SAN FRANCISCO and NEW YORK, Nov. 16,
2017 /PRNewswire/ -- StubHub, the world's largest
ticket marketplace, and Major League Baseball (MLB) today announced
that they have reached a five-year renewal for StubHub to continue
to serve as the Official Fan to Fan Ticket Marketplace of MLB.com
and the 30 Major League Clubs. Terms of the agreement were not
disclosed.
The renewal builds on the partnership that originally began in
2007. This new agreement will provide StubHub with an exclusive
ticketing integration with MLB.com and the 30 clubs, providing
baseball fans with a secure and seamless experience to buy and sell
MLB tickets. The new deal also represents a renewed commitment to
develop new ticketing technology, as well as to deploy 10+ years of
combined data to enhance the ticketing and fan experience.
"Our long-standing partnership with MLB and the clubs has been
marked by consistent and powerful innovation to best serve the
fans," said StubHub General Manager, North America, Perkins
Miller. "With this investment, StubHub and MLB will
continue to combine forces to enhance the game-day experience, as
we work even more closely with our 30 club partners."
"StubHub has been a valuable partner for our teams and their
fans over the past decade, consistently demonstrating agility to
adapt quickly in an ever-changing environment," said
Noah Garden, Executive Vice
President, Business for Major League Baseball. "Their
commitment to continue serving our teams and fans with a secure,
reliable ticketing solution rooted in innovation remains a key
ingredient for our partnership to deliver on its promise for the
next five years."
With the agreement, all MLB tickets will be fully integrated
with the StubHub platform, providing fans the ability to resell and
purchase tickets with confidence and ease. In addition to the
ticketing integration, StubHub's innovative technology also
provides tools for customers, including pricing guidance for
sellers and panoramic 360-degree virtual view-from-seats for
buyers.
Through its partnership with MLB, StubHub will receive marketing
and sponsorship benefits, including use of official MLB and club
marks in various online, media and digital assets, plus outfield
wall and home plate rotational signage at MLB venues.
About StubHub
At StubHub, our mission is simple:
help fans find fun. We connect fans with their favorite teams,
shows and artists and introduce them to the ones they'll love next.
As the largest ticket marketplace in the world, we enable fans to
buy and sell tickets to tens of thousands of events, whenever they
want, through our desktop and mobile experiences, including our
StubHub app for iPhone, iPad, Apple Watch and Android. Offering a
superior fan experience at its core, StubHub reinvented the ticket
resale market in 2000 and continues to lead it through innovation.
Our industry firsts include the introduction of the first ticketing
application, the first interactive seat mapping tool and the first
live entertainment rewards program. Our business partners include
more than 130 properties in MLB, NBA, NHL, MLS and NCAA, plus AEG,
AXS and Spectra Ticketing & Fan Engagement. With the
acquisition of Ticketbis in August
2016, throughout the world, StubHub provides the total
end-to-end event going experience. StubHub is an eBay company
(NASDAQ: EBAY). For more information on StubHub, visit
StubHub.com or follow @StubHub on Twitter, Facebook and Instagram
or YouTube.com/StubHub.
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SOURCE StubHub