harte Hanks” refers to Harte Hanks, Inc.
and/or its applicable operating subsidiaries, as the context may
require. Harte Hanks’ logo and name are trademarks of Harte
Hanks.
Contact:Scott HamiltonPublic & Investor
Relations(303) 214-5563scott.hamilton@hartehanks.com
Photos accompanying this announcement are available at
http://www.globenewswire.com/NewsRoom/AttachmentNg/156f9ec7-736b-4a3f-91ef-5d4f21d4d624
http://www.globenewswire.com/NewsRoom/AttachmentNg/9379bb6d-0ad7-4776-bfe7-3375ba6fe14a
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