Bain found that in categories in which Amazon has a private brand, 17% of the time Alexa recommends the private-label product either first or second. "Big Consumer Brands Don't Have an Answer for Alexa," at 5:30 ET, Tuesday, incorrectly stated that 17% of the time, Alexa recommends the private-label product first in the tenth paragraph. (March 1, 2018)

 

(END) Dow Jones Newswires

March 01, 2018 11:04 ET (16:04 GMT)

Copyright (c) 2018 Dow Jones & Company, Inc.
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